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November 19, 2018
Spreading Holiday Cheer Through Charity
It’s common practice to incorporate some form of charitable giving into race events, and during the winter holiday season, this is an easy way to make your event go deeper than just a race. Here are a few charity ideas to set your race apart. Organize a food or clothing...
November 16, 2018
Zoot Sports Announces 2019 Team Zoot Partners and Largest Athlete Roster To Date
Carlsbad, CA - Zoot Sports, triathlon’s original apparel brand, is proud to welcome over 600 new athletes to Team Zoot. Made up of athletes from every level, and originally established in 2008, Team Zoot represents what being a triathlete is all about; Ohana, Family. “Everything we stand for as a...
November 15, 2018
IRONMAN Foundation and Salt River Pima-Maricopa Indian Community Team Up for Student Workshops with a Focus on Healthy Living
TEMPE, Ariz./TAMPA, Fla. – Leading up to the 2018 IRONMAN® Arizona triathlon on November 18, the IRONMAN Foundation® along with the Salt River Pima-Maricopa Indian Community will come together to facilitate tribal youth workshops in the Tempe and Scottsdale areas, focusing on healthy living. Additionally, the IRONMAN Foundation will distribute more...
November 9, 2018
An Evening of Champions and Inspiration in the Big Apple: World Premiere Screening of the 2018 IRONMAN World Championship brought to you by Amazon Set for November 12 in New York City
TAMPA, Fla. — On Monday, November 12, 2018, IRONMAN and the IRONMAN Foundation will host the World Premiere Screening of the 2018 IRONMAN® World Championship brought to you by Amazon. The sixth annual screening event will be presented by the New York Health & Racquet Club at The Times Center in New...
October 29, 2018
IRONMAN Foundation, HOKA ONE ONE, and Firehouse Subs Public Safety Foundation Team Up for Hurricane Michael Relief at IRONMAN Florida
TAMPA, Fla. – The IRONMAN Foundation®, HOKA ONE ONE, and Firehouse Subs Public Safety Foundation have teamed up with a Humanitarian Relief Effort in response to Hurricane Michael in Panama City Beach and Bay County, Florida. As part of the humanitarian relief effort, the IRONMAN Foundation will match up to $100,000 in donations...
October 5, 2018
Outspoken: Women in Triathlon Summit Announces Partnership with Women For Tri
Denver, CO - October 5th, 2018 - The producers of the Outspoken: Women in Triathlon Summit are proud to announce a partnership with Women For Tri® , an initiative of the IRONMAN Foundation® launched by IRONMAN® to bring more women into the sport of triathlon. Women For Tri will be...
October 4, 2018
IRONMAN Foundation to Support Local Initiatives and Volcano Relief Efforts on the Island of Hawai`i
TAMPA, Fla. (October 4, 2018) – In celebration of the 40th anniversary of the IRONMAN® World Championship, the IRONMAN Foundation will distribute more than $170,000 in charitable giveback to nonprofit initiatives and groups in the Kailua-Kona community, in conjunction with the 2018 IRONMAN World Championship brought to you by Amazon. This year’s grant funding brings the total giveback awarded in the region...
September 25, 2018
Zoot Westchester Triathlon Raises Thousands for Local and National Charities
September 24, 2018 - Westchester, NY - This past weekend marked another successful year of the Zoot Westchester Triathlon, the east coast’s premier Olympic-distance triathlon. In its 35th year and with over 1,600 of participants, the Westchester Triathlon brings in athletes from all around the northeast who race to support...
September 21, 2018
One year after Hurricane Maria, the IRONMAN Foundation announces continued service initiatives in Puerto Rico
TAMPA, Fla. – On the first anniversary of Hurricane Maria, the IRONMAN Foundation® announced today that they will return to Puerto Rico in 2019 for the IRONMAN® 70.3® Puerto Rico presented by Puerto Rico Tourism Co. for follow up relief efforts. The IRONMAN Foundation will continue raising grant funding to...
September 19, 2018
IRONMAN Foundation launches Hurricane Florence relief effort campaign
TAMPA, Fla. – The IRONMAN Foundation® has launched a Humanitarian Relief Effort campaign to raise critical funds in response to the major flooding in North and South Carolina caused by Hurricane Florence. Funds raised will support recovery efforts and service projects in the greater race community for IRONMAN® 70.3® North Carolina...
September 18, 2018
Women For Tri Announces 20 Races That Will Provide a Total of 500 Additional Women the Opportunity to Compete in the 2019 IRONMAN 70.3 World Championship in Nice, France
TAMPA, Fla. – Women For Tri®, a program of the IRONMAN Foundation®, today announced that a total of 500 additional women will earn an invitation to race in the 2019 IRONMAN® 70.3® World Championship taking place in Nice, France on September 7-8, 2019. Slots will be awarded to top finishing...
September 14, 2018
Navy SEAL Foundation to receive $10,000 donation from the IRONMAN Foundation
TAMPA, Fla. (Sept. 13, 2018) – The IRONMAN Foundation® will provide a $10,000 donation to the Navy SEAL Foundation in conjunction with the IRONMAN® 70.3® SUPERFROG triathlon taking place on Sunday, September 16 in Imperial Beach, California. Since the inception of the program, this donation will bring the total amount...
September 5, 2018
The IRONMAN Foundation and Firehouse Subs Public Safety Foundation continue partnership at IRONMAN Wisconsin to provide critical life-saving equipment to Madison Police Department
MADISON, Wis./TAMPA, Fla. (September 5, 2018) – The IRONMAN Foundation® will partner with the Firehouse Subs Public Safety Foundation to provide more than $8,000 in critical life-saving equipment to the Madison Police Department. In addition, the IRONMAN Foundation will distribute an additional $80,500 in charitable giveback to non-profit initiatives and groups in the greater Madison region in conjunction with the...
