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September 5, 2019
Elite launches 2 new trainers at Eurobike 2019: Tuo and Direto X
Fontaniva, Italy (September 5, 2019) – Laying months of customer curiosity to rest, Elite unveiled not one, but two new trainers in Friedrichshafen, Germany at Eurobike - 2019, for the upcoming indoor trainer season: Tuo and Direto X. Compact, easy-to-use and quiet, Tuo is a totally interactive wheel-on home trainer with...
September 4, 2019
IRONMAN Foundation to Support Multiple Initiatives in Nice, France as part of 2019 IRONMAN 70.3 World Championship
NICE, France / TAMPA, Fla. (September 4, 2019) – The IRONMAN Foundation® will distribute more than $80,000 in charitable giveback to support the Nice region in conjunction with the 2019 IRONMAN® 70.3® World Championship, including a service project serving local children at the Lenval Foundation Children’s Hospital. Community Grants The...
September 4, 2019
XTERRA Pan Am Championship Saturday in Utah
More than 500 professional and amateur triathletes are on the start list for the XTERRA Pan American / USA Championship races at Snowbasin Resort just up the mountain from the adventure sports hub of Ogden, Utah on Saturday, September 7, 2019. In the men’s elite race, Sam Osborne from New...
September 4, 2019
Venga CBD Welcomes 3-Time Xterra World Champion, Lesley Paterson
STEAMBOAT SPRINGS, CO, September 4, 2019-- Venga CBD, a brand of cannabidiol focused exclusively on serving endurance athletes, is now the official CBD Partner of 3-time Xterra Triathlon World Champion Lesley Paterson. “We couldn’t be more thrilled to welcome Lesley to the Venga CBD family of athletes. She brings a...
September 4, 2019
ethos Brings U23 Pricing to 2019 Lobsterman Triathlon
BOSTON – ethos, the mass participation event organization created to bring athletes together through challenging and unique sporting events, is once again reinforcing its commitment to young athletes. Continuing an initiative designed to encourage participation of young athletes in multi-sports, ethos will once again offering athletes under the age of...
September 4, 2019
The IRONMAN Foundation and the Firehouse Subs Public Safety Foundation Continue Partnership at IRONMAN Wisconsin to Provide $37,000 in Critical Lifesaving Equipment to First Responders
TAMPA, Fla. (September 4, 2019) – The IRONMAN Foundation® will partner with the Firehouse Subs Public Safety Foundation to provide $37,000 in critical lifesaving equipment to Sauk Fire District and Sauk City Fire Department as well as the Black Earth Joint Fire District. In addition, the IRONMAN Foundation will distribute...
September 4, 2019
Earn a Badge For Environmentally Friendly and Sustainable Endurance Events
Sept 4, 2019 - California: BibBoards is on the frontline in help making endurance races more sustainable and environmentally conscious. The release of a special Badge by the company that will support events to be more environmentally friendly by eliminating the use of the rusty old safety pins. The badge...
September 3, 2019
Top triathletes from across the Globe head to the French Riviera to compete in the 2019 Ironman 70.3 World Championship
NICE, France / TAMPA, Fla. (September 3, 2019) –More than 5,500 of the world’s top athletes are registered to compete in Nice, France on Sept. 7 and 8 at the 2019 IRONMAN® 70.3® World Championship. IRONMAN, a Wanda Sports Group company, has produced this world-class event since 2006, with host cities rotating...
September 3, 2019
Topeak Releases 2020 Product Line at Eurobike-2019
Topeak (leaders of innovative cycling accessories) proudly introduces over 50 new and updated products for the 2020 season. Ever evolving with the times, Topeak has implemented a “tubeless-friendly” theme into their inflation and tool offerings, as well as elevating their already robust on-the-trail / travel products. Minimize ride-prep and maximize...
September 2, 2019
Busy weekend of XTERRA Racing in Luxembourg, Dominican Republic
The penultimate events on both the XTERRA European and Pan Am Tours took place today in Rosport, Luxembourg and Samana, Dominican Republic. Yeray Luxem and Helena Karaskova took the top steps at XTERRA Luxembourg, while Karsten Madsen and Fabiola Corona won at XTERRA Dominican Republic. It’s the fourth XTERRA World...
September 2, 2019
Pic2Go Releases New Personal Race Videos Solution – Performance Videos 2.0!
Pic2Go, the global Race Photography solution provider has released the new version of it’s innovative Personal Race Videos solution – Performance Videos 2.0. Pic2Go’s Performance Videos let each finisher get a full HD personalized race video, including the personal performance stats along the course. Performance Videos are also a great digital...
September 2, 2019
The Ironman Group names Elizabeth O’Brien Managing Director for North America
TAMPA, Fla. (August 30, 2019) – The IRONMAN Group, a Wanda Sports Group company, is pleased to announce Elizabeth O’Brien has been named the company’s new Managing Director for North America. O’Brien brings to the position a significant wealth of experience and knowledge through her 24 years in the mass...
August 30, 2019
The VON BERG Family will make History at Ironman 70.3 World Nice
Pro Rudy von Berg had already made history by racing with his father Rodolphe at IM 70.3 World in 2017, and joined by his sister Olympia at IM 70.3 World in 2018. In 2 weeks, with the addition of Maximilien, the von Bergs will be 4, like the Musketeers. Rudy...
