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LATEST RUNNING AND MARATHON NEWS
January 7, 2021
IOC reconfirms commitment to Olympic Games following Tokyo’s state of emergency
Tokyo announced today that it would be transitioning into a Stage 4 shutdown. Despite a state of emergency being declared in Tokyo, the host city of the Olympic Games this summer, the International Olympic Committee (IOC) has remained committed to making sure the games continue as scheduled. SwimSwam
January 5, 2021
There’s a New Way to Choose the Right Running Shoe
Pronation - ensuring that your shoe enabled your foot to roll inward with the right amount with each stride - is out, comfort is too vague, but measuring “habitual motion path” can guide one to a shoe that minimizes injury risk. Outside
January 4, 2021
New 10-year study confirms super shoe effect
A new analysis of the last 10 years of results from four World Marathon Majors races adds much evidence to the idea that super shoes produce faster times. Podium Runner
January 4, 2021
Tokyo 2020 domestic sponsors agree to contract extensions for 2021
Although a poll finding that a majority of the Japanese public oppose holding the Games in 2021, organizers of the Tokyo 2020 Olympic and Paralympic Games have announced that all 68 domestic sponsors have agreed in principle to extend their contracts for the delayed event. SportsPro
January 4, 2021
Asics closes flagship store In Manhattan
Asics shuttered its New York City flagship store on Fifth Avenue in Manhattan in December 2020 amid the prolonged impact of COVID-19. Asics said it expects to record approximately $22 million as the loss on the cancellation of the lease contract and the loss on the impairment of the related...
January 4, 2021
The Best of the Best: Endurance Sportswire Announces Its Most Popular Press Releases and Industry News Items of 2020
San Diego, Calif. – As we embark upon 2021, Endurance Sportswire has put together a list of its most viewed press releases and industry news items over the past year. Congratulations go to iFit. Thanks to SEO and a great news topic, the company's press release was opened 4,021 times....
December 30, 2020
Nike Has Two New Running Shoes Releasing in Early 2021 Made to Reduce Injuries and Help You Run Faster
The pair of road-ready shoes, the ZoomX Invincible Run and the React Infinity Run 2, are part of its mission of creating a future where no runner gets injured and every runner gets faster. Footwear News
December 16, 2020
Americans exercised more in 2020, according to Strava
Strava reviewed data from more than 73 million users in 2020 for their year-end-report and found that despite working from home, social distancing and shelter-in-place restrictions, the virtual community became stronger than ever. ESPN
December 14, 2020
Why genetics is a poor predictor of athletic talent
You've probably heard people say some athletes have "the right genes" for running, but it turns out that's not very accurate. Canadian Running
December 14, 2020
Documentary ‘The Infinite Race’ examines hard truths about the people who run Mexico’s most controversial foot race
The Infinite Race highlights the complicated relationship between the sport and an indigenous people who, for better or worse, have had their very identity enveloped in a unique manner by their mere association with running. Forbes
December 11, 2020
Here’s When Lululemon Will Launch Its First-Ever Shoe Collection
Lululemon Athletica Inc. has confirmed the upcoming debut of its inaugural shoe line as it plans to enter the footwear market in the back half of 2021, and will begin selling in early 2022. Footwear News
December 4, 2020
New Balance is laying off several dozen employees as it shutters Boston factory
The footwear and apparel brand revealed that 63 employees at its Boston-based factory will be affected. Footwear News
December 4, 2020
The 2021 NYC Half Marathon has been canceled because of COVID-19 concerns
The race was among the first to be canceled in 2020, making this the second straight year that the race will not be held. Runner's World.
December 2, 2020
Champion ultrarunner, Andrea Huser, dies in tragic accident
Swiss ultrarunner Andrea Huser, 46, has died after slipping and falling on a training run. According to Police, Huser fell 140m when crossing a stream. Runner’s World
November 26, 2020
WHO announces new physical activity guidelines
The World Health Organization announced their physical activity guidelines, taking aim at the inactivity caused by the global pandemic. WHO is recommending up to 300 minutes of activity a week in adults and 60 minutes a day for children and adolescents. Running Magazine
November 25, 2020
Brooks Has a New Ugly Sweater-Inspired Running Shoe Coming Soon — Here’s When You Can Get a Pair
Throughout the years, Brooks has delivered ugly holiday sweater takes of its acclaimed running shoes — and this year is no different. The new Christmas-inspired shoe for 2020 - the Run Merry Revel 4 - keeps up with the ugly sweater theme with its velvet-lined laces, ugly sweater plaid uppers...
November 18, 2020
Brooks Running Gains New Runners with 49% Global Growth in Q3
Brooks Running reported record third quarter global revenue up 49 percent year over year, leading to a 2020 outlook of 27 percent growth. Brooks’ digital sales flexed from less than 35 percent of sales in 2019 to a peak of 82 percent of all sales this past April, and has since...
November 16, 2020
Running Shoes are part of an environmental crisis. Is change coming?
A look at the environmental impact of a pair of sneakers and how a few companies are making the running shoe industry more sustainable. PodiumRunner
November 5, 2020
Study shows running can boost mental acuity
A recent study out of the University of Calgary found that running has cognitive benefits and performing other aerobic exercises on a regular basis for just six months can boost brain function by 5.7%. The study suggests that new runners of all ages should experience at least some improvements after...
November 2, 2020
What does the future of road racing look like during a pandemic?
The coronavirus pandemic has already changed road racing, maybe irrecoverably. It's a sport that brings together tens of thousands of everyday athletes in tandem with elite runners -- on a single course, often for the duration of a day. So while just about every major sport has been able to...
October 29, 2020
Hoka Drives Stellar Quarter for Deckers Brands
Deckers Brands posted a monster quarter with sales rising 14% in constant currency, driven by 83% growth in its running brand Hoka One One. The brand, which has been on a tear for quite some time, increased 83% to $143 million. Nearly every brand in the company portfolio grew during the...
October 28, 2020
How to Run a Race in a Time of Surging Coronavirus
Runners registered for races must decide whether they feel comfortable racing in-person and, if so, how they can best protect ourselves and other runners. To learn more and gather cautions and reassurance about racing safely, New York Times spoke with race officials and infection-control researchers. This is what they had...
October 28, 2020
Next year’s Boston Marathon will be postponed, BAA announces, with eye toward Fall 2021 date
The marathon will not be held on its traditional Patriots' Day date in 2021, but the org is aiming to reschedule the race later in the year. Massachusetts' reopening plan, which prohibits road races until the state can enter Phase 4, is cited as one of the reasons for the...
October 6, 2020
New Running Industry Diversity Coalition Pushes for Equity and Inclusion
Two runner-activists, Verna Volker and Alison Mariella Désir, have been working to make the running community more inclusive, through founding Native Women Running and Harlem Run, respectively. They teamed up with six others and created the Running Industry Diversity Coalition to fight systemic racism in the running community and running...
October 5, 2020
A new book on Nike pulls no punches.
We're gonna check it out. According to Outside, 'Win at All Costs' is an indictment of more than just the Nike Oregon Project.
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