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Press Releases

Press Release Archive for dates of Tuesday, March 14, 2017 thru Monday, March 27, 2017
    Monday, March 27, 2017
  • Over 3,700 Participants Attend Fourth Annual Livermore Half Marathon
    Livermore Half Marathon & Kaiser Permanente 5K
    LIVERMORE, Calif., March 27, 2017 – Over 3,700 participants attended the fourth annual Livermore Half Marathon & Kaiser Permanente 5K in Livermore, California, on Sunday. The race start, finish and RunLiv Wine and Beer Festival took place in historic Downtown Livermore, with the race route passing through areas of the… ›
  • Competitor Magazine Awards Editor’s Choice to the Altra Superior 3.0, Calling it “One of the Best Trail Shoes Ever Made.”
    Altra Footwear
    (Logan, UT— March 27, 2017) Altra’s minimally cushioned trail shoe, the Superior 3.0, was awarded Editor’s Choice by Competitor magazine in the March 2017 issue. This shoe has been highly reviewed and well-loved by trail runners, backpackers, hikers and off-road racers thanks to its light weight, great traction and comfortable… ›
  • Tough Mudder Selects ACTIVE Network as Event Technology Provider For Its Global Events
    ACTIVE Network
    Dallas – March 27, 2017 – ACTIVE Network®, the premier global marketplace for activities and events and an industry-leading provider of intelligence solutions, today announced it has signed a multi-year agreement with Tough Mudder Inc., a leading active lifestyle brand and endurance events company, to be its exclusive provider of… ›
  • Feetures! Announces Sponsorship of Kyle Merber
    Feetures!
    Charlotte, NC – March 27, 2017 – Feetures!, a leading performance running sock company, announces the sponsorship of elite middle distance runner Kyle Merber. A member of the world record setting-distance medley relay team, Merber will enter the 2017 outdoor season vying for his first world outdoor team. Recently, Merber… ›
  • Chequamegon entry spots still available for a limited time
    Life Time Fitness
    Registration for the Chequamegon Fat Tire Festival 40 mile and Short & Fat 16 mile mountain bike events is nearing capacity. The Chequamegon 40 mile race is limited to 2,100 riders and the 16 mile Short & Fat capacity is 1,000 participants. At the time of this writing, the Chequamegon… ›
  • Endurance Alliance Announces Red Bull Community Partnership
    Endurance Alliance, LLC
    DALLAS, Texas, March 27, 2017 – Endurance Alliance and Red Bull are now partners in a shared endeavor to positively impact the sport of triathlon at the local, grassroots level. One of those ways is the provision of Red Bull energy drinks to Endurance Alliance members for performance needs in… ›
  • Jakes Off-Road Triathlon Six-Time Winner to Race 2017 Jamaican Event
    Event Media, Inc.
    Treasure Beach, St. Elizabeth, JAMAICA W.I. – The most dominant female triathlete and road racer in Jamaica, six-time winner of Jakes, Ms. Elisabeth Mondon, has confirmed today that she will race the 2017 iteration of the Co-World’s Oldest Off-Road Triathlon – Jakes Off-Road Triathlon on Saturday April 29, 2017. Elizabeth… ›
  • Austin Marathon Makes Donation to Camp Kesem – UT
    High Five Events
    AUSTIN, Texas, March 27, 2017 — The Austin Marathon® presented by NXP is proud to present Camp Kesem – University of Texas with a donation of $3,671.25. Camp Kesem is receiving this donation because they won a monthlong Austin Gives Miles social media contest that determined Chikage Windler, CBS Austin… ›
  • Denver Mattress Company Partners with ReST for National Distribution
    ReST Performance
    (ATLANTA, GA— March 27, 2017) — Denver Mattress Company (“Denver Mattress”) is pleased to announce that it will now be selling the ReST Bed™ from sleep technology innovator, Responsive Surface Technology, LLC (“ReST”), in locations throughout the country. For years, Denver Mattress has been ranked as one of the very… ›
  • Friday, March 24, 2017
  • Spectrum Sports Partners with Hydrapak for Upcoming RunCatalina Events
    Spectrum Sports Management
    Claremont, Calif – (March 24, 2017) – Spectrum Sports Management, the leading full-service sports management, production and sponsorship agency in Southern California, recently announced their partnership with Hydrapak, a brand redefining the future of hydration, for its upcoming Run Catalina events. The Run Catalina events include the upcoming Catalina Eco… ›
  • velofix Adds Premium Triathlon Brand Ventum to velofix DIRECT Program
    velofix
    velofix DIRECT, bike build and delivery program, has signed with triathlon racing bicycle manufacturer, Ventum. Ventum customers can now enjoy the ease and convenience of ordering their bike online and having it shipped directly to them. “At Ventum, our number one focus is customer experience. That includes much more than… ›
  • Thursday, March 23, 2017
  • XTERRA Pan Am Tour opener in Argentina this Saturday
    XTERRA
    The 2017 XTERRA Pan America Tour gets underway Saturday at the second-annual XTERRA Argentina Championship in San Juan. American Suzie Snyder, the reigning Pan Am Tour Champ, says she had a good off-season and is ready to start her title defense on Saturday. “I feel cautiously good about the upcoming… ›
