PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
-
May 18, 2021
Mike Reilly, the “Voice of IRONMAN” Launches Find Your Finish Line Podcast
San Diego, CA – May 18, 2021 – Mike Reilly announces today the launch of his new podcast, Find Your Finish Line with Mike Reilly, sponsored by CURAD. On the show, he uses his unique interview skills to draw from guests their extraordinary stories of struggle and achievement in sports...
-
May 18, 2021
InsideTracker Leverages the Power of Garmin to Deliver First Personalized Performance System to Create Holistic Wellness Programs from Blood, DNA, Fitness Trackers
CAMBRIDGE, Mass.— May 18, 2021— InsideTracker, the leading ultra-personalized performance system, today announced the availability of Garmin® integration, making the next generation of InsideTracker the first consumer platform of its kind to give a full, 360-degree view of wellness by enabling users to combine blood biometrics with DNA insights and...
-
May 18, 2021
Verizon New York City Triathlon Owned and Produced by Life Time Set for Sunday, July 11; One of First Athletic Events to Return to City
New York (May 18, 2021) – The Verizon New York City Triathlon, owned and produced by Life Time, will return to the Hudson and streets of Manhattan on Sunday, July 11. The event comes at a time when Life Time, the nation’s premier healthy lifestyle brand, is continuing to expand...
-
May 18, 2021
Endurance Sports Leader Spartan Develops Technical, High-Performance Trail Running Shoe with Craft Sportswear
BOSTON, Mass. – Following the release of its highly-anticipated, best-in-class obstacle course racing shoe, the Spartan RD Pro by Craft, the world’s leader in endurance sports and extreme wellness went back to the lab with its performance apparel and footwear partner to create a technical, high-performance trail running shoe, the...
-
May 18, 2021
2021 to be a Transformational Year for Athens to Savannah Ride
ATHENS, GA, May 18, 2021 — Sports Strategies announces the iconic Athens to Savannah Ride will return to Georgia this fall to offer participants the most ambitious ride yet. “The 2021 route will begin at Jittery Joe’s Coffee Roaster in Athens and take cyclists on a 3-day, 285-mile tour of...
-
May 18, 2021
RRCA Accepting 2021 Kids Run the Nation Grant Applications
ARLINGTON, Virginia (May 18, 2021) – The goal of the RRCA's Kids Run the Nation program is to help establish and support locally managed youth running programs in every school and community across the US. The Kids Run the Nation Fund is designed to annually assist schools, after-school programs, running clubs, and...
-
May 18, 2021
Thousand Collaborates with Next Generation of Cyclists to Launch Thousand Jr. Bike Helmet Collection
LOS ANGELES (May 18, 2021)-- Thousand, creators of classically-designed and innovative bicycle helmets, is proud to announce Thousand Jr., a line of kids’ bike helmets and accessories, featuring a kid-size of its popular Heritage adult helmet in four distinctive colorways, corresponding bicycle bells and a variety of sticker packs to...
-
May 18, 2021
The Running Event Partners with Running USA to Develop Race Director Education for 2021 Event
PORTLAND, Maine (May 18, 2021) – The Running Event (TRE), North America’s largest running specialty trade show, today announced a partnership with Running USA to develop and implement conference programming for race directors at the event taking place November 30 to December 2, 2021 in Austin, TX. “We’re thrilled to partner...
-
May 18, 2021
Team Evergreen Announces Yeti Cycles as a Presenting Sponsor of the Session Series, Beti Bike Bash, and The Hundo
EVERGREEN, CO - Team Evergreen proudly welcomes Yeti Cycles as a returning presenting sponsor to the Beti Bike Bash and a new presenting sponsor to the Session Series and The Hundo. Each of these iconic Colorado mountain bike events, promoted by Team Evergreen, incorporate their own unique philanthropic objectives. Yeti...
-
May 17, 2021
Airstream Adventures Northwest Partners with National Forest Foundation
Seattle, WA. (May 17,2021) - Airstream Adventures Northwest (AANW), the nation’s largest exclusive Airstream dealer group, today announces their partnership with the National Forest Foundation (NFF), the congressionally-chartered nonprofit arm working to improve the health of the National Forest System. Through this partnership, AANW will sponsor the planting of 120,001...
-
May 17, 2021
Maya Kingma claims first WTCS medal in Yokohama
17 MAY 2021 - Following her third-place finish at the 2020 Karlovy Vary ITU Triathlon World Cup, Maya Kingma continued her upward trajectory with a podium finish in the World Triathlon Championship Series season opener in Yokohama. After a front pack swim, Kingma was off the front with American Taylor...
-
May 15, 2021
Leslie Jordan announces their NEW super soft TRI-Blend fabric
Portland, OR – Leslie Jordan announces their NEW super soft tri-blend fabric to their already extensive performance and lifestyle apparel line. Leslie Jordan, Inc. specializes in creating shirts & finisher giveaway items that race directors can customize completely, and that runners will run to collect. While tri-blend fabric isn’t inherently...
-
May 15, 2021
HOKA ONE ONE® Launches the All-New Clifton 8
(GOLETA, Calif.), May 15, 2021 – HOKA ONE ONE®,a division of Deckers Brands (NYSE: DECK), announces the launch of the Clifton 8, the latest update to one of the brand’s most popular franchises. Offering the features that have made the Clifton a beloved family of shoes for runners of all...
