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March 25, 2019
Pro Triathlete Wassner Twins re-sign with Dual Action XRCEL Athlete Fuel for the Fourth Season
Charleston, SC (March 25, 2019) – New World Consumer Products, LLC, a division of New World Pharmaceuticals, re-signed triathlon pros Laurel and Rebeccah Wassner for the 2019 race season. The dual action, immediate and extended release fuel provided by XRCEL has been providing this dynamic duo competitive advantage for the...
March 25, 2019
Hunter Allen to Speak at Rapha NYC on Behalf of Century Road Club Association
NEW YORK, NY: Pioneering cycling endurance coach Hunter Allen, CEO of Peaks Coaching Group (PCG) and co-founder of TrainingPeaks, will be speaking to the Century Road Club Association (CRCA) at the Rapha Clubhouse in New York City on Monday, March 25 from 7p-8:30p. Hunter will be discussing the recently released...
March 25, 2019
PLAYTRI opens store in Middleton, WI
(Dallas, Texas, March 25, 2019) – Playtri opens store in Middleton, Wisconsin. The 5,000 SqFt location will carry an expansive inventory with over 200 bikes from Cervelo, BMC, Pinarello, Argon18, Quintana Roo and more, as well as quality swim, run and triathlon brands/products. This is another step forward in Playtri’s...
March 22, 2019
Terrano Partners with Professional Enduro Cyclist Noga Korem
Philadelphia, Penn. (March 22, 2019) – TerranoTM announces its partnership with world-class Enduro cyclist Noga Korem. Korem, a professional rider with GT Factory Racing, will utilize Terrano’s latest generation product, Terrano XT in her training and race reconnaissance. Korem began her cycling career as a Cross Country Olympic rider and...
March 22, 2019
Wahoo Fitness and Canyon Belgian Waffle Ride Announce Three-Year Training Technology Partnership
March 22, Atlanta, Ga. - Preparing for gravel racing requires cyclists to be dedicated and focused. Preparing for one of the nation’s hardest gravel races requires even more than that: grit, determination, and the best training tools available to make sure cyclists arrive on the start line ready to leave...
March 22, 2019
Peaks Coaching Group Coaches to Speak at RACE-MANIA
BOSTON, MA: Pioneering cycling endurance coach Hunter Allen, CEO of Peaks Coaching Group (PCG) and co-founder of TrainingPeaks, will be one of the headline speakers for Boston’s number one endurance summit and expo—RACE-MANIA. Also speaking on behalf of PCG will be Coach Karen Mackin. Hunter has been in Boston from...
March 22, 2019
Introducing the TRITON World Series: a powerful combination of sports
Today sees the launch of something spectacular for the eager, the brave and the strong, as the first ever TRITON World Series launches around the globe. TRITON World Series is a worldwide circuit of long-distance multi-sport races, focusing on the three elements of a traditional triathlon; swim, bike and run. ...
March 22, 2019
Orbiter Race Timing Systems are used for Road Races, Triathlons and Cycling Events
Tacoma, Wa. (March 22, 2019) - Orbiter Race Timing Systems are the most affordable high-tech timing equipment in the world, and ships out of Tacoma Washington. All systems can be set-up in 3 minutes and read 250 bibs/RFID chips per second. Race directors, event managers, charities, sponsors, coaches, and physical education...
March 22, 2019
Long-awaited book from celebrated “Voice of IRONMAN” debuts
Tales from IRONMAN, the World’s Greatest Endurance Event by Mike Reilly with Lee Gruenfeld March 22nd — San Diego, CA Recognized the world over as the “Voice of IRONMAN,” Mike Reilly has called over 180 IRONMAN events, including 30 straight years of the World Championship in Kailua-Kona, Hawai’i. More than 350,000 athletes...
March 21, 2019
Miguel Ángel López Partners with ROKA
Austin, Texas – ROKA Sports Inc., the Austin, TX based performance multisport company, has announced a new partnership with UCI professional cyclist Miguel Ángel López. The 25-year-old Colombian climbing sensation from Team Astana is one of the fastest-rising stars in the sport, and is fresh off a win against a world-class field...
March 21, 2019
RunSignup Launches Annual Alan Jones Timer Award
March 21, 2019 – Moorestown, NJ – RunSignup announces the new annual Alan Jones Timer Award to recognize an industry race timer who has made a significant impact on improving the race industry. Named in honor of Alan Jones, an innovative contributor to the endurance racing and timing community, the...
March 21, 2019
Suunto Launches Multisport Team at Utah Training Camp
GEORGE, Utah (March 21, 2019) – Last weekend 50 athletes from the Suunto Multisport Team descended on the trails of St. George, Utah, to kick off the team’s inaugural 2019 season. The Suunto Multisport Camp spanned three days, offering an opportunity for professional and amateur triathletes and runners to meet,...