  • Marine Corps Marathon Lottery Open through March 29
    Marine Corps Marathon
    QUANTICO, VA (March 23, 2017) – Committing to run a marathon is no easy task, but runners worldwide will soon take on the challenge to run the 42nd Marine Corps Marathon (MCM) as the MCM Lottery is currently open for registration through March 29 at www.marinemarathon.com. The MCM Lottery is… ›
  • RACE-MANIA Summit & Expo selects All Sports Events as Official Timing Partner
    Sun Multisport Events LLC
    March 23, 2017, Boston, MA – Sun Multisport Events announced today that All Sports Events has been chosen as be the Official Timer for the RACE-MANIA Summit & Expo taking place this Sunday, March 26, 2017, at the Boston University Fit Rec Center in Boston, MA. All Sports Events provides cutting… ›
  • The Crowning of Champions: GFNY Mexico City determines King and Queen of Latin America
    Gran Fondo New York
    NEW YORK CITY, March 23, 2017 – The first-ever GFNY Regional Championship takes place in Mexico City with the GFNY Latin America Championship this Sunday, March 26. The race starts in the heart of the Latin metropolis and finishes in the mountains above the city. World record: none of the… ›
  • Wiivv launches Kickstarter campaign for the world’s first custom-fit sandals digitally mapped by your mobile phone
    Wiivv Wearables Inc.
    (March 23, 2017) — Today Wiivv launched a Kickstarter campaign for Wiivv Custom Fit Sandals, the world’s first custom sandal designed and 3D printed to fit the unique contours of feet, giving the wearer biomechanical support and unparalleled comfort. The company aims to transform the made-to-measure footwear market with their… ›
  • rabbit PRO Ashley Nordell Dominates 3 Days of Syllamo
    rabbit
    Santa Barbara, California — After three days and close to 100 miles of racing, rabbit PRO Ashley Nordell emerged victorious on Sunday at the 3 Days of Syllamo trail running stage race in the Ozark Mountains of Arkansas. The race provides a true test of a runner’s spirit and tenacity,… ›
  • Newly-Published Study Reinforces Efficacy of Hotshot In Preventing and Treating Muscle Cramps
    HOTSHOT
    BOSTON, MA – March 23, 2017 – Despite the prevalence of muscle cramps, these debilitating and sometimes competition-ending occurrences are poorly understood and can be crippling for athletes at any level. Millions of athletes and fitness enthusiasts suffer from painful, unpredictable and game-stopping muscle cramps that affect strength and physical… ›
  • St. Anthony’s Triathlon Announces 2017 Pro Athlete Start List
    St. Anthony's Triathlon
    PETERSBURG, Fla. – St. Anthony’s Triathlon has announced the initial list of Pro athletes that will toe the line at this year’s race, to be held on April 30th, 2017. The 34th annual St. Anthony’s Triathlon will host approximately 3,000 athlete participants over the course of the weekend, and has… ›
  • KASK Proudly Partners With IRONMAN and World Triathlon Champion Leanda Cave
    TEMPO SPORTS MARKETING
    KASK is delighted to support one of the most decorated female triathletes in history – Leanda Cave. Driven to succeed, Leanda was the first female triathlete in the history of the sport to win both the Ironman Triathlon and Ironman 70.3 World Championship in the same year. Leanda will train… ›
  • The Professional Triathletes Organisation Announces Dave Scott And Karen Smyers As USA Team Captains For The Collins Cup
    Professional Triathletes Organisation
    LONDON, UK AND BOULDER, CO: The Professional Triathletes Organisation today announced the appointment of Dave Scott, 6x IRONMAN World Champion, and Karen Smyers, Olympic Distance World Champion and IRONMAN World Champion, as USA Team Captains for The Collins Cup.  The Collins Cup is a first of its kind global competition… ›
  • GLUKOS Energy Opens RSVP to Oceanside Event Featuring Ironman World Champion Jan Frodeno
    GLUKOS Energy
    SCOTTSDALE, AZ (March 23, 2017) – GLUKOS Energy announces today its “Smoothies With Jan” event, where current 2x Ironman World Champion Jan Frodeno will mix and mingle with athletes, race participants and media while sampling his favorite GLUKOS Protein recovery smoothie and offering race course tips for the Oceanside 70.3… ›
  • Wednesday, March 22, 2017
  • Tremendous growth for GFNY Uruguay
    Gran Fondo New York
    Vistiors from nearby Montevideo, Buenos Aires and the Brazilian metropoles Rio de Janeiro and Sao Paulo as well as far beyond flocked to Punta del Este in Uruguay to combine GFNY racing with a vacation. GFNY Uruguay more than doubled its registered riders from the inaugural 2016 edition, to over… ›
  • Innovative Timing Systems Partners with White Sands Missile Range
    Innovative Timing Systems
    St. Louis, MO / White Sands Missile Range, NM: The Bataan Memorial Death March conducted at White Sands Missile Range, is a challenging march through the high desert terrain in honor of the heroic service members who survived and died during the Bataan Death March of World War II. To… ›
  • Record-setting performance at Chuckanut 50K
    American Trail Running Assoc.