-
May 14, 2021
100% Signs Ken Block as Their Newest Visionary
SAN DIEGO, Calif. – May 14, 2021 – 100%®, the San Diego-based sports performance company, has signed Ken Block as its latest Visionary and he joins an illustrious roster of athletes representing the brand. As an entrepreneur, in 1994 Ken founded DC Shoes and in 2010, the clothing and media...
-
May 14, 2021
Davis Phinney Foundation Partners with The Eddy Rando to Excite Classic Bike Fans and Raise Money for a Great Cause
Parker, Colo. — Beautiful, elegant, classic and filled with enthusiasm and fun, the Eddy Rando is a 30-mile ride for steel-bike enthusiasts. One-hundred riders with a passion for steel bikes will join with like-minded cyclists for the Eddy Rando on June 13 in Parker. Registration is here. Riders of vintage...
-
May 14, 2021
Momentum builds for Run Show Boston with more top brands and speakers revealed
Momentum is building for the first ever Run Show USA event, scheduled Jan. 29-30, 2022, at Boston’s Hynes Convention Center, with the announcement that top running brands including ASICS, HOKA ONE ONE, Altra, Runderwear, Feetures, Smartwool, Caldera and PRO Compression will be joining Retail Partner Marathon Sports, in bringing all...
-
May 14, 2021
Life Time Opens Registration for 2021 Chicago Triathlon August 28-29
CHICAGO, Ill May 15, 2021 — Registration is now open for one of the world’s most iconic triathlons—the 2021 Chicago Triathlon, owned and produced by Life Time. With safety front and center, triathlon weekend is set to take place on August 27-29, pending evolving guidelines and final City approval.The world-renowned...
-
May 13, 2021
IRONMAN VR Team Challenge Enters Second Week Of Showcasing The Asia Pacific Region On Facebook Watch Via The IRONMAN Now Page With Teams Taking On A Sprint Distance Duathlon Simulation
IRONMAN VR Team Challenge Asia Pacific IRONMAN VR Team Challenge Week 2 taking place on Friday, May 14 at 7:00 a.m. GMT+8 / 9:00 a.m. AEST (Thursday at 7:00 p.m. ET) with three teams facing-off in a Sprint Distance virtual duathlon. Professional triathlete Mike Phillips will join this week’s competition...
-
May 13, 2021
Po Campo Introduces Visi-Hemp®, the World’s First Reflective Hemp Fabric, in New Micromobility Commuter Collection
New York, NY – As the first bike bag brand to cater exclusively to the growing and underserved micromobility population, Po Campo is proud to launch its sustainable, highly reflective City Lights Collection. Micromobility is defined as people using bikes and/or scooters for short trips under five miles. Designed with...
-
May 13, 2021
What Is Old Is New Again as IRONMAN 70.3 Timberman Returns: Laconia, New Hampshire Announced As New Host City For Historic New England Triathlon
LACONIA, N.H. / TAMPA, Fla. (May 13, 2021) – The IRONMAN Group announced today that Laconia, New Hampshire will be the new host venue for the return of the IRONMAN®70.3® Timberman triathlon. The historic New England half-distance triathlon, originally hosted from 2001 to 2016, will rejoin the North American series in 2021...
-
May 13, 2021
The IRONMAN Group and IRONMAN Foundation DE&I Initiative “Race for Change” Kicks Off Community Engagement Efforts at Certified Piedmontese IRONMAN North American Championship in Tulsa
TAMPA, Fla. (May 13, 2021) – Through its Race for Change® initiative, the IRONMAN Foundation and The IRONMAN Group will be teaming up with local communities and organizations to address potential barriers to entry that could prevent Black and other diverse groups from participating in triathlons. Kicking things off at the Certified...
-
May 13, 2021
BayPort Foundation joins J&A Racing as the Title Partner and Premier Charity of the Crawlin’ Crab Half Marathon Weekend
May 13, 2021 – J&A Racing announced today its three-year partnership with the BayPort Foundation. Through this exciting collaboration, BayPort Foundation will serve as both the title sponsor and the official charity partner of the Crawlin’ Crab Half Marathon Weekend. “People helping people” is not only the mission of the...
-
May 13, 2021
Incus Performance Look to Expand Their Workforce to Continue to Shape the Future of Fitness Technology
Following the great success of a recent investment round, the team at INCUS Performance have announced plans for further rapid growth with the addition of twelve new roles within their team. They are recruiting for multiple positions, spanning across sales, e-commerce, data science, cloud engineering and app development, to accelerate...
-
May 13, 2021
Credit Union Cherry Blossom Ten Mile Run partners with MarathonFototo capture athletes’ images at The Credit Union Cherry Blossom Ten Mile Run as their official race photography provider.
As we all look for live racing and mass participation events to return, the organizers of the Credit Union Cherry Blossom Ten Mile Run and MarathonFoto have been making plans for the next in-person edition of the classic event, which will take place in Washington, DC on Sunday, September 12. ...
-
May 13, 2021
Celebrating Sisterhood on Bikes
Washington, D.C. –Major Knox Adventures is pleased to announce the launch of the 1928 Legacy Tour and Virtual Endurance Challenge, set to take place this Memorial Day weekend. This 250 mile endurance ride follows in the tracks of 5 Black female cycling pioneers, who blazed a trail from Harlem to...