August 27, 2018
IRONMAN Foundation to support multiple initiatives in South Africa as part of 2018 Isuzu IRONMAN 70.3 World Championship
TAMPA, Fla./PORT ELIZABETH, South Africa – The IRONMAN Foundation® will distribute more than $100,000 in charitable giveback to support the Port Elizabeth region in conjunction with the 2018 Isuzu IRONMAN® 70.3® World Championship, including a Legacy Project with IRONMAN 4 the Kidz Charity Trust. In addition, eight-time IRONMAN World Champion and...
August 24, 2018
Picky Bars Get an Update with Improved Recipes, New Packaging
BEND, Oregon. (Aug 24, 2018) – Picky Bars—the Oregon-based energy bar company founded by professional athletes Jesse Thomas, Lauren Fleshman, and Steph Bruce—has updated their beloved real food energy bars on the inside and the outside. “Our bars got a new look in 2014 when we implemented the customer-driven #lifepoints...
August 14, 2018
KINeSYS extends Spray Sunscreen Range with New Vanilla-Green Tea Product
KINeSYS Performance Sunscreen, North America’s leader in active suncare, continues to grow its product range and deliver pioneering products with its launch of a new SPF 30 Vanilla-Green Tea scented sunscreen, to meet the need of customers looking for a fragrance alternative. Lisa Heggie, company CEO commented, “When developing our new...
July 24, 2018
IRONMAN Foundation, HOKA ONE ONE, Firehouse Subs Public Safety Foundation join forces to support California wildfire relief efforts
TAMPA, Fla. (July 24, 2018) – In conjunction with the IRONMAN® 70.3® Santa Rosa triathlon, the IRONMAN Foundation® will continue its mission of creating tangible impact in IRONMAN race communities this week in Santa Rosa. Presented by HOKA ONE ONE and in partnership with Firehouse Subs Public Safety Foundation, the IRONMAN...
July 13, 2018
IRONMAN Foundation Celebrates 20 Years of IRONMAN Lake Placid
TAMPA, Fla. – To commemorate the 20th year of IRONMAN® Lake Placid, the IRONMAN Foundation® will distribute more than $110,000 in charitable giveback to non-profit initiatives and groups in the greater Lake Placid region in conjunction with the 2018 IRONMAN Lake Placid triathlon taking place on Sunday, July 22. This year’s...
July 11, 2018
Five Lessons Race Directors Can Learn from Warren Buffett
He’s known as the Oracle of Omaha, and oracles, by definition, give wise advice. Warren Buffett is chairman and CEO of Nebraska-based Berkshire Hathaway, Inc., a holding company with a stake in some of the most successful and recognizable brands. Think Coca-Cola, GEICO and Apple. He has become a household...
June 1, 2018
IRONMAN Foundation and Paradox Sports Team Up for the Second Time in Boulder for an Adaptive Climbing Clinic
TAMPA, Fla. (May 31, 2018) – The IRONMAN Foundation® will partner with Paradox Sports to host an adaptive rock climbing clinic for visually impaired athletes. Paradox Sports, a non-profit organization based in Boulder, Colorado provides youth, adults and military veterans with physical disabilities the opportunity to get outside. The service...
May 25, 2018
Women For Tri Provides Grants for Triathlon Clubs in U.S., Australia, New Zealand and China
TAMPA, Fla. – Women For Tri®, a program of the IRONMAN Foundation®, today announced the distribution of grants to 28 triathlon clubs in the United States, Australia, New Zealand and China. This year, Women For Tri will again offer multiple grants of up to $2,500 per grant for triathlon clubs that...
May 21, 2018
XLAB, the Leader in Bike Hydration, At it Again with New Mount-to-Any-Bike Hydroblade
Hot on the heels of another Buyer’s Guide ‘Best in Class’ award, XLAB officially announces the Hydroblade, the newest addition to their award-winning bike hydration line-up. With the Hydroblade, safe, hands-free drinking is possible. Effortlessly sip from the included drink valve. The bottle easily refills while on-the-go using one of...
May 16, 2018
IRONMAN Foundation Pledges $50,000 to Support Hawai`i Relief Efforts
TAMPA, Fla. – The IRONMAN Foundation® has launched a Humanitarian Relief Effort campaign to raise funds in response to the Kilauea Volcanic Eruption on the Island of Hawai`i. As part of their Humanitarian Relief Effort campaign, the IRONMAN Foundation has pledged $50,000 to support local recovery efforts. The IRONMAN World Championship...
May 9, 2018
Mascot Sports Names Endurance Sports Industry Pro Tim Cole as New VP of Events
OAKLAND, CA (May 9, 2018) - Mascot Sports, a leader in sports and experiential marketing announces the hiring of Tim Cole as Vice President of Events. Based in Oakland, Cole will oversee event operations for Mascot’s portfolio of owned events including the regional favorite Oaktown Half as well as the company’s...
May 9, 2018
IRONMAN Foundation to Provide $75,000 in Charitable Giveback as Part of the 2018 IRONMAN Santa Rosa and IRONMAN 70.3 Santa Rosa Triathlons
TAMPA, Fla./SANTA ROSA, Calif. – The IRONMAN Foundation® announced today multiple give back initiatives in conjunction with the IRONMAN and IRONMAN® 70.3® events taking place in Santa Rosa that will award more than $75,000 in grant funding this year. Initiatives will focus around supporting military families and wildfire recovery efforts. This...
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