    In spite of less-than-ideal weather conditions, both Max King and Hayden Hawks went under King’s 3:35:42 course record set in 2014, on Saturday, March 18, at the 25th running of the Chuckanut 50K in Bellingham, WA. The 37-year-old Bend, Oregon resident clocked a stellar performance of 3:33:11 with Hawks, 26,… ›
  • Strider Bikes Brings Two-Wheeled Toddler Fun to Dallas Color Run
    Strider Sports Intl. Inc.
    Rapid City, SD (March 22, 2017) — Strider Bikes, the world’s leading manufacturer and marketer of children’s no-pedal balance bikes, is pleased to announce it is participating in The Color Run in Dallas, Texas March 25th, with a Strider Adventure Zone for toddlers. The Strider activation in the fun and… ›
  • New England Triathlon Tour events announced for 2017.
    New England Endurance Events
    BOSTON – Twelve iconic New England triathlon races have been selected for inclusion into the New England Triathlon Tour for 2017. The events are: June 3:   King Pine Triathlon  (Madison NH) June 11: Sebago Lake Triathlon  (Casco ME) June 17: Hyannis 1 Triathlon  (Cape Cod MA) July 5:    Pat… ›
  • ReST Partners with CrossFit Star Kari Pearce
    ReST Performance
    (ATLANTA, GA— March 22, 2017) — Sleep technology innovator, Responsive Surface Technology, LLC (“ReST”) has partnered with the “Fittest American Woman” CrossFit athlete, Kari Pearce. As part of her training and recovery, Kari sleeps on a ReST Bed™ which was designed to help athletes sleep better and recover faster. Pearce… ›
  • LEGEND® Compression Wear releases new RED socks and sleeves in collaboration with Black Men Run
    LEGEND® Compression Wear
    Over the last 18 months, LEGEND® has enjoyed a national partnership with the organization Black Men Run (BMR). Black Men Run’s mission is to encourage health and wellness among African American men by promoting a culture of running/jogging to stay fit resulting in “A Healthy Brotherhood”. “We met co-founder Edward… ›
  • Max Performance signs on as Official Event Badge Sponsor of the 2017 RACE-MANIA Summit & Expo
    Sun Multisport Events LLC
    Boston, MA – Sun Multisport Events today announced that Max Performance – a leading multisport event production company with events in New England – will be the Official Event Badge Sponsor of the 2017 RACE-MANIA Summit & Expo. RACE-MANIA is the definitive kick-off to the new season for 2,000+ endurance athletes… ›
  • World T.E.A.M. Sports’ Face of America Athlete Giving it Her All
    World T.E.A.M. Sports
    Bayshore, New York, March 22, 2017: Adaptive Army veteran, Donna Zephrine, is no stranger to challenges. Having participated in several World T.E.A.M. Sports (WTS) events over the last few years — the Face of America (FOA) in 2015 and 2016; the 2015 Face of America Liberty from West Point Academy
  • Outside TV Features Expands: 24/7 On-Demand Adventure Sports Films
    Outside Television
    (Westport, CT.) March 20th, 2017 – Outside TV, the leading provider in adventure sports content, introduces Outside TV Features, now accessible on-demand via leading streaming platforms such as Amazon Prime Video via Amazon Channels, iOS, Apple TV, Android, ROKU, and Amazon Fire TV, providing instant 24/7 access to the premier
  • Tuesday, March 21, 2017
  • Finalists for New TV SERIES “IRONMAN: Quest For Kona” To Be Unveiled
    IRONMAN®
    TAMPA, Fla. (March 21, 2017) — IRONMAN, a Wanda Sports Holding company, announced today that the 13 finalists for the new broadcast series titled “IRONMAN: Quest for Kona” have been selected. The athletes will be unveiled over the coming weeks on IRONMAN social and digital platforms, including Facebook, Twitter, Instagram and www.ironman.com beginning Wednesday, March 22, 2017. “We… ›
  • SH+ introduces its Shalimar Pro Cycling Helmet
    Gizmo Cycling
    March 21 2017 – Las Vegas, NV – Straight from Italy, Gizmo Cycling’s Italian Bicycle Helmet distributor SH+, officially announced the launch of its Shalimar Pro Cycling Helmet. “SHALIMAR PRO is the result of our experience and know-how in the production of cycling helmets. The Helmet combines elegance to brilliant… ›
  • Yuengling Shamrock Marathon Weekend in Virginia Beach Recap
    J&A Racing
    March 21, 2017, VIRGINIA BEACH: On March 17-19, J&A Racing hosted close to 25,000 runners and walkers at the 45th running of the Yuengling Shamrock Marathon Weekend, a three-day event which featured a two-day Sports & Fitness Expo and five separate races in Virginia Beach, Virginia. Founded in 2003 when… ›
  • First ever GFNY Stage Race delivered
    Gran Fondo New York
