PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
June 11, 2026
Electrolit Named Official Electrolyte Beverage of The US Open With Multi-Year Partnership
NEW YORK (June 11, 2026) /ENDURANCE SPORTSWIRE/ – The USTA and Electrolit® today announced a multi-year partnership that brings together the world’s healthiest sport and the No. 1 rapid hydration beverage*, with Electrolit set to become the ‘Official Electrolyte Beverage of the US Open,’ beginning in 2026. Starting with this...
June 11, 2026
San Francisco Marathon Announces Sell-Out of Popular First Half China Airlines Bridge Half Marathon
SAN FRANCISCO, CA — (JUNE 11, 2026) /ENDURANCE SPORTSWIRE/ - Today, the San Francisco Marathon announced that the highly anticipated first half of its marquee event, the China Airlines Bridge Half Marathon, has officially sold out. Runners from around the globe have claimed every spot to tackle the iconic opening...
June 11, 2026
Quintana Roo Debuts Service Route Tri
Chattanooga, TN, June 11, 2026 /ENDURANCE SPORTSWIRE/ - Today, Quintana Roo announces the Service Route Tri, a drop bar triathlon bike that delivers comfort and everyday usability, while honoring the fit and aero advantage that define the triathlon bike ride. Built on endurance road geometry with tri-specific fit, components, and...
June 11, 2026
Scott USA Launches Ogden-based 3PL Services to Support Growing Bike and Outdoor Brands
Ogden, Utah (June 11, 2026) /ENDURANCE SPORTSWIRE/ - Scott USA today announced the launch of a new third-party logistics offering based out of the company’s Ogden, Utah facility, creating a flexible distribution solution for outdoor, bike, moto, and active lifestyle brands looking to scale more efficiently. The new service gives brands...
June 10, 2026
Michelob ULTRA Enlists FANZO and Men In Blazers to Launch First Integrated Out-of-Home Campaign for FIFA World Cup 2026™
(New York, June 10, 2026) /ENDURANCE SPORTSWIRE/ - Michelob ULTRA, the Official Beer Sponsor of the FIFA World Cup 2026™, has announced a fully integrated campaign built around an often overlooked insight: for the overwhelming majority of fans, the out-of-home experience isn't a consolation prize for not having a ticket...
June 10, 2026
Zwift’s Kate Veronneau to Headline Three-Day Celebration of Active Women at FeistyFest
ALLENTOWN, PA (June 10, 2026) /ENDURANCE SPORTSWIRE/ — Feisty Media, the women's sports and health company behind some of the most trusted voices for active women, is bringing its flagship event, FeistyFest, to Pennsylvania's Lehigh Valley for the very first time. Taking place Sept. 18–20, 2026, at the Valley Preferred...
June 9, 2026
Livestream Broadcast Announced for Inaugural Bay Area 100 Ultra-Marathon
BERKELEY, CA — June 9, 2026 /ENDURANCE SPORTSWIRE/ - Get ready for unprecedented, front-row access to an extraordinarily grueling endurance challenge: the highly anticipated, inaugural running of the Bay Area 100 powered by Mount to Coast footwear is officially going live to an online, worldwide audience the weekend of June...
June 9, 2026
USA Cycling Invests in Women’s Success in Run-Up To LA 2028
COLORADO SPRINGS, Colo. (June 9, 2026) /ENDURANCE SPORTSWIRE/ - American women are the engine of U.S. Olympic cycling. Since the London Games, they have accounted for 95 percent of every medal Team USA has brought home from the Olympic velodrome, road course, mountain bike trail and BMX events. Not a majority....
June 9, 2026
CORE Release New Limited Edition Transparent Thermal Sensor
Zurich (June 9, 2026) /ENDURANCE SPORTSWIRE/ - CORE, makers of the first and only non-invasive, wearable and real-time core body temperature sensor trusted by Olympians and athletes alike, today announce the launch of the transparent Limited Edition Sweatlabs CORE 2: a limited-run, ice-clear version of their thermal sensor as debuted...
June 9, 2026
A 2026 E-Bike Buyer’s Guide to the Best eBIKE INSURANCE
WASHINGTON, D.C. (June 9, 2026) /ENDURANCE SPORTSWIRE/ — BikeInsure, a licensed insurance producer specializing in bicycle and electric bike insurance across the United States, has published A 2026 E-Bike Buyer's Guide to the Best eBike Insurance, a comprehensive resource for the millions of Americans who now ride electric bikes. The...
