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Cycling
March 9, 2021
PeopleForBikes Releases Study Investigating Barriers to Inclusive Bicycling Culture
BOULDER, COLO. (March 9, 2021) — PeopleForBikes is proud to release a new, groundbreaking report, "Where Do We Go From Here? Breaking Down Barriers to Bicycling in the U.S." The 2018-2019 study found that meaningful engagement with historically marginalized communities, expanded private-sector encouragement programs and an investment in quality bicycle...
March 9, 2021
How virtual cycling platform Zwift created an enduring new esport
It’s not just a pandemic pastime. Zwift’s gamified version of e-cycling is here to stay. Fast Company
March 9, 2021
“I feel Slovenia” – Virtual Tour of Slovenia | Stage 3 with Domen Novak and Aljaž Turk
Ljubljana, Slovenia / March 9th, 2021 - The open, Virtual Tour of Slovenia by ‘I feel Slovenia’ on ROUVY is now going for its third stage events. Cyclists worldwide continue to travel and race around Slovenia virtually. Both formats, the Group Ride (on March 10th) and the race (on March...
March 9, 2021
Cleary Bikes Chooses Thorpe Marketing as its Agency of Record
Richmond, Cali — Cleary Bikes, a specialty manufacturer of kids’ bikes, has selected Thorpe Marketing as its public relations agency of record. Thorpe Marketing will manage Cleary Bikes’ public and media relations. “We’re really looking forward to growing Cleary into a brand leader within the kids' bike category. Cleary is...
March 9, 2021
BKOOL Announces Women on Wheels Challenge presented by ELITE
FONTANIVA, ITALY, March 9, 2021 — Elite Cycling announced their WOMEN ON WHEELS, BKOOL challenge on March 8th (International Women’s Day). Designed to celebrate, connect, and support women cyclists, it will continue throughout Women’s History Month and will close on April 11th. “The goal is to celebrate all women in...
March 9, 2021
Cadence Sports and Peer-to-Peer Professional Forum Release 2020 Million Dollar Club List of America’s Top Cycling Fundraising Events.
Austin, TX – Despite an unprecedented environment surrounding the COVID-19 global pandemic, at least 45 cause-related cycling events raised more than $1 million each in 2020, according to the annual study released by Cadence Sports & the Peer-to-Peer Professional Forum. This study goes deep into exploring individual events to disclose...
March 8, 2021
Trek-Segafredo to donate Strade Bianche prize money to women’s cycling projects
Following the great prize money debate of Omloop Het Nieuwsblad, fans raised €26,668 for the women’s prize purse for Strade Bianche. The money is to be given directly to the top 5 riders of the opening WorldTour event of 2021. Cycling Tips
March 6, 2021
Women’s Strade Bianche crowdfunding campaign raises €25,578 for women’s winners
The fundraising brings the women's total prize purse to €31,876, exceeding that of the men's. VeloNews
March 6, 2021
Before Peloton There Was Spinning®: How 2 Guys Named John Birthed the Unwieldy Fitness Trend
While outdoor cycling may have been seen as a male-dominated sport, in the last decade, indoor cycling has become the domain of women, a stronghold that has transcended exercise trends and is now situated in something akin to women’s lifestyle. Jezebel
March 6, 2021
More than 800 exhibitors signed up for Eurobike 2021
More than 800 exhibitors signed up for Eurobike 2021 September 1-4 in Friedrichshafen. In addition to specialist trade and industry visitors, Eurobike is rolling out two Festival Days, Friday and Saturday, for all bike fans. BikeBiz
March 4, 2021
Experience TheTriSummit Virtually March 17-19
Legends of triathlon, Olympians, top current pro triathletes, industry experts and premier brands have come together to empower triathletes as we kick off the 2021 triathlon season. The stellar lineup is hosted by USAT and IRONMAN Hall of Fame inductee Bob Babbitt and features Olympian Katie Zaferes, American Kona Record...
March 3, 2021
USA Cycling announces Matt Heitmann as Chief Marketing Officer and Commercial Team Realignment
COLORADO SPRINGS, Colo. – USA Cycling President and CEO Rob DeMartini has named Matt Heitmann as Chief Marketing Officer, overseeing Marketing and Membership. Heitmann joins the organization after leading marketing efforts of multiple industry organizations, including The Pro’s Closet, Canyon and BMC. Heitmann will begin with USA Cycling March 8th....
March 3, 2021
Join the Challenge to Raise Money For Black History Bike Ride
AUSTIN, TEXAS (March 3, 2021) —On July 14, 2020, Talib Abdullahi set out to educate a few friends about Black history in Austin with a bike ride around the city. When he first shared his idea for the ride among a few friends on Instagram, Abdullahi never imagined that eventually...