    NEW YORK CITY, March 21, 2017 – The first ever GFNY Stage Race took place from March 17-19 in Italy’s Lazio region south of Rome. San Felice Circeo hosted the opening uphill time trial and the following 62km road race stage. The 132km granfondo with start and finish in Terracina… ›
  • Race Across America and Terrano Announce Partnership
    Race Across America
    Boulder, CO (March, 2017) – Race Across America (RAAM) is happy to announce a multi-year partnership with Terrano. 2017 marks the 36th year for Race Across America (RAAM) – The World’s Toughest Bicycle Race.  Riders come from across the globe to race 3,000 miles coast-to-coast across the USA.  RAAM is… ›
  • Whole Foods Market Fuels Oakland Marathon
    Oakland Running Festival
    Oakland, CA (March 21, 2017) — Corrigan Sports Enterprises (CSE) announced today Whole Foods Market will provide all on course food and healthy snacks for the Oakland Running Festival. The eighth annual event on April 2 will attract 10,000 runners from more than 30 states and eight foreign countries to… ›
  • Divas® Running Series Unveils Innovative Finisher Medals for 2017
    Divas Running Series
    MIAMI, FL- The Divas® Running Series is excited to unveil its finish medals for 2017 featuring a jaw-dropping design along with jewelry compatible with bracelets from well-known brands Pandora® and Chamilia®. Now finishers of all distances, half marathon and 5K, can proudly display their achievement in jewelry form by wearing… ›
  • BUFF® Welcomes New Director of Sales to USA Team
    Buff USA
    Santa Rosa, CA, March 21st, 2017 — Buff, Inc., the U.S. subsidiary of Original Buff, SA creators of versatile performance headwear for all-season outdoor enthusiasts and athletes, are honored to announce the addition of Kristin Moynihan Greenbaum as U.S. Director of Sales for Buff, Inc. As a 6-year veteran in… ›
  • Title Nine and Mermaid Series Join Forces to Bring Women More Races in More Places
    Title Nine
    Emeryville, CA, March 21, 2017 – A new partnership between women’s apparel company Title Nine and race organization Mermaid Series will bring more races to more women in 2017. From March to November, the T9 Mermaid Race Series will offer triathlon, duathlon, cycling, and running events for women athletes of… ›
  • Morris & Garritano Hosts 2017 SLO Marathon New Course Preview Run
    Race SLO
    SAN LUIS OBISPO, Calif. – (March 21, 2017) – SLO Marathon, Half Marathon + 5K sponsor Morris & Garritano will be hosting a preview run of the new course on Saturday, March 25 from 6:30am – 12:00pm, meeting at their headquarters, 1122 Laurel Lane, San Luis Obispo. The 10 or… ›
  • Let’s Do This, Spring. SOAS Racing Debuts Bright, Bold, Race-Ready 2017 TRI Kits
    SOAS Racing
    San Diego, CA — In a sure sign of spring, SOAS Racing unveils four bright, bold, race-ready 2017 triathlon kits. The quartet of new designs follows a springtime tradition for the women’s specific brand, wherein SOAS releases its annual array of highly anticipated creations as the race season kicks into… ›
  • Monday, March 20, 2017
  • California Highway 1 Damage Will Not Affect Big Sur Marathon Course
    Big Sur International Marathon
    Carmel, CA — The recent storms that have wreaked havoc on California’s Highway 1 this winter will not affect the 26.2-mile route of the April 30 Big Sur International Marathon. Multiple mudslides, shoulder collapses and irreversible structural damage to the Pfeiffer Canyon Bridge, are all significant issues on the highway… ›
  • Callum Hawkins has spring in step at New York Half Marathon
    Altium i10
    Glasgow, UK (20th March 2017) – Welcoming the first day of spring 2017, specialist altitude simulator brand Altium i10 has congratulated sponsored athlete Callum Hawkins for another breath-taking performance – this time in New York. At the 2017 United Airlines NYC Half on Sunday, March 19th, Callum continued his early… ›
  • Registration Now Open for Fourth Annual RunSignUp Race Director/Timer Symposium
    RunSignUp
    Moorestown, NJ – RunSignUp announced that registration is now open for the 2017 RunSignUp Race Director/Timer Symposium, to be held in Philadelphia July 17-19th. The Symposium, in its fourth year, brings together race directors and timers from around the country for industry educational sessions, networking opportunities, and training.  For the second… ›
  • Pete Rose Nominated to Mountain Bike Hall of Fame
    Thorpe Marketing
    Boulder, CO. While Pete Rose may be waiting for proper recognition from Cooperstown, today, he has been nominated to the Mountain Bike Hall of Fame, for his contributions to the sport of Mountain Biking. Nominated by cycling industry veteran, Jasen Thorpe, Rose’s contributions to mountain biking, to sport in general,… ›
