LATEST RUNNING AND MARATHON NEWS

January 14, 2020

Austin Marathon and Hilton Partner for Second Year

AUSTIN, Texas, January 14, 2020 - The 2020 Ascension Seton Austin Marathon presented by Under Armour announces Hilton will return as the Preferred Hotel Partner and presenting sponsor for the VIP Experience. The Hilton VIP Experience will be near the Austin Marathon start and finish lines. Participants will enjoy pre-race...

January 14, 2020

3M Half Marathon and Camp Gladiator Extend Partnership for Second Consecutive Year

CG’s involvement will span entire race weekend AUSTIN, Texas, January 14, 2020 - High Five Events, one of the largest privately owned event production companies in the United States, names Camp Gladiator (CG) as the Official Community Fitness Partner of the 2020 3M Half Marathon presented by Under Armour. The...

January 14, 2020

Dole Packaged Foods Extends Dole Great Race Title Sponsorship for Three More Years

Westlake Village, CA (January 14, 2020) Dole Packaged Foods announced today that it has agreed to continue the title sponsorship of one of the region’s most popular running events, the Dole Great Race in suburban Los Angeles, for three more years. The new agreement will go through the March 2022...

January 14, 2020

2019 Eversource Hartford Marathon and Half Marathon Delivers $14.1 Million in Economic Value to Region

Hartford Marathon Foundation also supports community and charity efforts JANUARY 14, 2020, Glastonbury –The Hartford Marathon Foundation’s 2019 Eversource Hartford Marathon, Half Marathon, Team 26.2 Relay and Charity 5K brought an estimated $14.1 million of economic value to the area in October.  In addition, the Hartford Marathon Foundation (HMF) spent...

January 13, 2020

What artificial intelligence says about running form

The act of running, it turns out, is surprisingly complicated. The bob of your head, the rotation of your hips, the angle of your foot—all these factors and many others can vary in endless ways. However, a new study from researchers at the University of Jyväskylä in Finland and the University of...

January 13, 2020

26th Annual 3M Half Marathon Ready to Run Austin’s Roads

Thousands will chase their 13.1-mile PR on one of the country’s fastest half marathon courses AUSTIN, Texas, January 13, 2020 - High Five Events, one of the largest privately owned event production companies in the United States, is putting the final touches on the 3M Half Marathon presented by Under...

January 10, 2020

Need a little help creating your brand’s Content Marketing Strategy?

Create your content marketing roadmap at Peak Content Summit Need a little help figuring out your content marketing strategy? You’re not alone, according to Peak Content Summit host Tyler Benedict. That’s why they’re kicking off the content marketing conference with a complete “how to” presentation by StoryFuel founder, Melanie Deziel....

January 10, 2020

Barebells Functional Foods™ Introduces Premium Protein Bars in the United States

Multiple Regions Launch Rich-in-Protein Snack LOS ANGELES - Barebells Functional Foods™  – the leading high-in-protein, no added sugar* protein bar brand – announced today that four flavors will launch in the United States. Currently present in over 35 markets worldwide, the brand has extended into the U.S. to satisfy the...

January 10, 2020

High Peaks Plant-Based Sausage Announces Launch in the United States

Premium, Vegan Sausage Brand Enters US Market to Meet Increased Demand For Meat Alternatives Cohoes, NY (January 10, 2020) — High Peaks – the premium, all natural and plant-based sausage brand – announced today that it has launched in the United States to meet increased demand for meat alternatives. The...

January 9, 2020

The State of Ultra Running 2020 reveals findings

The study, undertaken by run shoe review site RunRepeat in collaboration with the International Association of Ultrarunners (IAU), explores the trends in ultra running over the last 23 years. Impressively, they analyzed 5,010,730 results from 15,451 ultra running events, making this the largest study ever done on the sport. Read the...

January 9, 2020

HydraPak to Support Cupless Racing at Big Sur Marathon

The Northern California-based hydration innovator aims to further the organization’s sustainability initiatives Carmel, CA (January 9, 2020)  – With over a decade of uninterrupted designation as a zero-waste event organization, the Big Sur Marathon Foundation (BSMF) is excited to announce a partnership with HydraPak as their official reusable hydration gear...

January 9, 2020

Ukrop’s Monument Avenue 10k Unveils Winning Design in Participant T-Shirt Contest

Annual media day event includes several special announcements for 2020 race RICHMOND, VA – Sports Backers and the Ukrop’s Monument Avenue 10k presented by Kroger announced the winning design in their first-ever 10k participant shirt voting contest at their annual 10k Media Day gathering at Ukrop’s Homestyle Foods on January...