March 3, 2021
Ötztaler RadMarathon VIrtual Race Visits The Epic Timmelsjoch Pass
Sölden, Austria / March 3rd, 2021 - The global cycling community is all set to race over and conquer the great and picturesque climb of Timmelsjoch on March 6th, on ROUVY. Cyclists will discover a 30km uphill course in the Ötztal Alps, popularly known in Italy as the Passo del...
March 3, 2021
RunSignup l GiveSignup Announces New Timer Program
March 3, 2021 – Moorestown, NJ – RunSignup | GiveSignup announces the launch of its RunSignup Timer Certification program. The new RunSignup Timer Certification program is designed to provide timers with the ability to offer their events new and expanded registration and marketing related services that help increase event registrations....
March 3, 2021
The RunnerBox and The RiderBox Unveil Latest Partners in New February/March Edition
The RunnerBox and The RiderBox, leaders in the athletic subscription industry, recently released their newest edition, the February/March “Almost Spring” box. The fresh release features products which have been hand-picked to support subscribers’ training as they ramp up the intensity leading into spring and, what might be, an upcoming race...
March 2, 2021
USA Triathlon Foundation, Professional Triathletes Organisation Open Application Window for $55,000 in COVID-19 Relief Fund Grants
COLORADO SPRINGS, Colo. — The USA Triathlon Foundation, in partnership with the Professional Triathletes Organisation (PTO), is now accepting applications for its second round of COVID-19 Relief Fund donations, with $55,000 in grant funding available. The relief fund provides financial support to members of the U.S. multisport community who have...
March 2, 2021
Stages Cycling Re-Opens Factory Install Power Meter Production
BOULDER, CO - March 2, 2021 - Stages Cycling announced the re-opening of Factory Install Power Meter production, which allows customers to send their existing crank arm to be converted into an accurate, reliable Stages Power Meter. The Factory Install program was previously paused due to COVID-19 related complications at...
March 2, 2021
“I feel Slovenia” – Virtual Tour of Slovenia | Stage 2 with with Jani Brajkovič and Adam Jordan
Ljubljana, Slovenia / March 2nd, 2021 - The open, Virtual Tour of Slovenia by ‘I feel Slovenia’ on ROUVY is now going for its second stage events. Cyclists worldwide will enjoy the landscapes of Slovenia from their homes. Both the Group Ride (on March 3rd) and the race format (on...
March 2, 2021
USA Cycling Announces 2021 Pan American Continental Championships MTB XCO Team
COLORADO SPRINGS, Colo. – USA Cycling announced today the 12 athletes that have been nominated to the 2021 Pan American Continental Championships Team for Cross-Country Olympic (XCO) Mountain Biking. The event will take place in Salinas, Puerto Rico on March 24-28. “It is safe to say that everyone is excited...
March 2, 2021
Alchemy Bikes Introduces New Arktos
DENVER, COLO, March 2nd, 2021 — Alchemy Bikes, known for their exclusive patented Sine Suspension system, introduces their new carbon Arktos mountain bike. The Arktos is designed to allow for three travel configurations and two wheel sizes (29” and mixed-wheel “mullet” 29”/27.5” compatibility) with one frame. It also features modernized geometry...
March 1, 2021
Lance Armstrong could have won without the drugs, says Phil Liggett
According to the legendary cycling commentator, dubbed the ‘voice of cycling’ after decades of Tour de France TV commentary, he admired the Texan for his achievements off the bike but that he “can’t condone drug cheats.” Cycling Weekly
March 1, 2021
Cirrus Cycles launches Kinekt Ambassador Program, hopes to showcase diverse use of suspension products
Bellingham, Wash. (March 1, 2021) - Cirrus Cycles, the maker of the Kinekt suspension post and the Kinekt stem, is pleased to announce the launch of its first ambassador program. The goal of the Kinekt Ambassador Program is to showcase how riders in various disciplines of bike riding can benefit...
February 25, 2021
The dos and don’ts of Strava
If you’re new to Strava, there are a few dos and don’ts you should know about. In fact, even if you’ve used Strava for years, it’s worth reviewing these dos and don’ts (specifically the don’ts, just to make sure you’re not doing anything that might annoy your followers). Canadian Running Magazine
February 24, 2021
Polisport Group acquires Catlike helmet brand
The Polisport Group has announced that it has acquired the Spanish helmet brand Catlike in a bid to reinforce its portfolio in the high-end cycling market. Cycling Industry News
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