  • Registration Open for 2017 Haibike eMTB Race epowered by Bosch at Sea Otter Classic, Haibike Expands Event Presence
    HAIBIKE
    DENVER (March 20, 2017) – Registration for the second annual Haibike eMTB Race epowered by Bosch is now open. The race gives pro and amateur riders alike the chance to race electric mountain bikes on a challenging and technical course against a competitive field. “The eMTB race is a unique
  • Sunday, March 19, 2017
  • American Runner Molly Huddle and South African Wheelchair Racer Ernst Van Dyk Clinch Third Consecutive United Airlines NYC Half Titles as Nearly 20,000 Runners Race Through Manhattan
    New York Road Runners
    New York, March 19, 2017 — American runner Molly Huddle and South African wheelchair racer Ernst van Dyk both won their third consecutive United Airlines NYC Half titles and Ethiopian Feyisa Lilesa and American Susannah Scaroni took their first victories in the race on Sunday, March 19, as 21 Olympians… ›
  • Saturday, March 18, 2017
  • City on the Lakes Tri Festival to replace Timberman Triathlon
    Tritanium Sports
    Triathletes and supporters, disappointed to lose the annual Timberman Triathlon event in Gilford, NH, will be able to compete in a brand new “City on the Lakes Tri Festival”, comprising a Sprint and 70.3 (Half-Iron) distance triathlon, scheduled for the weekend of 12-13 August 2017, at Opechee Park in Laconia… ›
  • Murray Tops Super League Hamilton Island Day 2, Remains Overall Leader
    Super League Holdings Pte Ltd
    Hamilton Island, Australia (March 18, 2017) – Richard Murray once again ran to the win on Day 2 of Super League Hamilton Island, not only taking the Stage 2 win of the Equalizer format but also retaining overall leader standing in the field of 24 competitors. The Equalizer is one… ›
  • Dye Gains Pole Position with Equalizer Stage 1 Win at Super League Hamilton Island
    Super League Holdings Pte Ltd
    Hamilton Island, Australia (March 18, 2017) – Athletes scorched the tarmac this morning in the Stage 1 individual time trial of the Equalizer at Super League Hamilton Island. Cameron Dye (#08) laid down the fastest bike split, with a provisional time of 9 minutes and 40 seconds over the six-kilometer… ›
  • Friday, March 17, 2017
  • Thrills and Spills as Murray Tops Super League Hamilton Island Triple Mix
    Super League Holdings Pte Ltd
    Hamilton Island, Australia (March 17, 2017) – Versatility and adaptability reigned supreme as Richard Murray (#07) swam, biked, and ran three times in different orders to take the overall win on Day 1 of racing at Super League Hamilton Island. The Triple Mix format saw athletes racing three stages, with… ›
  • First virtual running coach with Artificial Intelligence, SHFT IQ, launches on Kickstarter
    SHFT ApS
    On March 14, SHFT IQ launched on crowdfunding site Kickstarter, starting from $59 for the Super Early Bird edition. SHFT IQ is the world’s first virtual running coach with Artificial Intelligence created in collaboration with Intel. SHFT hopes to raise $50.000 to bring the world’s first virtual running coach with Artificial Intelligence to consumer… ›
  • LA Big 5K Welcomes Thousands to Dodger Stadium
    Conqur Endurance Group
    LOS ANGELES (March 17, 2016) – On March 18th, the day before the Skechers Performance Los Angeles Marathon, people of all ages and abilities will take part in the 2017 LA BIG 5K at Dodger Stadium. The family-friendly running event, organized by Conqur Endurance Group, features beautiful views of Los… ›
  • Humana Rock ‘n’ Roll Dallas Gears up for Largest Half Marathon in Texas
    Competitor Group
    DALLAS – March 2017 – One of the largest and most exciting running weekends in Texas hits Dallas this weekend and there’s still time to lace up your shoes as the 8th annual Humana Rock ‘n’ Roll Dallas Half Marathon returns with two days of running March 18 – 19,… ›
  • Thursday, March 16, 2017
  • Altra Footwear Signs New Athletes for its 2017 Endurance Team Returning Athletes Finish 2016 with Incredible Accomplishments
    Altra Footwear
    (Logan, UT — March 16, 2017) — Altra Footwear announces its 2017 Endurance Team, featuring an incredible group of 31 men and 21 women from across the globe, including road and trail runners as well as triathletes and obstacle course racers. Even as a young brand—now in its sixth year… ›
  • Alistair and Jonny Brownlee join Quest, the world’s biggest adventure race movement.