March 21, 2019
Triathlete Magazine Releases Its 2018 Audience Study to the Endurance Sports Industry
Boulder, Colorado, USA — March 21, 2019 — Triathlete magazine, the world’s #1 resource for triathletes, has just released its new audience study as a free download to the endurance sports industry, marketers, and agencies. The Triathlete 2018 Audience Study offers a treasure trove of market research on triathletes and...
March 21, 2019
Peaks Coaching Group Engages Two New Nutritionists
Bedford, VA: Peaks Coaching Group (PCG) announces two new additions to their nutritional staff: Katie Barberi (pictured left) and Michelle Daria (pictured right). “PCG has long seen the connection between nutrition and performance,” says PCG CEO Hunter Allen, “and with the addition of two new nutritionists to support our current...
March 21, 2019
RACE-MANIA Summit and Expo ready to ignite a new season this Sunday in Boston
March 21, 2019 - Boston, MA – Sun Multisport Events announced the 16th annual RACE-MANIA Summit and Expo is ready kick-start a new season for 2,000 endurance athletes this Sunday, March 24th at the Boston University Fit Rec Center in Boston, MA. Designed to educate, equip and inspire, RACE-MANIA features an...
March 21, 2019
2200 riders take on GFNY Latin America Championship Colombia
NEW YORK CITY, March 21, 2019 – GFNY Colombia is set to showcase some of the best Latin American riders as they take on a route that has become iconic with its mountain top finish at La Cuchilla. And for the first time, the race will also host the GFNY...
March 20, 2019
RACE-MANIA Summit and Expo announces Ashworth Awards as 2019 Official Awards Sponsor
Boston, MA – Sun Multisport Events today announced Ashworth Awards — the endurance sport’s industry leading provider of quality recognition products, awards and medals — as the Official Awards Sponsor for the 2019 RACE-MANIA Summit and Expo. Designed to educate, equip and inspire 2,000+ endurance athletes on the eve of a...
March 20, 2019
GFNY March Madness kicked off with a GFNY Super Sunday
NEW YORK CITY, March 20, 2019 – Domination across the podiums from Mexico in Monterrey and wins from Brazilians Ricardo Leito and Flavia Lorenzetti in Uruguay completed an exciting weekend of GFNY racing. GFNY Monterrey The second edition of GFNY Monterrey began with a controlled start inside the famous Parque...
March 20, 2019
Nuun® Launches Clean Hydration Mix for Long-Distance and High Intensity Athletes: Nuun Endurance
Seattle, WA – March 20, 2019 – December 2, 2018 marked a historic day for performance running with the California International Marathon (CIM) earning the title of the “deepest American marathon ever”. A record number of athletes qualified for the Boston Marathon and the U.S. Olympic Trials with Nuun’s long-distance...
March 20, 2019
Trust Performance Announces Partnership with Quality Bicycle Products
(Salt Lake City, UT – March 20, 2019) - Trust Performance, industry pioneers in suspension design, today announced a partnership with Quality Bicycle Products to distribute Trust Performance products in the United States. The Message, Trust Performance’s debut multi-link front suspension design, is available for dealer order starting today. “We’re...
March 19, 2019
INFINIT Nutrition Introduces COLD BREW Performance Coffee
Cincinnati, OH, March 19, 2019 — INFINIT Nutrition introduces a unique café-style product as the latest addition to their line of premium protein and recovery formulas. COLD BREW Performance Coffee is an exclusive blend of coffee brewed low and slow, lightly sweetened and blended with a hint of real cream,...
March 18, 2019
Pic2Go Helps Charity Races Boost Donations with New ‘Charity Fundraising Link’
Pic2Go, the global provider of Sponsored Race Photography has announced it’s new ‘Charity Fundraising Link’ as part of its Personal Finisher Gallery solution. Endurance events using Pic2Go can now offer participants to add a their personal charitable fundraising page link to their finisher gallery. With the massive traffic of friends...
March 18, 2019
Altra Expands Women’s Lifestyle Line with the Dyani
(Logan, UT - March 18, 2019) The Altra Dyani is a women’s-only slip-on made for your busy lifestyle; convenient, comfortable and cute. This shoe has a trendy look that pairs well with jeans, leggings or sundresses and is ideal for after the gym, running errands or everyday wear. The Dyani...
March 18, 2019
Decathlon Set to Open Doors to First Full-Scale U.S. Store
(San Francisco, CA) March 12, 2019 – SAN FRANCISCO – Decathlon, a globally-recognized sporting goods retail brand, announced Tuesday that its first U.S.-based major brick and mortar store will hold its Grand Opening at its new Bay Area location on April 12. Located at 3938 Horton Street in the East...
March 18, 2019
WHOOP Announced as Title Sponsor for Team Challenge at RACE-MANIA Summit and Expo
Boston, MA – March 18, 2019 – Sun Multisport Events today announced, WHOOP, makers of the world’s most powerful recovery and training tool, has signed on as title sponsor of the WHOOP Team Challenge at the annual RACE-MANIA Summit and Expo being held on Sunday, March 24, 2019 at the...
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