August 29, 2019
Timothy Van Houtem and Pablo Dapena face-to-face again at Challenge Madrid 2019
The Belgian Timothy Van Houtem will once again come face-to-face with the Spaniard Pablo Dapena at Challenge Madrid 2019. It will be the second consecutive year that these two great triathletes will fight for the title at Challenge Madrid. The Belgian returns to Madrid in a bid to win his...
August 28, 2019
Challenge Daytona announces All Star Pro Field
DAYTONA, FL (August 28, 2019) - On December 13th - 15th at iconic Daytona International Speedway®, CHALLENGE DAYTONA presents its epic CHALLENGE DAYTONA Festival. Defending professional champions, Sarah Haskins (USA), Alicia Kaye (USA) and Meredith Kessler (USA) have all announced their return in what is anticipated to be a tight battle to the 1st place podium finish....
August 28, 2019
XTERRA Returns to Utah, the ‘State of Sport’, for 16th year Sept 6-8
OGDEN, UTAH – The XTERRA Pan American / USA Championship off-road triathlon and endurance sports festival return to Utah September 6-8 with events in downtown Ogden and Snowbasin Resort. The prestigious triathlon is the culmination of a series of races spanning South and Central America, Mexico, the Caribbean, Canada, and...
August 27, 2019
UltrAspire Elite Athlete Magdalena Boulet Adds a Big Win to her Belt
The Leadville race series is rich in history and the 100 miler is often listed as an A list race among many elite athletes. The course is a 100-mile out-and-back in the midst of the Colorado Rockies. Known as the “Race across the Sky,” the low point is 9,200 with...
August 27, 2019
Desaru Coast Malaysia To Host Inaugural Desaru Coast Multisport Festival Presented By IRONMAN
KUALA LUMPUR / TAMPA, Fla. (27 August 2019) – IRONMAN, a Wanda Sports Group company, today announced its event expansion in Asia with a brand-new multisport festival in Desaru Coast, Malaysia. Desaru Coast Multisport Festival presented by IRONMAN will be held from 17-19 April 2020; the festival is the first...
August 27, 2019
INFINIT Nutrition Unveils New Flavor of GO FAR Endurance Fuel
Cincinnati, OH, August 27, 2019 — INFINIT Performance Nutrition is excited to announce a new preset formula offering to its line of all-natural, all-in-one nutrition solutions. :GO FAR, the company’s cornerstone endurance fuel and hydration product, which has historically come in a single flavor, will now be available in refreshing...
August 27, 2019
From injury to Kona: IRONMAN Champion Ben Hoffman shares story in new video from Master Spas
FORT WAYNE, Ind. – August 27, 2019 – Master Spas, the largest swim spa manufacturer in the world, is excited to announce the release of a new video starring IRONMAN champion Ben Hoffman. This video features Hoffman, a brand ambassador for Master Spas, as he sets his sights on the IRONMAN World Championships...
August 27, 2019
The Sufferfest Releases Two New 30-Minute Workouts for Time-Crunched Cyclists
August 27, 2019- The Sufferfest, a comprehensive training app for cyclists and triathletes, today announced the release of two new 30-minute workouts videos: Joyride and The Cure. Adding to The Sufferfest library of over 70 structured workouts, these two high-intensity interval sessions feature exclusive footage from the Tour de France, Tour...
August 27, 2019
The Pro’s Closet and Competitive Cyclist Partner to Launch a Trade-Up Program
(Boulder, CO – August 27, 2019) - The Pro’s Closet, the world’s largest and most trusted brand in pre-owned cycling, has announced the launch of an innovative Trade-Up program with leading online retailer Competitive Cyclist. The Trade-Up program enables Competitive Cyclist customers to receive a rebate on a new bike...
August 27, 2019
Major League Triathlon and Vail-Summit Orthopaedics & Neurosurgery Announce Partnership
(Charlotte, NC) - Major League Triathlon is proud to announce an exclusive partnership with Vail Summit Orthopaedics & Neurosurgery for 970 AvonFest. Vail Summit Orthopaedics & Neurosurgery will become the official Sports Medicine partner of Major League Triathlon and 970 AvonFest. MLT and Vail Summit Orthopaedics & Neurosurgery have teamed up...
August 27, 2019
Addaday introduces first ever massage chair tailored for triathletes
SANTA MONICA, Calif., Aug. 27, 2019 – Addaday Intelligent Technologies (AIT), announced today its partnership with IRONMAN® as the Official Massage Chair of the IRONMAN and IRONMAN® 70.3® U.S. Series. The new partnership brings AIT’s award-winning technology to triathletes in a new first-of-its-kind IRONMAN-branded BioChair tailored to the needs of the demanding sport....
August 26, 2019
Ignite Breaks into Topicals, Announces CBD Pain Relief Cream and Roll-On
LOS ANGELES, CA (June 26, 2019) --Ignite International, Ltd. has announced the launch of a new line of CBD products, this time focusing on topical formulas that can be applied directly to the skin for quick and easy relief. The new line-up features CBD Pain Relief Cream, designed to reduce...
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