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November 13, 2019
Wattbike Atom, World’s Smartest Indoor Bike Trainer, Launches in United States
NOTTINGHAM, England – November 13, 2019 – Today, Wattbike, the original indoor performance training bike innovator, announces the launch of the award-winning Wattbike Atom in the United States. The Atom offers the most authentic, intelligent and adaptable indoor performance training experience for the home, ideal for any cyclist and fitness...
November 13, 2019
Nuun Hydration Launches Immune Boosting Innovation “Nuun Immunity” in Canada
November 13, 2019 - Seattle, WA - Today Nuun is proud to announce the launch of Nuun Immunity across Canada. Introduced in the American market in April 2018, Nuun Immunity is one of the latest innovations created by the Seattle-based functional hydration company. Nuun Immunity was developed to support the...
November 12, 2019
USA Cycling Launches “In Our Own Words,” A New Storytelling Platform for USA Cycling members
USA Cycling published the first three stories on their newly launched storytelling platform, In Our Own Words. The platform was created to give USA Cycling members a place to share their experiences, passions and interests in their own words – a space to talk about the things that are important...
November 12, 2019
Adventure Fit Grows Sponsorship Revenue for Colorado’s Biggest Cycling event almost 400%; adds Race Across America to Sponsorship Management Roster
BOULDER, Colorado, November 12 2019 – Sponsorship is elusive for many event companies, so Adventure Fit, an award-winning experiential event marketing and production company, created a Sponsorship Management service offering to help events increase their bottom line through creative brand partnerships. Colorado’s largest cycling club, Team Evergreen, hired Adventure Fit...
November 12, 2019
Chamois Butt’r and Velocious Cycling Adventures partner for 2020 cycling training camps
Carlisle, Pennsylvania – Velocious Cycling Adventures is happy to announce that Chamois Butt’r® is the newest sponsor partner for its BaseCamp virtual cycling center and Velocious Cycling Adventures training camps. This relationship brings together two high-end brands that elevate the cycling experience for all riders, from recreational cyclists to elite...
November 11, 2019
Anticipated 2020 Verizon New York City Triathlon Registration Opening Soon
NEW YORK CITY, Nov. 11, 2019 — Life Time today announced registration for the 2020 Verizon New York City Triathlon, taking place July 19, will open to the public via lottery on Dec. 2 at 12:30 p.m. EST and will remain open through Dec. 27, or until capacity is reached,...
November 11, 2019
Gran Fondo National Series Launches 2020 Calendar with 9 U.S. Events
(Colorado Springs, CO – November 11, 2019) – The largest series of one-day gran fondo cycling events in the United States, the Gran Fondo National Series (GFNS) today announced their 2020 event calendar, the opening of registration, and new brand signature: “Ride for this”. 2020 Calendar Starting in southern California...
November 8, 2019
Inaugural American Bike Racing Stakeholders Summit kicks off at USA Cycling Headquarters
COLORADO SPRINGS, Colo. –The National Association of Professional Race Directors (NAPRD) kicked off the inaugural American Bike Racing Stakeholders Summit in Colorado Springs on Wednesday, November 6th at the USA Cycling headquarters. During the three-day conference, U.S.-based Pro and Domestic Elite road teams and key staff members from USA Cycling are...
November 8, 2019
Sixth Annual GFNY Cozumel gets ready to host 3000 riders from 55 countries
NEW YORK CITY, November 8, 2019 – GFNY, the Global Marathon Cycling Series, returns to Cozumel, Mexico for its sixth edition this Sunday, November 10th. GFNY Cozumel is Mexico’s largest and most international bike race with over 50 countries participating along with a field of top athletes from Mexico. Among...
November 7, 2019
F2C Nutrition Now Accepting Applications for 2020 Sponsorship
F2C Nutrition Inc., known for its athlete focused and science driven approach to sports nutrition, has now opened sponsorship applications for 2020. Entering its fourth year, Team F2C Nutrition has continued to build on its core programs offering diverse sponsorship opportunities to professionals, elite athletes, ambassadors, teams, clubs and events....
November 7, 2019
Argentinean teamwork tops the podium at GFNY Argentina San Juan
NEW YORK CITY, Nov 7, 2019 – The return of GFNY to Argentina last Sunday November 3rd saw a fast-paced race and heavy Argentinean dominance across both the overall men’s and women’s podiums. A controlled start for 5km through the streets of San Juan created an electric atmosphere at GFNY...
November 6, 2019
100% Partners with Sagan Fondo San Diego
SAN DIEGO, California – November 6, 2019 – 100%, the San Diego-based sports performance company, has announced a new partnership with Sagan Fondo, a groundbreaking new cycling series started by seven-time Tour de France green jersey winner Peter Sagan. The third Sagan Fondo takes place this weekend in San Diego,...
November 6, 2019
Local Marine Veteran Gears Up for 117 Mile Bike Ride from USS Iowa to USS Midway to Benefit Strength in Support
Lake Forest - November 6, 2019 - This Veterans Day, November 11th, local Marine Veteran and Race Director Jonathan Pauley is embarking on a 117-mile journey on his bicycle to raise money and awareness for Southern California charity Strength in Support. Pauley, a resident of Lake Forest, CA, was stationed...
