Latest Sports Breaking News

January 21, 2020

Austin Marathon Announces Sponsorship Deal with Camp Gladiator

AUSTIN, Texas, January 21, 2020 -- The Ascension Seton Austin Marathon presented by Under Armour announced today a sponsorship deal naming Camp Gladiator (CG) as its Official Community Fitness Partner. The agreement marks the second consecutive year in a row that CG and its trainers will be actively involved during...

January 20, 2020

Can Running’s Most Controversial Website Really Change?

For anyone seeking a comprehensive overview of the global distance running scene, it’s hard to think of a better resource than LetsRun.com. But just as LetsRun has established itself as a reliable go-to for the track and field-obsessed, the site’s message boards can read like the online id of high-mileage frat bros. As a...

January 20, 2020

USA Cycling has its eye on gravel

Last week, officials from the national governing body met with representatives from some of gravel cycling’s biggest events in Bentonville, Arkansas. The goal of the meeting was to create an official dialogue between USAC and the racing scene that has, thus far, grown up outside of the national governing body’s umbrella of influence....

January 20, 2020

26th Annual 3M Half Marathon Enjoys Picture-Perfect Weather and Plenty of PRs

Thousands of participants, friends, and family celebrate at the finish line festival in downtown Austin AUSTIN, Texas, January 20, 2020 - Start time temperature in the mid-30s quickly gave way to a cloudless sky and slight tailwind at the 26th annual 3M Half Marathon presented by Under Armour on Sunday,...

January 20, 2020

Here’s how SEO will make your Content Marketing reach more people

Maximize the impact of your content strategy by learning these simple tactics If your content marketing efforts seem to be falling flat, they might just need better SEO. "A lot of brands produce great content, then get frustrated when it doesn't drive higher traffic to their website or sales pages,"...

January 17, 2020

P3R Opens $10,000 Grant Application for U.S. Marathon Olympic Trials Qualifying Athletes

To help aid training needs and travel expenses, P3R’s American Development Program opens two-week application opportunity  PITTSBURGH, PA (January 17, 2020) – P3R established the first-ever P3R Local Elite Grant to provide support for the 11 local athletes that qualified for the U.S. Marathon Olympic Trials -- Jennifer Bigham, Nicholas Edinger,...

January 17, 2020

RunSignup’s RaceTrends Report Shows Slight Increase in Race Participation

Moorestown, NJ – RunSignup released their Fourth Annual RaceTrends Report exploring the state of the endurance industry. The report was built by mining RunSignup registration and finisher data over a five-year period to generate transparent statistics, identify trends in the industry, and provide recommendations to keep endurance events competitive in a crowded market....

January 17, 2020

Austin Marathon Welcomes the Expansion of Dole’s Involvement During Race Weekend

AUSTIN, Texas, January 17, 2020 - The Ascension Seton Austin Marathon presented by Under Armour welcomes the return of Dole Packaged Foods as presenting sponsor. The Manzano Mile presented by Dole Packaged Foods will take place on Saturday, February 15th, during Austin Marathon weekend. Dole’s involvement includes a $2600 prize...

January 17, 2020

MOXiLIFE™ Nutrition Presents How Magnesium Helps Female Endurance Athletes

Providing mineral education on women’s health Clermont, Florida-(January 17, 2020) - MOXiLIFE™ Nutrition will be presenting to  Ironman Champion Angela Naeth’s IRLAG team Camp in Clermont FL 1/17/2020, on how Magnesium affects female endurance athletes and relieves monthly hormonal issues. Magnesium has been in the nutritional spotlight for the past...

January 16, 2020

Swiftwick Selects Purple Orange Brand Communications as Public Relations Agency of Record

Swiftwick makes the best socks you will ever wear. Guaranteed. Jackson Hole, WY (January 16, 2020) — Purple Orange Brand Communications is thrilled to announce a new partnership with Swiftwick to oversee all PR efforts on behalf of the brand. Swiftwick prides itself  on being inspired by adventure, made in the...

January 16, 2020

New Endurance Sports Festival Coming to Long Beach, CA in June 2020

NORWALK, Conn. (January 16, 2020) – Reed Exhibitions announced today the launch of EnduranceCon—a two-day festival that celebrates the passion and lifestyle of the endurance sports community. The event will take place June 27-28, 2020 at the Long Beach Convention Center in California, and is presented in collaboration with Spartan,...

January 16, 2020

After Setting Records in 2019, P3R Looks Forward to Inspiring Even More Runners to Cross the Finish Line in 2020

More than 60,000 runners participated in P3R events in 2019, including a record number of youth; 2020 racing season kicks off with DICK’S Sporting Goods Pittsburgh Marathon, May 1-3 PITTSBURGH, PA (January 16, 2020) – P3R, the engine behind Pittsburgh’s greatest races like the DICK’S Sporting Goods Pittsburgh Marathon weekend...

January 16, 2020

Carissa Galloway Will Serve as New Announcer at the 2020 OneAmerica 500 Festival Mini-Marathon

Galloway is the first female announcer in race’s 44-year history INDIANAPOLIS (January 16, 2020) –The 500 Festival, a nonprofit organization providing life-enriching events and programs that celebrate the spirit and legacy of the Indianapolis 500®, today announces that Carissa Galloway will serve as the announcer at the 2020 OneAmerica 500...

