LATEST TRIATHLON NEWS

April 13, 2022

Casting Submissions for 2022 “IRONMAN: Quest for Kona Fueled by Gatorade Endurance” Now Open

Season four of IRONMAN sports documentary series set to follow aspiring triathletes as they embark to qualify for the IRONMAN World Championship Casting submissions open globally until April 29, 2022 TAMPA, Fla. (April 13, 2022) /ENDURANCE SPORTSWIRE/— IRONMAN announced today that after a two-year hiatus, IRONMAN®: Quest for Kona® fueled by...

April 13, 2022

Kat Matthews Rises to the SUB8 Challenge

Sydney, Australia – 13th April, 2022 /ENDURANCE SPORTSWIRE/ –European champion Kat Matthews has signed on to the Pho3nix Sub8 Project, Powered by Zwift. The third-fastest British female long-distance triathlete and national time trial cycling champion is the newest contender for the audacious attempt to race the full distance of triathlon...

April 13, 2022

Singapore’s Marina Bay To Host Arena Games Triathlon powered by Zwift Grand Final

/ENDURANCE SPORTSWIRE/ – The picturesque Marina Bay area in Singapore will play host to the Grand Final of the Arena Games Triathlon powered by Zwift on 6 and 7 May, ensuring that the 2022 series closes out in style with the crowning of the first-ever triathlon esports World Champions. The...

April 12, 2022

Olympic Triathlon Medalist Kevin McDowell Dives in with FINIS

Livermore, CA /ENDURANCE SPORTSWIRE/ - Global aquatic brand FINIS, Inc. is proud to announce the signing of professional triathlete Kevin McDowell, a 2020 Tokyo Olympic medalist, and USA Triathlon’s 2021 Elite Men’s Olympic/World Triathlon Triathlete of the Year. McDowell made his Olympic debut in Tokyo, recording the fastest split of...

April 11, 2022

Showcased

Jan Frodeno joins Australian micronutrition start up

/ENDURANCE SPORTSWIRE/ - Australian sports micronutrition brand, PILLAR Performance has landed one of endurance sports biggest names, with Jan Frodeno signing on as the brand’s Global Ambassador. Widely considered the greatest triathlete of all time, Frodeno has an unrivalled resume over Olympic, 70.3 and full IRONMAN© distance in a career...

April 8, 2022

‘Sadistic’ Racing Set To Return With Arena Games Triathlon powered by Zwift

/ENDURANCE SPORTSWIRE/ – Marten Van Riel starts the defense of his Arena Games Triathlon powered by Zwift crown in Munich on Saturday and is prepared for “the most painful race” of his life. The Belgian star, who won back-to-back Arena Games events in 2021 and has just smashed the Ironman...

April 7, 2022

Plantiga launches a data-driven membership program giving individual athletes access to the advanced technology and coaching used by professional athletes and teams.

VANCOUVER, BC /ENDURANCE SPORTSWIRE/ - Plantiga, a movement diagnostics company, today launched its exclusive membership program designed for goal-driven athletes who use impact-based activities, such as running and jumping in their training and competition. Plantiga's proprietary technology, data analytics, and personalized coaching allow athletes to reduce and recover from injury...

April 6, 2022

Showcased

Wahoo and The IRONMAN Group Announce Multi-Year Partnership to Shape The Future of Endurance Sports and Connected Technology Globally

ATLANTA, Ga. / TAMPA, Fla. (April 6, 2022)/ENDURANCE SPORTSWIRE/ – Wahoo, a leading fitness technology company, and The IRONMAN Group, the largest operator of mass participation sports in the world, announced today a multi-year enterprise-wide partnership that brings two of the biggest innovators in endurance sports together. The deal makes Wahoo...

