LATEST TRIATHLON NEWS
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January 18, 2024
2024 XTERRA World Cup: New Season, Locations & Live Action
Key Points: Greece and Quebec join as new locations in the 7-stop series. Revised scoring system with all races counting towards total points. Live streaming coverage bringing the action to a global audience. MINNEAPOLIS, USA /ENDURANCE SPORTSWIRE/ – The 2024 XTERRA World Cup is set to elevate professional off-road triathlon in...
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January 18, 2024
Publix and Magic Sports Announce Major Strategic Partnership in Triathlon and Running Races Across Tennessee and Kentucky
Nashville, TN – January 18, 2024 /ENDURANCE SPORTSWIRE/ –Magic Sports, a leading organizer of triathlons and running races across the Southeast, is thrilled to announce a groundbreaking strategic partnership with Publix, one of the largest and fastest-growing supermarket chains in the United States. This partnership marks the largest sponsorship in the...
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January 16, 2024
Ironman Competitors Rescue Dozens of Tourists Caught in Rip Current
Sydney beaches have been especially treacherous this week. On Saturday, four people were rescued from a strong rip current at Bronte Beach. The following day, dozens of tourists were caught in a flash rip at Maroubra. Luckily for the Maroubra tourists, the incident occurred right next to a group of...
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January 16, 2024
Brownlee brothers release ‘Ask AL’ – the world’s first conversational AI for multi-sport training
The Brownlee brothers – with every Olympic medal between them and so much more – have just unveiled the world’s first conversational AI (artificial intelligence) for multi-sport training. They say it marks a significant leap towards intelligently answering triathlon queries. Alistair is the only triathlete – male or female –...
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January 16, 2024
USA Triathlon Launches New Tiered Annual Membership Offerings and Benefits
COLORADO SPRINGS, Colo./ENDURANCE SPORTSWIRE/ – USA Triathlon today announced a new tiered membership structure, providing multisport athletes more flexibility in choosing a membership and benefits that fit within their unique multisport journey. The new memberships and benefits are USA Triathlon’s first updates and price increases to the annual membership structure since 2016....
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January 16, 2024
X-BIONIC® and Challenge Family Announce Multi-Year Partnership
/ENDURANCE SPORTSWIRE/ - Challenge Family and X-BIONIC® have announced a four-year partnership that positions the Swiss high-tech performance sportswear company as Official Functional Apparel Partner to the global triathlon series. The partnership will see the two leaders in their fields work together, along with both age group and elite Challenge...
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January 11, 2024
Zoot Sports welcomes Professional Triathlete Lauren Brandon to their Ohana
Carlsbad, CA /ENDURANCE SPORTSWIRE - Zoot Sports, the industry leader in triathlon apparel, is proud to welcome professional triathlete Lauren Brandon to its team of sponsored athletes. Known for her strong swim and bike splits, Brandon's multi-year sponsorship deal will allow her to train and compete on the world stage...
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January 10, 2024
Playtri Announces Grand Opening of New Location in Irving, Texas!
IRVING, Texas (January, 2024)/ENDURANCE SPORTSWIRE/ – Playtri, a premier bike and triathlon store, is excited to announce the grand opening of its newest location in Irving, Texas. The new store will be located at 5260 N O'Connor Blvd Suite 176 Irving, TX 75039 and has officially opened its doors for the public....
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January 9, 2024
Michael Epstein wins back Malibu Triathlon permit over Super League Triathlon
The Malibu City Council ended a months-long impasse by awarding the city's lone triathlon permit to the previous organizer of the Malibu Triathlon over the event’s current owner, Super League Triathlon, making way for the Zuma Beach Triathlon to occur in September instead. Such a result could lead to industry-wide ramifications....
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January 9, 2024
The 2023 Vinfast IRONMAN World Championship Documentary Special Now Available For Free Internationally on IRONMAN’S YouTube Channel
TAMPA, Fla. /ENDURANCE SPORTSWIRE/ - After premiering on Outside Watch on December 30, 2023, the 2023 VinFast IRONMAN® World Championship documentary special is now available globally on IRONMAN’s YouTube channel. The annual IRONMAN World Championship special chronicles triathlon’s pinnacle event, which for the first time in the iconic event’s 45-year...
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January 5, 2024
ShowcasedCarmichael Training Systems to Launch Virtual Training on the Velocity Platform
Highland Park, Illinois, January 5, 2024 /ENDURANCE SPORTSWIRE/ – CTS will launch its virtual cycling and strength programs this month on the Velocity platform as a subscription service offering. Live and on-demand virtual cycling workouts and strength workouts will be made available through the “CTS Live” subscription. The workouts will be...
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January 5, 2024
Zoot Sports Signs The Real Triathlon Squad
SAN DIEGO, Calif. /ENDURANCE SPORTSWIRE/ - Zoot Sports, a global leader in triathlon apparel and gear, is proud to announce the signing of The Real Triathlon Squad (RTS) to its elite pro roster. Consisting of top pro triathletes Nick Chase, Tamara Jewett, Lesley Smith, Marc Dubrick, Jackson Laundry, Garric Loewen,...
