NordicTrack from iFIT Expands Studio Cycle Bike Line with 27-inch HD Touchscreen and Two Limited Edition Colorways
April 26, 2022
Upgrades include the largest studio cycle touchscreen and new Limited Edition Alpine White and Slate Gray color palettes with vegan leather seat and handlebars to complement a range of home designs
LOGAN, UT (April 26, 2022)/ENDURANCE SPORTSWIRE/ – iFIT, a global leader in connected fitness software, content and equipment, today announced that NordicTrack from iFIT has enhanced its consumer-favorite studio cycle in two important ways. For more immersive iFIT workouts and ease of use, the smart HD touchscreen has expanded to 27 inches, with a tilt and pivot function for optimal viewing both on and off the bike. The NordicTrack bike is also now available in two new coveted colors as the demand for home gym spaces continues to rise. The limited edition Alpine White and Slate Gray options are both accented with a brown vegan leather seat and wrapped handlebars designed to harmonize with a wide range of home designs.
According to NAHB’s recent ‘What Home Buyers Really Want’ survey, 47% of homebuyers now deem home gyms necessary, making them the second most popular “specialty room” requested – just behind home offices. As a hybrid way of life continues to be the norm — and 69% of consumers plan to keep 75% of their fitness routines at home over the next year — they will continue to envision the home upgrades needed to work and live most efficiently.
“The appeal of home gym spaces is a lasting trend that we’ll see for years to come,” said Mark Watterson, President and Chief Experience Officer, at iFIT. “Whether users have a dedicated fitness room or want a multi-use space within their living area, we are committed to helping them reach their personal fitness goals however they work out. Our goal with this expanded line of bikes is to inspire consumers to express their personality and create the beautiful home gym of their dreams.”
The new S27i cycle offers a powerful yet sleek exercise bike with thousands of live and on-demand workouts led by elite trainers on the iFIT platform. Users can easily track distance, speed and power output on the impressive touchscreen display, all while following along with their favorite iFIT trainers who can digitally adjust the incline, decline and resistance for an immersive workout experience on the bike.
Premium 30W sound system, hybrid SPD+ toe clip pedals, handlebar lift assist, plus Silent Magnetic Resistance on the inertia-enhanced flywheel deliver a smooth and focused session, whether your iFIT streaming workouts take you from our studios to iFiT global workouts shot on location around the world.
The complete line of NordicTrack’s award-winning Studio Cycle line includes the S27i in both new colorway options, as well as the original black for $2499. For more information go to NordicTrack.com
Additional photos available here.
iFIT® is a global fitness and well-being subscription technology company that provides unmatched fitness experiences and solutions to its growing community of over 7 million members in over 120 countries. iFIT’s industry-leading brands – NordicTrack®, ProForm®, Sweat®, Freemotion®, Weider® and 29029® – are powered by the iFIT integrated health and fitness platform, which seamlessly connects the company’s proprietary software, experiential content and interactive hardware. Based in Logan, Utah, with offices in Paris, Shanghai, Sydney and Leeds, the company offers immersive, adaptive, personalized workout experiences for every fitness level and interest. iFIT delivers these interactive experiences through an extensive offering of live and on-demand content across the industry’s broadest range of connected fitness modalities. iFIT is a leader and pioneer in the health and well-being industry with more than 400 issued and pending patents.
iFIT – Colleen Logan
VP PR and Corporate Communications