PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.

April 29, 2025
The Flagstaff All Star Coaching Clinic Announces Final Surge As Presenting Sponsor
FLAGSTAFF, Ariz. (April 29, 2025) /ENDURANCE SPORTSWIRE/ – The Flagstaff All Star Coaching Clinic, scheduled for July 10 through 13 in Flagstaff, Ariz. and featuring world-renowned professional coaches Greg McMillan, Ben Rosario and Mike Smith has announced that Final Surge will serve as the clinic’s presenting sponsor. McMillan, Smith and...

April 29, 2025
DEKA Taps Versa as Official Energy Partner Through 2026
BOSTON, MASS. (April 29, 2025) /ENDURANCE SPORTSWIRE/ — DEKA, the global leader in hybrid fitness competition, proudly announces a multi-year partnership with Versa Energy as the Official Energy Drink Partner of DEKA through 2026. This new collaboration brings Versa Energy, crafted by science-driven supplement company PEScience, to the forefront of...

April 29, 2025
The Wildflower Experience Announces Full Race and Festival Line-Up for May 2–4, 2025
Lake San Antonio, CA /ENDURANCE SPORTSWIRE/ - The Wildflower Experience returns to California’s Central Coast from May 2–4, 2025, with a revitalized line-up of races, clinics, and community-driven festival events that promise to make this year’s edition the most immersive yet. Often referred to as the “Woodstock of Triathlon,” Wildflower...

April 29, 2025
Sumarpo Launches Quokka Summer Running Swim Vest: Redefining Versatility for Swimrunners
April 29, 2025 /ENDURANCE SPORTSWIRE/ - Sumarpo, a leader in high-performance sports gear, today unveiled its groundbreaking Quokka Summer Running Swim Vest, engineered to empower swimrunners, triathletes, and outdoor enthusiasts tackling demanding summer conditions. Built for seamless transitions between water and land, the vest combines cutting-edge technology with athlete-driven design....
April 29, 2025
Houston Running Company Taps Laurel to Power Next-Gen Race Experience Across Texas
Houston, TX – [April 29] /ENDURANCE SPORTSWIRE/ - The Houston Running Company is thrilled to announce a groundbreaking partnership with Laurel, a national leader in endurance event technology, to redefine the race day experience for both runners and spectators. More than 25,000 participants will benefit from an unprecedented level of...

April 29, 2025
Lake Las Vegas T100 Triathlon Confirmed For October 25-26, 2025 – With Spectacular New Amateur Bike Course In Lake Mead National Recreation Area
London, UK /ENDURANCE SPORTSWIRE/ - The Professional Triathletes Organisation (PTO) has confirmed its Lake Las Vegas T100 Triathlon weekend will take place on 25-26 October in Henderson, NV and also announced a spectacular new amateur bike course. The event will once again take place around the picturesque Lake Las Vegas...

April 29, 2025
Why IRONMAN World Champion Will Transform How You Insure Your Bike
Miami, Florida (April 29, 2025) /ENDURANCE SPORTSWIRE/ – BikeInsure, the Official Bike Insurance of USA Triathlon, is thrilled to announce that Leanda Cave, a four-time World Champion Triathlete, has joined the company as a brand ambassador. With her extensive experience and expertise in the sport, Leanda will play a vital...

April 29, 2025
Annual Mother’s Day Bee-utiful Sunflower Run Returns to Gilcrease Orchard
LAS VEGAS, NEVADA – April 29, 2025 /ENDURANCE SPORTSWIRE/ - Beyond Limits Running today announced Ed Robichaud has been named the Honorary Race Starter for the annual Mother’s Day Bee-utiful Sunflower Run. A field of 1,000 will join Ed on Mother’s Day as they run or leisurely walk a 5K,...

April 28, 2025
Best Bike Split Cofounder Ryan Cooper and USA Cycling Capture 2025 INFORMS Edelman Award
Austin, TX (April, 2025) /ENDURANCE SPORTSWIRE/ - INFORMS has awarded its prestigious 2025 Franz Edelman Award for Achievement in Advanced Analytics, Operations Research and Management Science to USA Cycling for Project 4:05—a breakthrough analytics program that powered the U.S. Women’s Team Pursuit squad to gold at the 2024 Paris Olympics....

April 28, 2025
Thousands Run to Celebrate Resilience at Rescheduled Rose Bowl Half Marathon
PASADENA, CA (April 28, 2025 ) /ENDURANCE SPORTSWIRE/ – From the "if at first you don’t succeed, keep plugging away" mantra, consider Inglewood’s Alejandra Santiago. The first time Santiago ran the Rose Bowl Half Marathon, she finished third. The second time she lined up at the start, she placed second....