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January 5, 2024
Fuelin Launches Feature Integrating Nutrition Information Directly into TrainingPeaks Coaching Platform
[San Francisco, January 5, 2024] /ENDURANCE SPORTSWIRE/ - Fuelin, a leading nutrition coaching app, is excited to announce the launch of its new feature, seamlessly integrating nutrition information into the TrainingPeaks coaching platform. This enhancement aims to bridge the gap between nutrition planning and athletic training, providing athletes and coaches...
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January 4, 2024
ShowcasedFor Sale Memphis in May Triathlon
Memphis, TN /ENDURANCE SPORTSWIRE/ - P.R Event Management will offer to interested and qualified parties the opportunity to acquire the Legacy 40th Memphis in May Olympic and Sprint Triathlons in time for the 2024 season. Since the inception of the Memphis In May Triathlon in 1983 the event has been...
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January 4, 2024
80/20 Endurance Launches Virtual Training and Plans on Velocity Indoor Cycling Platform
Highland Park, Illinois, January, 2024 /ENDURANCE SPORTSWIRE/ – 80/20 Endurance, a leader in the global endurance training and coaching industry, has launched its virtual cycling and enhanced training plan offerings on Velocity, with the Team 80/20 Virtual Cycling Club. 80/20 Endurance is currently leading Live, Replay and On-demand cycling workouts on...
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January 3, 2024
Gwen Jorgensen announces new bike sponsor for 2024
We’re waiting on a number of bike sponsor announcements over the next little bit, but we can start 2024 off with the news that 2016 Olympic champion Gwen Jorgensen will be riding a Canyon as she looks to try and make the US Olympic team for Paris this summer. In...
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January 3, 2024
Varlo Sports Secures Seed Funding for Growth and Innovation, Attracts Investment from REI Co-op Path Ahead Ventures
CHERRY HILL, N.J. (Jan. 3, 2024)/ENDURANCE SPORTSWIRE/ – Varlo Sports, a trailblazing company at the intersection of design and performance in the sports apparel industry, proudly announces the successful completion of its most recent seed funding round. This significant milestone ensures the company's continued growth and operational excellence as it embarks on...
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January 3, 2024
Strava Releases Year In Sport Trend Report, Showing What Makes and Breaks Motivation Across Generations
SAN FRANCISCO – January 3, 2024 /ENDURANCE SPORTSWIRE/ – Strava, the leading digital community for active people with more than 120 million athletes, today announced the release of Year In Sport: The Trend Report, highlighting the global trends among active people across generations. It’s no surprise that Gen Z’s behaviors and...
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January 3, 2024
ShowcasedPurple Patch Fitness Selects Velocity as Their Indoor Cycling Platform
Highland Park, Illinois, January 3, 2024 /ENDURANCE SPORTSWIRE/ The Velocity indoor cycling platform has been selected to be the software solution for Purple Patch Fitness, a global leader in triathlon coaching. Purple Patch initially launched their virtual cycling product on Velocity in March 2023 and expanded their offerings on Velocity...
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January 3, 2024
A 2024 Cyclist Buyer’s Guide to America’s Best Bicycle Insurance
January 3, 2024 / ENDURANCE SPORTSWIRE/ - BikeInsure, an insurtech company specializing in bicycle insurance for cyclists in the United States, has released a 2024 Cyclist Buyer's Guide to America's Best Bike Insurance. Today's cyclists need separate bike insurance to protect their new or used bicycles and eBikes from riding,...
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January 1, 2024
25 Best Moments in Olympic and Paralympic Triathlon History
On 16 September 2000, short-course triathlon was beamed to a global audience. Set against a Sydney Opera House backdrop, the world's very best male and female triathletes showed the world what it meant to be an endurance athlete. By the end of the day, six athletes were presented with medals...
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December 28, 2023
Who made the most triathlon prize money in 2023?
Long-distance racers dominated the prize money lists in 2023, according to the detailed analysis by Trirating.com’s Thorsten Radde. While two of the top-five money earners from the year did compete in short-course races, the lion’s share of their income came from Professional Triathletes Organisation (PTO) and Ironman races. Here’s a...
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December 28, 2023
Discover Exciting Opportunities with the Austin Marathon at Upcoming Recruitment Event
AUSTIN, Texas /ENDURANCE SPORTSWIRE/ - High Five Events, the parent company of the Ascension Seton Austin Marathon and other premier endurance events, is thrilled to unveil an upcoming recruitment session targeting prospective part-time team members. Scheduled to take place at the High Five Events office in Austin, Texas, on Thursday,...
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December 27, 2023
ShowcasedCREDOTri Enters into Agreement with IRONMAN
Fort-Lauderdale, FL December 27th , 2023 /ENDURANCE SPORTSWIRE/ - CREDOTri, the revolutionary, go-to application for triathletes worldwide, announced today that the company has inked an agreement with IRONMAN, which will see triathlons from the IRONMAN® Series, IRONMAN® 70.3® Series, and 5150™ Triathlon series officially included on the platform. Launched in December...
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December 26, 2023
XTERRA Expands Trail Run World Series to “Avatar Mountain” Zhangjiajie Wulingyuan, China
Key Points: XTERRA Zhangjiajie Wulingyuan Trail Run is the first of its kind at this UNESCO site and World Geopark on October 26-27, 2024. Trailblazing course with 21K and 50K distances, showcases Zhangjiajie's natural wonders. Event serves as a qualifier for the 2025 XTERRA Trail Run World Championship. ZHANGJIAJIE, CHINA...