    Elite Sports Management
    Leading Irish Sports Management Company announce that multiple Olympic medallists Alistair and Jonny Brownlee are joining the Quest Adventure Series Team. Quest Adventure Series provides thousands of participants the opportunity to run, kayak and cycle in the most epic and demanding landscapes across the globe. Alistair and Jonny live this… ›
  • Athletes Size Each Other Up at Super League Hamilton Island
    Super League Holdings Pte Ltd
    Hamilton Island, Australia (March 16, 2017) – On the eve of the inaugural Super League Triathlon event on Hamilton Island, athletes have all had a chance to look at the course, size up their competitors, and set their eyes on the first prize of $100,000. Super League Triathlon yesterday assembled… ›
  • Super League Triathlon Founders Talk Super League Hamilton Island
    Super League Holdings Pte Ltd
    Hamilton Island, Australia (March 16, 2017) – Super League Triathlon is set to pit the best of the best against each other and inspire a new generation to take up triathlon with its inaugural event on Hamilton Island happening from tomorrow 17 March through to 19 March. Super League Triathlon… ›
  • Milestone Sports Announces New Distribution Partnership with Fleet Feet Sports
    Milestone Sports
    Columbia, MD – March 15, 2017 – Milestone Sports, a sports tech company focused on connecting retailers and brands to consumers through wearable devices, announces a new distribution partner in Fleet Feet Sports, the leading U.S. running retailer with 170 locally owned and operated stores across 37 states and the… ›
  • 2017 United Airlines Rock ‘n’ Roll Half Marathon San Francisco Rolls Out Weekend Of Fun March 24-26
    United Airlines Rock 'n' Roll Half Marathon San Francisco
    SAN FRANCISCO – A weekend of fitness and fun will take over the streets of San Francisco for the 2017 United Airlines Rock ‘n’ Roll Half Marathon Friday, March 24 through Sunday, March 26. From elite athletes to new runners, all skill levels are welcome to enjoy a weekend full… ›
  • Life Time Tri Returns to Southern California on Sunday, October 15 with New San Diego Event
    Life Time Fitness
    LOUISVILLE, CO, March 16, 2017—Life Time Tri, America’s Premier Triathlon Series, proudly announces its return to Southern California this 2017 season. The NEW Life Time Tri San Diego will be held on Sunday, October 15 and provide an exciting short course experience at South Shores Park in Mission Bay –… ›
  • Suunto Announces Pre-Order, Retail Dates for Spartan Sport Wrist HR Sports Watch
    Suunto
    HELSINKI (March 16, 2017) — Today Suunto, a global leader in sports watches, dive computers and precision instruments, announces that its new Spartan Sport Wrist HR sports watch is available for pre-order at suunto.com and select retailers. Available at retail March 30, 2017, the newest member of the Suunto Spartan… ›
  • ElliptiGO partners with velofix to help customers “Save Time. Ride More”
    ElliptiGO Inc.
    SAN DIEGO, Calif. (March 16, 2017) – ElliptiGO Inc., creator of the world’s first elliptical bicycle, today announced a partnership with velofix, North America’s largest fleet of Mobile Bike Shops. With the continued expansion of the ElliptiGO product line, most recently with two new models, the Arc 3 and the… ›
  • F2C Nutrition Inc. Partners with Dynamic Race Events for 2017
    F2C Nutrition Inc
    F2C Nutrition Inc. is proud to be the official on course hydration and sport drink for the 2017 Dynamic Race Event Series this year.  F2C Nutrition, known for its clean, athlete focused, science driven premium sports nutrition products and internationally recognized for quality and innovation, will be at all five… ›
  • Awaken Your Body and Mind with MTN OPS Ignite
    MTN OPS
    SALT LAKE CITY (March 16, 2017) – MTN OPS, the leader in performance nutrition and supplementation for active lifestyle enthusiasts, today introduced its new energy, focus and re-hydration supplement, Ignite. Ignite features a cognitive blend that will give users increased mental focus and clarity. The enzymes choline bitartrate, L-tyrosine and
  • Wednesday, March 15, 2017
  • Local Teenage Basketballer Showcases Ball Handling On ProForm Treadmill In National Campaign Celebrating March Madness
    ProForm
    (Logan, Utah, March 15, 2017) – Utah teenage basketballer Luke Facer shows off his ball handling skills in a new national campaign celebrating March Madness from Utah-based fitness leader ProForm. Facer spins, dribbles and passes basketballs between his legs while jogging forward, backward and turning 360s on a ProForm Pro… ›
  • New Challenge Family Race near The City of Bangkok
    Challenge Family