January 9, 2020

Austin Marathon Announces Sizzling Sponsorship with Tacodeli

Agreement makes Tacodeli the Official Taco of the Austin Marathon AUSTIN, Texas, January 9, 2020 - The Ascension Seton Austin Marathon presented by Under Armour has agreed to a partnership with another Austin original, Tacodeli. They are now the Official Taco of the Austin Marathon. The Tacodeli Catering Team will...

January 8, 2020

The female ultra-athletes leading the field

From swimming the Channel four times to outrunning every man, The Guardian reports on the women at the top of their game.

January 8, 2020

Salming Sports Chooses Big Run Media To Manage Digital Marketing Efforts In North America

BALTIMORE, Md. - Big Run Media, a full-service branding, social media, and creative design agency, announced today that it will manage the digital marketing efforts for Salming Sports North America. Salming is a Swedish-based footwear and apparel company catering to a diverse array of sports around the globe, with North...

January 8, 2020

Iconic Carlsbad 5000 Selects Events.com as its Official Technology Partner

Events.com will provide registration, marketing and event technology to the ‘World’s Fastest 5K’ LA JOLLA, CA (January 8, 2020) — Events.com, a mobile-first event management and registration platform, announced today that the Carlsbad 5000, an annual road race that attracts runners from around the world, has selected Events.com as its...

January 8, 2020

Houston Marathon Committee Announces 2020 Elite Athlete Fields

HOUSTON (January 8, 2020) – The Houston Marathon Committee (HMC) announced yesterday a stellar elite field for the forty-eighth running of the Chevron Houston Marathon and the eighteenth Aramco Houston Half Marathon events taking place Jan. 19, 2020. For the first year ever in HMC history, both the Chevron Houston...

January 8, 2020

Outdoor-focused content marketing strategies debut at Peak Content Summit

Learn the best tactics, formats & strategies from top brands, marketers & media “Banner ads are dead, we want Content Marketing!”  Or so seems to be the cry from brands, says Bikerumor founder Tyler Benedict. That’s the reason he’s launched Peak Content Summit, a content marketing/strategy conference in Asheville, NC,...

January 7, 2020

Leslie Jordan Named Eco-Friendly Apparel Sponsor for 2020 Running USA Industry Conference

Standout industry supplier will optimize new apparel technology and deliver eco-friendly shirts for conference attendees Running USA is pleased to announce that Leslie Jordan, Inc., has been named the Eco-Friendly Apparel Sponsor of the 2020 Running USA Industry Conference presented by Race Roster. Set for Las Vegas, Nev. from Feb....

January 7, 2020

Registration Opens for the 4th Annual Get Outside Mountain Relay (GOMR)

Teams are invited to join GOMR nation and test their endurance in this innovative 210-mile hub relay Sparta, NC – January 7, 2020 –  The Get Outside Mountain Relay is proud to announce that registration has opened for its fourth annual race, to be held June 5-6, 2020 among the...

January 7, 2020

2020 Los Angeles Marathon presented by ASICS partners with Amp Human

LOS ANGELES, CA/PARK CITY, UT (January 7, 2020) -- Los Angeles Marathon presented by ASICS announces Amp Human, creators of PR Lotion, as its Official Performance & Recovery Lotion ahead of the 35th anniversary race. “We are excited to be partnering with a company like Amp Human whose sole focus...

January 7, 2020

Brooks Running Extends Partnership as the Official Apparel and Footwear Provider of P3R’s Year-Round Calendar of Events

Over the past three years, Brooks has partnered with P3R to bring the best to Pittsburgh’s runners, and will excitedly continue the partnership through 2022 PITTSBURGH (January 7, 2020) – P3R and Brooks Running announced another three-year partnership as part of both companies’ efforts to bring the very best of...

January 7, 2020

Napa Valley Marathon Welcomes Brave Like Gabe as Official Charity Partner

Professional runner Gabriele “Gabe” Grunewald was diagnosed with adenoid cystic carcinoma, a rare salivary gland cancer, in 2009. From day one of her diagnosis, she knew running would be an integral part in her journey towards improving her health. “Brave Like Gabe” started as a hashtag to support Gabe as...

January 7, 2020

From Australia to Singapore, Runners from 10 Countries and 48 States head to 9th Annual Louisiana Marathon

Louisiana Marathon readies to welcome thousands Baton Rouge, LA. – Now in its ninth year, The Louisiana Marathon is expecting to draw close to 8,000 runners & walkers to Baton Rouge. Projections for the 2020 event include runners from nearly all 50 states and as many as 10 countries. Starting on...

January 7, 2020

Exhibitor Registration Open for 2020 500 Festival Mini-Marathon Expo

Vendor Opportunities Available for One of Running’s Largest Expos inside Lucas Oil Stadium INDIANAPOLIS – The 500 Festival, a nonprofit organization providing life-enriching events and programs that celebrate the spirit and legacy of the Indianapolis 500®, today announces that exhibitor registration is open for the 2020 500 Festival Mini-Marathon Expo....