PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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February 7, 2024
Denver Colfax Marathon Introduces Course Changes to Accommodate More Runners in 2024
Denver, CO /ENDURANCE SPORTSWIRE- The 18th Denver Colfax Marathon, presented by Cigna Healthcare, is making some exciting changes to its 2024 race courses. These changes will take the running experience to the next level for thousands of people that take part in its annual race weekend. “The Denver Colfax Marathon...
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February 7, 2024
Maurten Signs To Be Official Fuelling Partner Of T100 Triathlon World Tour
London, UK/ENDURANCE SPORTSWIRE/ – The Professional Triathletes Organisation (PTO) has signed Maurten as the Official Fuelling Partner of its newly rebranded and expanded T100 Triathlon World Tour for the next three years. The Swedish company’s Hydrogel Technology introduced endurance athletes to a new way of fueling when it launched in 2015 -...
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February 7, 2024
War Eagle Run Fest Announces a return to the 50-Yard Line of Jordan-Hare Stadium!
Auburn, AL. /ENDURANCE SPORTSWIRE/ - Calling the Auburn Family! The War Eagle Run Fest is returning to the 50-yard line of the legendary Jordan-Hare Stadium for the Finish Line again this year. That's right, runners in the Half Marathon, 5K, and War Eagle Kids Mile presented by Lynch Toyota of...
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February 7, 2024
Georgia Hi-Lo Trail Plan Released
Sandersville, GA, February 7, 2024 /ENDURANCE SPORTSWIRE/ – Georgia Hi-Lo Trail Inc. releases the plan explaining the process to connect Greene, Hancock, Washington, Johnson, Emanuel, Bulloch, Effingham, and Chatham Counties through a multi-use paved trail. With guidance from PATH Foundation, Kaizen Collaborative, and Georgia Hi-Lo Trail Stakeholders, the extensive plan outlines the...
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February 7, 2024
Two Canadian teams at GP New York City
NEW YORK CITY, February 7, 2024 /ENDURANCE SPORTSWIRE/ – The inaugural UCI 1.2 men elite pro race Gran Premio New York City will be held on May 19, 2024 on the same course and same day as the 12th annual mass participation race Michelob ULTRA GFNY World Championship NYC. The teams...
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February 7, 2024
Pro Triathlete Svenja Thoes has chosen SFuels as her nutrition partner for 2024
/ENDURANCE SPORTSWIRE/ – SFuels is delighted to announce its role as the nutrition sponsor for Pro Ironman Triathlete and 4 Times Ironman winner - Svenja Thoes throughout 2024. The partnership originated at the Kona Women’s World Championships in 2023, where Svenja first experienced SFuels products. Recognizing that her body was...
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February 6, 2024
Tucson Bicycle Classic Announces Exciting Stage Changes for 2024 Event
Tucson, AZ – February 6, 2024 /ENDURANCE SPORTSWIRE/ - The Tucson Bicycle Classic, the Town of Marana and the Town of Oro Valley, is thrilled to unveil exciting changes to the race stages for the upcoming 2024 edition. The race, scheduled to take place from February 23 to 25, promises...
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February 6, 2024
Big Texas Run Secures Gold Top Rated Race Award for 2023, Opens Registration for 2024 Event
Arlington, TX — February 6, 2024 /ENDURANCE SPORTSWIRE/ - GameDay Run Series is thrilled to announce that registration for one of the most anticipated annual running events in Texas, the 2024 Big Texas Run, is now officially open. Fresh off receiving the prestigious Gold Top Rated Race Award for 2023 from...
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February 6, 2024
Denver Rocks Run 2024: Record-Breaking Success Fuels Anticipation as Registration Opens for Mile-High Celebration
Denver, CO — February 6, 2024 .ENDURANCE SPORTSWIRE/ - The Denver Rocks Run, part of the esteemed GameDay Run Series, is excited to announce that registration for its 2024 event is officially open. Coming off a year of record-breaking participation, the Denver Rocks Run is set to return to the...
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February 6, 2024
Gaslamp Run 2024 Opens Registration: Join the Historic Gaslamp Quarter’s Biggest Running Celebration Yet
San Diego, CA — February 6, 2024 /ENDURANCE SPORSWIRE/ - GameDay Run Series is thrilled to announce that registration for the much-anticipated 2024 Gaslamp Run is officially open. Coming off a record-breaking year in 2023 with unprecedented participation, the Gaslamp Run is set to welcome runners back to the heart...
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February 6, 2024
Rock ‘N’ Roll Running Series Las Vegas Event Announces Partnership with Lululemon For “Lululemon Yoga on The Strip,” A First-Of-Its-Kind Experience During Ultimate Running Party Weekend
LAS VEGAS /ENDURANCE SPORTSWIRE/ - Adding to the unmatched experience planned for the 2024 Rock ‘n’ Roll Running Series® Las Vegas event, the team behind the world’s largest running party event is partnering with lululemon to host the first ever yoga session to be held on the Las Vegas Strip,...
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February 6, 2024
Immersive Entertainment, Course-Side Live Music and More to Take Over Las Vegas Strip as Rock ‘N’ Roll Las Vegas Kicks Off Ultimate Running Party Feb. 24-25
LAS VEGAS (Feb. 6, 2024) /ENDURANCE SPORTSWIRE/ - Rock ‘n’ Roll® Running Series Las Vegas is bringing an epic line up of non-stop entertainment to race weekend including some of the most popular local and regional acts for participants and spectators to enjoy. Special guests include a KISS Cover Band,...
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February 6, 2024
Jack & Jill’s Downhill Marathon to Race Into The Poconos in June
POCONO, PA /ENDURANCE SPORTSWIRE/ – On your mark. Get set. Go! USA Endurance Events, a road race company offering one-of-a-kind racing experiences in select cities throughout the U.S., will hold its Jack & Jill’s Downhill Marathon in the Pocono Mountains on Saturday, June 1. Since 2013, USA Endurance Events has hosted...