    After the great success in organizing CHALLENGEKANCHANABURI, Tab Agency, the official Challenge Family right holder in Thailand, has announced a new race in Thailand. In corporate with The Armed Force Academies Preparatory School CHALLENGENAKHON-NAYOK will be on June 25, 2017. Nakhon Nayok is a small tourist destination with many attractions… ›
  • Columbia Business School Brings Executive Challenge to Marine Corps Marathon
    Marine Corps Marathon
    QUANTICO, VA (March 15, 2017) – The Marine Corps Marathon Organization (MCMO) and the world-renown Columbia Business School in New York City are together hosting the Columbia Business School Executive Challenge — a new component of the 42nd Marine Corps Marathon (MCM) on Sunday, October 22. The Executive Challenge encourages… ›
  • Funkier Bike’s Sponsored Athlete Leia Schneeberger Wins 45NRTH Fat Bike Birkie Race
    Funkier Bike
    Sausalito, CA, March. 15, 2017 – In an epic race that went right down to the wire, Leia Schneeberger, a sponsored athlete of the global cycling apparel company Funkier Bike, won the 48.9k 45NRTH Fat Bike Birkie Women’s Open Class in northern Wisconsin on March 11, 2017. Schneeberger, 37 and… ›
  • YOVEO acquires Lausanne video-startup iRewind
    yoveo AG
    (Zurich & Lausanne, 15 March 2017) yoveo AG, the leading Swiss specialist in video strategies and technologies, today announced the acquisition of Lausanne Startup iRewind. Active in 23 countries, iRewind is a software solution that automatically captures, edits and delivers instantly personalized videos to participants in sport events. To date,… ›
  • Altra Footwear Expands Apparel Line with a Spring Launch Featuring Proprietary ZeroLite™ Fabric and Coordinating Colors
    Altra Footwear
    (Logan, UT — March 14, 2017) — Altra launched its Spring 2017 apparel collection with expanded styles, more apparel in its signature ZeroLite™ fabric and colors designed to match your favorite pair of Altra running shoes. Women can choose from magenta, teal, shell pink and silver gray, while men have… ›
  • Super League Triathlon Champion’s Trophy Revealed
    Super League Holdings Pte Ltd
    Hamilton Island, Australia (March 15, 2017) – A unique race series deserves a distinctive trophy for its winner to hold aloft. Super League Triathlon co-founder Leonid Boguslavsky today revealed the trophy to be awarded to the overall winner of Super League Hamilton Island. The men’s trophy is a stylized figure… ›
  • Garneau and Clif Team Up
    Garneau
    As the new mountain bike season kicks off all around the world, Garneau® is extremely proud to announce a new 2-year global partnership with the Clif Pro Mountain Bike Team. Garneau® will be supplying cycling apparel to the best women’s MTB team in the world, which includes Olympic bronze medalist… ›
  • The GFNY Super Weekend: GFNY Italia and GFNY Uruguay
    Gran Fondo New York
    NEW YORK CITY, March 15, 2017 – It’s a weekend with a double dose of GFNY: with the first-ever GFNY Stage Race held in Lazio, at GFNY Italia on March 17-19 and GFNY Uruguay on March 19. GFNY Italia kicks off with a spectacular uphill time trial on Friday March… ›
  • ChronoTrack Releases Race Directors’ Guide to Crisis Communications
    ChronoTrack
    Louisville, Colo., March 15 – ChronoTrack, the leading provider of complete race solutions for endurance sports, has released a free guide for race directors to learn the basics of managing crisis communications through social media. The guide was created in collaboration with BibRave, the new marketing solution for races and… ›
  • XTERRA adventures into 16th year of racing on Saipan
    XTERRA
    The 2017 XTERRA Asia-Pacific Tour gets underway Saturday, March 18, at the 16th annual XTERRA Saipan Championship in the Northern Mariana Islands. Sixteen elites representing 10 countries are in the remote tropical island for the challenge, including recently wed, 4x Saipan Champ Ben Allen of Australia. “I would love to… ›
  • RACE-MANIA Summit & Expo selects Ashworth Awards as 2017 Official Awards Sponsor
    Sun Multisport Events LLC
    March 15, 2017, Boston, MA – Sun Multisport Events today announced Ashworth Awards — the endurance sport’s industry leading provider of quality recognition products, awards and medals — as the Official Awards Sponsor for the 2017 RACE-MANIA Summit and Expo. Designed to educate, equip and inspire 2,000+  endurance athletes on the… ›
  • Skechers Performance Los Angeles Marathon Welcomes Hyundai Motor America as Official Automotive Partner
    Conqur Endurance Group
    LOS ANGELES (March 15, 2017) – The Skechers Performance Los Angeles Marathon today announced a new partnership with Hyundai Motor America, with the car brand becoming the Official Automotive Partner of the March 19th race. The deal includes a wide range of race week activations through which runners and spectators… ›
  • First Impressions of the Super League Hamilton Island Race Course
    Super League Holdings Pte Ltd