April 6, 2022

The RunnerBox and RiderBox Help Athletes Spring into Action with their Latest Edition

/ENDURANCE SPORTSWIRE/ - The RunnerBox and RiderBox have released the newest of their subscription series, the Spring Edition. Shipping throughout April and May, the Spring Edition features gear and nutrition thoughtfully curated to help athletes make their spring training and racing as successful as possible. From race fuel to muscle...

April 5, 2022

Professional Triathletes Organisation Announce Partnership with Challenged Athletes Foundation at Los Angeles PTO Pro Am

4th April 2022, LONDON /ENDURANCE SPORTSWIRE/ - The Professional Triathletes Organisation (PTO) today announced its partnership with the Challenged Athletes Foundation (CAF) at this year’s Herbalife24 Triathlon Los Angeles event on Sunday, May 15, 2022. The new PTO Pro Am Series features Challenged Athletes competing alongside PTO Professionals and celebrities...

April 5, 2022

Velous Footwear Launches Its First Line of Sandals Designed to Optimize Athlete Recovery

PORTLAND, Ore., April 5, 2022 /ENDURANCE SPORTSWIRE/ – Velous Footwear, founded by three footwear industry veterans from the athletic and outdoor industries, has launched its first line of sandals designed to promote and optimize active recovery for athletes of all levels. Created to help feet, ankles, knees and legs recover...

April 5, 2022

Lightbox Registrations Partners with RunSignup for Future of Race Registration

April 5, 2022 - Waltham, MA and Moorestow,  NJ /ENDURANCE SPORTSWIRE/ - Lightbox Registrations, a registration provider in the Northeast United States, and RunSignup, the endurance event industry’s leading technology and registration provider, announce their strategic partnership. Lightbox Registrations is officially migrating its registration customer base to RunSignup’s platform for...

April 4, 2022

Largest Field of Elite Athletes to Compete for Record $100,000 Prize Purse as Herbalife24 Triathlon Los Angeles Returns for Third Year

LOS ANGELES, April 4, 2022/ENDURANCE SPORTSWIRE/ – Premier global nutrition company, Herbalife Nutrition, announced today several professional triathletes are set to compete in the May 15th Herbalife24 Triathlon Los Angeles®.  In its third year, the event will feature its largest field of elite athletes who are competing for an increased prize purse of $100,000. Race...

April 4, 2022

SFuels Launches Race+ Gel Powder At 2022 IRONMAN World Championships from May 3 – 7, 2022

Raleigh, North Carolina /ENDURANCE SPORTSWIRE/ - SFuels – one of the leaders in consumer products featuring innovative, right-time right-fuel nutrition for sport, work and life – announces the launch of Race+ Gel and Race+ Bullets as they gear up for the 2022 IRONMAN World Championships in St. George, Utah from...

April 3, 2022

Jackson Laundry (CAN) And Taylor Knibb (USA) Claim Victories at Athletic Brewing IRONMAN 70.3 Oceanside Triathlon to Kick Off The 2022 North American IRONMAN 70.3 Race Season

OCEANSIDE, Calif. /ENDURANCE SPORTSWIRE - Oceanside, California and Marine Corps Base Camp Pendleton once again played host to the Athletic Brewing IRONMAN® 70.3® Oceanside triathlon on Saturday, April 2 kicking off the 2022 North American IRONMAN 70.3 schedule. With many of triathlon’s best on hand, the event saw Jackson Laundry...

April 3, 2022

Waterfall Racing to Offer Podium Bonuses to Pros and Age Groupers

Boulder, CO /ENDURANCE SPORTSWIRE/ - In an effort to assist pros and age groupers with improving their financial performance in the sport of triathlon, Waterfall Racing will be providing a podium bonus opportunity to any professional or age group athlete who joins the team and races in their annual tri...

April 1, 2022

USA Triathlon Further Professionalizes Paratriathlon With Equal Funding, Professional Prize Purse At National Championships

COLORADO SPRINGS, Colo./ENDURANCE SPORTSWIRE/ –Valuing its role in helping further professionalize the sport of paratriathlon, USA Triathlon today announced that each member of the 2022 Toyota U.S. Elite Paratriathlon National Team will receive direct athlete support stipends equal to that of the funding the athletes on the 2022 U.S. Elite...