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February 6, 2024
Verge Cycling Apparel Renews Partnership with UTC-Butcherbox p/b LOOK Cycling Team
NEW YORK, February 6, 2024 /ENDURANCE SPORTSWIRE/ –Verge, the innovative leader in custom cycling apparel, is excited to announce its continued partnership with the UTC-Butcherbox p/b LOOK Cycling Team for the upcoming season. The team, comprised of talented men and women riders, will once again showcase Verge’s cutting-edge cycling apparel as...
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February 6, 2024
Rudy Project North America Releases Cutting-Edge Sustainable Technology Blended with Style and Prescription Sunglasses for 2024
San Clemente, CA, February 6, 2024 /ENDURANCE SPORTSWIRE/ – Rudy Project, Italian designers of sports performance eyewear and helmets, announces the launch of its highly anticipated sunglasses collection for early 2024. Building on the success of the 2023 KELION, a premier sports sunglass designed to elevate the performance of athletes, Rudy Project...
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February 6, 2024
Love Velo Achieves Record Sales in January 2024
/ENDURANCE SPORTSWIRE/ – Love Velo (www.lovevelo.co.uk), the leading of cycling travel in the UK, today announced record results for its January trading. With a set of results that shows cycling travel’s growth to remain unabated, Love Velo posted its first ever month at over £550k in sales. This milestone is...
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February 6, 2024
American Pro Cyclist Magnus Sheffield and Supersapiens: Revolutionizing Athletic Performance Together
Atlanta – 06 February 2024 /ENDURANCE SPORTSWIRE/ – Supersapiens, the world’s first glucose management system designed for athletes, proudly introduces its latest ambassador, American Magnus Sheffield. In collaboration with Supersapiens, Sheffield seamlessly blends his passion for cycling with an innate curiosity about the science of performance. Phil Southerland, Supersapiens CEO...
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February 6, 2024
Magic Sports Announces Baptist Health as Title Sponsor for Tri Montgomery
Nashville, TN – [February 6, 2024] /ENDURANCE SPORTSWIRE/ – Baptist Health, central Alabama’s largest healthcare system, has proudly signed on as the Title Sponsor for the upcoming Tri Montgomery triathlon, scheduled for May 4 in Montgomery, Alabama. This marks the eagerly anticipated return of the event, formerly known as the Capital...
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February 6, 2024
Inspiring Super Bowl Ad Spotlights A Pioneering Athlete With A Prosthetic Leg Aiming To Play Division 1 Baseball
February 6, 2024 /ENDURANCE SPORTSWIRE/ – In a heartwarming gesture to celebrate the big game just a few days away,, Bob Babbitt, co-founder of the Challenged Athletes Foundation, has invested in a powerful Super Bowl ad. This one-minute commercial spotlights the inspiring journey of Parker Byrd, a young man determined to...
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February 6, 2024
BibBoards Partners with Eager to Run in Record-Breaking 5K Challenge
San Ramon, CA 2/6/2024 /ENDURANCE SPORTSWIRE/ - BibBoards, the innovators in race bib fasteners, is proud to announce its partnership with Eager 2 Run for the upcoming world record attempt in the 5K walk/run event. The ambitious challenge aims to break the previous record of 19,862 participants, setting a new...
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February 6, 2024
Orlando Magic 5K, 1 Mile & Kids’ Run Continues the Celebration of the Magic’s 35th Anniversary Season
ORLANDO, Fla. /ENDURANCE SPORTSWIRE/ – As the Orlando Magic mark their 35th anniversary season, over 2000 people joined in festivities to celebrate the monumental year at the sold-out Orlando Magic 5K, 1 Mile & Kids’ Run, presented by AdventHealth and produced by Track Shack. Amongst the special sports moments that unfolded...
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February 6, 2024
RunSignup Announces Alan Jones Timer Award Recipient
Moorestown, NJ - February 6, 2024 /ENDURANCE SPORTSWIRE/ – RunSignup is proud to announce Adam Shelton, a managing partner of Start 2 Finish, is the award recipient of the 2024 Alan Jones Timer of the Year Award. This award recognizes Shelton's exceptional contributions to the endurance race industry and his enduring...
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February 6, 2024
Tifosi Optics Welcomes Stephanie Pi to Brand Ambassador Program
Watkinsville, GA (February 6, 2024) /ENDURANCE SPORTSWIRE/ - Tifosi Optics, a leading sport and lifestyle sunglasses brand, has announced a partnership with marathoner, certified run coach, physical therapist, and content creator, Stephanie Pi. As a Tifosi ambassador, Stephanie will equip the Tifosi community with the knowledge and tools to establish...
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February 6, 2024
Visit Tuscaloosa Half Marathon Set to Make Strides for a Greater Cause
Tuscaloosa, AL/ENDURANCE SPORTSWIRE/ – Lace up your running shoes and mark your calendars! The Visit Tuscaloosa Half Marathon + Publix 5K, scheduled for March 23, 2024, is not just about the thrill of the run; it's an opportunity to make a significant impact on the community. This year, the event is proud...
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February 5, 2024
RaceWire and Stack Endurance Invite Runners to the Scenic Beach and Back Half Marathon & 5K – A Coastal Run Like No Other
Marshfield, MA /ENDURANCE SPORTSWIRE/ – RaceWire and Stack Endurance are thrilled to announce the highly anticipated return of the 8th Annual Beach and Back Half Marathon & 5K. This premier event, set for May 18, 2024, invites runners of all levels to experience the beauty of Marshfield's stunning coastline and scenic...