January 16, 2020

Ready.Set.MOVE. Provides Runners with the Ultimate Winter Running Box

The quarterly subscription box is set to release its January shipment to subscribers with everything winter from running lights to warm gear  PITTSBURGH (January 16, 2020) – 2020 training is officially underway and Ready.Set.MOVE., created by P3R,  aims to provide all runners with the winter training essentials. This quarterly subscription...

January 16, 2020

TrainingPeaks Announces Departure of Gear Fisher, Co-Founder and Chief Corporate Development Officer.

Boulder, Colo., Jan 16th, 2020— TrainingPeaks, a global leader in providing smart and effective digital training solutions for athletes and coaches, today announced Gear Fisher, Co-Founder and Chief Corporate Development Officer, will be leaving the company to launch a new video feedback and communication platform. Andy Stephens will continue his...

January 16, 2020

Team Sunweb Chooses ROKA Eyewear

The world’s premier high-performance eyewear brand joins forces with elite WorldTour team on a mission to redefine the standard in 2020 Austin, Texas – ROKA Sports, Inc., the Austin, Texas-based performance design company, has announced a new partnership with top UCI WorldTour cycling team, Team Sunweb. The partnership will outfit...

January 16, 2020

Poconos Triathlon Festival

Kinetic Multisports Adds Poconos Triathlon Festival June 12-14, 2020 Race Dates: June 12-14, 2020 Registration for the inaugural Poconos Triathlon Festival is now open at Kinetic Multisports.  In conjunction with Settlers Hospitality and the Pocono Mountains Convention and Visitors Bureau, this 3 day triathlon festival promises to be an epic event....

January 15, 2020

Nike shoes that have revolutionized marathon times unlikely to be banned

The World Athletics working group investigating the Nike shoes which have revolutionized marathon times is still deliberating over what limits to place on the carbon plate and foam technology and is unlikely to implement a wholesale ban according to The Guardian. As things stand, the group’s emphasis appears more on putting limits to...

January 15, 2020

Colorado Classic Extends Invitation to Top-ranked Domestic Elite Team

DENVER, JANUARY 15, 2020 - In an effort to continue supporting the development of women’s cycling in the US, the Colorado Classic® presented by VF Corporation today announced that it will reserve one team invitation to its world-class stage race for the top-ranked domestic elite team in USA Cycling’s Pro Road...

January 15, 2020

The Sufferfest Announces Route for the 2020 Tour of Sufferlandria

Annual Fundraiser to Benefit the Davis Phinney Foundation heads into its 8th Year January 15, 2020 - The Sufferfest, a comprehensive training app for cyclists and triathletes, today announced the route of the 2020 Tour of Sufferlandria, their annual fundraiser to benefit the Davis Phinney Foundation. Billed as “The Greatest Grand...

January 15, 2020

Mascot Sports’ Oakland Run Co. Expands Partnership with Nuun and Hydrapak To Create First-Ever Cupless Road Running Series

Partnership eliminates over 100,000 single-use cups across all Oakland Run Co. Events in 2020 OAKLAND, CA –  Mascot Sports, a leader in one-of-a-kind endurance sports experiences and creator of Oakland Run Co., today announced an expanded partnership with functional hydration brand, Nuun, and Oakland-based HydraPak to make all Oakland Run...

January 15, 2020

The world’s best Gravel Bike Racers set to heat up the course at the Old Man Winter Rally.

Epic Winter Adventure in Lyons, CO and a huge prize purse attract a stacked field from all over the country Boulder, CO. (January 15, 2020) – The world’s best gravel bike racers will be toeing to the line in Lyons, Colorado on February 9th to see who can conquer the...

January 15, 2020

imATHLETE is Acquired

Acquisition by ENM Holdings / EnMotive further builds the infrastructure driving the digital transformation of the marketplace. Los Angeles, CA (January 15, 2020) - imATHLETE (imATHLETE.com), a world-class registration, marketing and data management leader for the sports industry, has been acquired by Chicago-based ENM Holdings. ENM Holdings is the investment arm...

January 15, 2020

Leslie Jordan, Inc Apparel & Medals: Unveiling a New Logo for 2020

Portland, OR – The longtime leader in providing high-quality performance and lifestyle gear for endurance events, Leslie Jordan, Inc., is thrilled to present a new, streamlined logo for 2020. The new logo represents an effort to design and manufacture cutting-edge products, and a renewed focus on eco-friendly options for performance...

January 15, 2020

MOXiLIFE™ Nutrition Focuses on Gut Friendly Personalized Supplements

Nutrition that Builds the Gut to Brain ‘Bridge’ for Endurance Athletes Scottsdale, Arizona- MOXiLIFE™ Nutrition has designed sports nutrition products dedicated to supporting the unique nutritional needs of women and all endurance athletes. MOXiLIFE™ uses gut friendly, high absorbing, Organic, NON-GMO, NON- synthetic, clinically validated, & predominantly plant based products. “Targeting...