April 1, 2022

Garmin Partner With Super League Triathlon To Deliver Deeper Insights At Arena Games Triathlon powered by Zwift World Championship Series

/ENDURANCE SPORTSWIRE/ - Garmin will help deliver even more insights into the action at the Arena Games Triathlon powered by Zwift in 2022. Super League Triathlon today announced that the Garmin ecosystem will again play a vital role in delivering multisport’s most innovative race series, the Arena Games Triathlon powered...

March 31, 2022

Lake Lanier, Georgia, to Host 2022 USA Triathlon Collegiate Club National Championships This Friday and Saturday

COLORADO SPRINGS, Colo. /ENDURANCE SPORTSWIRE/ - One of the nation’s most high-energy triathlon events is set to take place this Friday and Saturday at Lake Lanier, Georgia, as more than 1,000 of the nation’s top collegiate club triathletes will compete for national titles at the 2022 USA Triathlon Collegiate Club National...

March 31, 2022

XTERRA Launches New Long Distance Race Format

March 31, 2022 /ENDURANCE SPORTSWIRE/ - XTERRA is set to introduce a brand-new event format – XTERRA Long Distance - with the first of four races kicking off at the ski resort of Super-Besse in the Massif Central region of France this July. An exciting addition to the European schedule, the Long...

March 31, 2022

Registration is Open for the 2022 Columbia Threadneedle Investments Boston Triathlon

BOSTON – March 31, 2022 /ENDURANCE SPORTSWIRE/ - ethos, the mass participation event organization that produces the Columbia Threadneedle Investments Boston Triathlon, announced today the 14th annual event will be held on July 23-24, 2022. Registration is now open at www.BostonTri.com “The Columbia Threadneedle Investments Boston Triathlon is the only event...

March 30, 2022

IRONMAN Foundation and Challenged Athletes Foundation to Host the Fourth Junior Seau Adaptive Surf Clinic in Oceanside

OCEANSIDE, Calif. / TAMPA, Fla. (March 30, 2022)/ENDURANCE SPORTSWIRE/ - With the kickoff of the 2022 North America IRONMAN season at Athletic Brewing IRONMAN® 70.3® Oceanside triathlon on Saturday, April 2, the IRONMAN® Foundation will distribute more than $30,000 in charitable giveback to nonprofit initiatives and groups in the greater Oceanside...

March 30, 2022

Enduro Bearings to Host Daily Service Clinics at Sea Otter, Introduce Maxhit™ BB

Oakland, California (March 30, 2022)/ENDURANCE SPORTSWIRE/ - Enduro Bearings is gearing up for a big weekend at the Sea Otter Classic bike festival in early April at Laguna Seca Raceway in Monterey, California. Following the recent launch of its groundbreaking Mechanics Ambassador Program, Enduro will host live bearing removal/replacement demonstrations with...

March 30, 2022

Showcased

EVENT INSIGHTS: Event Sponsorship – The Do’s and Don’ts on How To Find a New Sponsor for Your Event

Whether you’re hosting an in-person or hybrid event, partnerships with event sponsors can be exceptionally beneficial. They can help with the cost of the event, boost brand awareness and image, and increase an event's registration numbers. The benefits for sponsors are similar. Sponsoring your event can increase awareness of their brand...

March 30, 2022

BikeExchange Offers Retail and Manufacturing Clients Free CDB Report

Asheville, North Carolina (March 30, 2022) /ENDURANCE SPORTSWIRE/ - In the second of their good-faith outreach to existing and potential clients, online bike marketplace BikeExchange (BEX) is again offering added value for its membership: All current and new North American based BEX clients will receive the eagerly awaited Cost of Doing Business...