November 5, 2019
SBT GRVL, Presented by Canyon Bicycles, Opens Registration Dec. 3 for 2020 Event
STEAMBOAT SPRINGS, Colo. (Nov. 5, 2019) –SBT GRVL, a world-class gravel bike experience set in the picturesque ranching town of Steamboat Springs, Colo., will open registration Dec. 3 for its second-year event. SBT GRVL welcomed 1,500 cyclists for its successful inaugural year, all joining together to experience Routt County’s vast network...
November 5, 2019
Gameface Media Joins Forces with MarathonFoto
Boston, MA – November 5, 2019 – Gameface Media Inc., the world’s largest publisher of free amateur athletic photos, today announced that it has merged its operations with MarathonFoto, the top provider of athlete photos at the world’s largest marathons. The combined company provides more than 15,000,000 digital images to...
November 5, 2019
Events.com Selected as Official Technology Partner for Sagan Fondo: Gran Roadie-Oh!
Events.com, a mobile-first event management and registration platform, today announced its partnership with Sagan Fondo: Gran Roadie-Oh! as the official registration platform for its multi-faceted cycling event. Participants and exhibitors can now register for the event via Events.com. “Today, it’s hard to ignore the impact of the ‘experience economy’ as...
November 3, 2019
ACTIVE Network Announces November Race Director of the Month: Courtney Rayburn
By Jackie Veling Courtney Rayburn is living her dream. Having always wanted to work in the nonprofit space, she is now in her second year as race director for the Dallas YMCA Turkey Trot, the largest paid fundraising event for any YMCA, anywhere in the world. With almost 25,000 participants...
November 1, 2019
GORE collaborates with ROMANCE on first ever full color Shakedry jacket
GORE® Wear is excited to launch of a brand new limited edition GORE® x Romance GORE-TEX SHAKEDRY™ Jacket designed in collaboration with independent cycling apparel brand ROMANCE. On show for the first time at Rouleur Classicevent in London this weekend, GORE® Wear was able to combine its revolutionary GORE-TEX membrane with...
November 1, 2019
Valley Preferred Cycling Center Awarded 2020 Masters and Para Track National Championships
BREINIGSVILLE, Pennsylvania - The Valley Preferred Cycling Center, working in close partnership with Discover Lehigh Valley, has been awarded the 2020 Masters and Para Track National Championships. The events will take place June 30th through July 5th, 2020 with a more detailed schedule to be released at a later date. “We are...
October 31, 2019
Visit Panama City Beach announced as the New Title Sponsor of Ironman Florida & Ironman 70.3 Gulf Coast Triathlons beginning in 2020
PANAMA CITY BEACH, Fla. / TAMPA, Fla. (October 31, 2019) – IRONMAN, a Wanda Sports Group company, is excited to announce a multi-year partnership with Visit Panama City Beach serving as title sponsor for the IRONMAN® Florida triathlon and IRONMAN 70.3® Gulf Coast triathlon beginning in 2020. The long-standing IRONMAN Florida triathlon...
October 31, 2019
Revolutionary Wearable Tech Frontier X Debuts At TCS NYC Marathon
NEW YORK CITY (October 31, 2019) - Frontier X, the next-generation, chest-worn tech device that gives runners and coaches the most accurate read on effort, training load, and heart health, will make its global debut at a New York City launch event on Thursday, Oct. 31 and at the TCS New...
October 30, 2019
Suunto Now Accepting Applications for 2020 Suunto Multisport Team
OGDEN, Utah (October 30, 2019) – Suunto, a global leader in sports watches, dive computers and precision instruments, announces the second year of its athlete program. This year, the team is revamped to span across three categories: the Suunto Multisport Team, Suunto Squad and Suunto Factory Team. Interested triathletes, ultrarunners...
October 30, 2019
Safety and light – POC and Exeger Partner to Develop Helmets with Endless Power
Park City, UTAH (October 30, 2019) — POC, which has built an international reputation on safety, innovation and design, and Exeger, a Swedish deep tech company manufacturing a unique material that converts light energy to electrical energy, are announcing a partnership which will revolutionise safety and wearable technology, by developing...
October 30, 2019
East Coast Greenway to Debut New York City-to-Philadelphia Ride in May 2020
DURHAM, N.C. –The nonprofit East Coast Greenway Alliance aims to host hundreds of riders from the East Coast and beyond for the inaugural New York City-to-Philadelphia Greenway Ride, set for May 16-17, 2020. Registration opened this week for 125-mile, 2-day recreational ride at greenway.org/nyctophilly. After departing Manhattan on Saturday, May...
October 30, 2019
WHY Racing Events partners with Race Roster as they open registration for 2020
Vancouver, WA- Why Racing Events hosts a series of 12 events including running, triathlon, multisport and trail events throughout Oregon and Washington highlighting the stunning Northwest scenery. Their races vary in size from 1000-5000 participants and offer athletes of all ages and abilities, from the elite level to the back-of-the-packers, the...
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