    Hamilton Island, Australia – The world’s best athletes have started to make their way to Hamilton Island, Australia in preparation for Super League Triathlon happening on 17-19 March 2017. The days leading into the race weekend will be full of training swims, rides, and runs to help the athletes acclimatize… ›
  • velofix Announces 2017 Triathlon Team and “The Man” Dave Scott as Official Triathlon Coach
    velofix
    velofix has expanded its growing Ambassador Team for 2017 signing agreements with 6X Ironman World Champion Dave Scott and Pro Triathletes Rachel McBride, Jenny Fletcher and Leanda Cave. velofix also re-signed agreements with Pro Triathletes Nathan Killam, Steph Corker, and Jeff Symonds. velofix offers a premium, convenient service for triathletes and cyclists.… ›
  • Cyclists Come Together to Raise Money for Hang Tough Foundation
    Science of Speed
    TALLAHASSEE, Fla.— Performance testing and endurance coaching company, Science of Speed, brought together more than 35 cyclists this past Saturday in support of a local nonprofit. The Champions Ride featured 67, 28 and 7.4 mile ride options beginning at the Centre of Tallahassee. Participants logged distances to raise funds for… ›
  • Zealios Announces Partnership with Pro Triathlete Sarah Piampiano
    zealios
    March 15, 2017 (Bend, OR) – Zealios, a leader in performance body care products for endurance athletes, announces professional triathlete Sarah Piampiano, as their newest addition to the team. Sarah, aka The Ginja Ninja, is one of the premier triathletes competing in the pro women’s field. Coming off of a successful… ›
  • Time trial icon turned triathlete Kev Dawson has a blast with Altium i10!
    Altium i10
    Glasgow, UK (15th March 2017) – Kev Dawson, an icon in the British time-trial community, as an 11-time British Best All-Rounder (BBAR), has given his feedback on the Altium i10 specialist altitude simulator device. Now migrating from time trial cycling to triathlon, Kev Dawson, who is sponsored by HUUB Design… ›
  • Zenbivy Teams-Up with Verde Brand Communications for Integrated PR, Social Media, and Crowdfunding Partnership
    Zenbivy
    SPOKANE, Wash. (March 15, 2017) – Zenbivy, an innovative, outdoor-inspired start-up company where minimalism and comfort intersect, has partnered with leading active lifestyle, integrated communications agency Verde Brand Communications for PR, social media management, and crowdfunding services. Zenbivy is disrupting the conventional way of sleeping outdoors with its new Zenbivy
  • Implus Announces Acquisition of Global Leisure Concepts
    Implus
    (DURHAM, N.C.) – March 15, 2017 – Implus, a provider of athletic, fitness, and outdoor accessories, today announced the acquisition of Global Leisure Concepts Pty Ltd. (GLC). Based just outside of Melbourne, Australia, GLC previously operated as a distributor of Implus and other branded sporting goods products in the region. GLC’s
  • Tuesday, March 14, 2017
  • Aravaipa Running Hires Sophia Vazquez as the Graphic Designer
    Steep Life Media
    Phoenix, Arizona – Aravaipa Running, an event production company based out of Arizona specializing in trail and ultra-marathon running events announces it has expanded its team with a new graphic designer, Sophia Vazquez. Sophia brings a wealth of knowledge to the team with 6 years of design experience. She graduated from… ›
  • Project Talaria & Aravaipa Running Release Crown King Scramble 50k Film
    Steep Life Media
    Phoenix, Arizona – Project Talaria and Aravaipa Running release the film featuring the Crown Scramble 50k. A rich history, unbeatable post-race party, and a classic Arizona footrace – the unique recipe for Crown King Scramble 50K. This race explores the beauty of the Arizona desert while challenging runners with the remote and… ›
  • Skechers Performance Extends Partnership with Conqur Endurance Group
    Conqur Endurance Group
    Los Angeles, Calif. (March 14, 2017)—Skechers Performance, a division of SKECHERS USA, Inc. (NYSE:SKX), and Conqur Endurance Group, the organizer of the Skechers Performance Los Angeles Marathon, are pleased to announce a multi-year partnership extension of Skechers Performance’s title sponsorship of the Los Angeles Marathon. Last year marked the inaugural… ›
  • EVO2Max custom British bicycles announce PROthree as exclusive US agents
    EVO2Max USA
    Charlotte, NC – March 14th 2017 – Having launched in the UK several months ago, EVO2Max custom British bicycles are excited to announce the launch of EVO2Max USA, based in North Carolina and operated by PROthree. PROthree will oversee the entire brand operations in the US and Canada, where they… ›
  • Wahoo Fitness Launches Performance-Driven ELEMNT BOLT
    Wahoo Fitness
    Atlanta, GA (March, 14, 2017)— Wahoo Fitness, the leader in workout apps and connected fitness devices, has just released ELEMNT BOLT, the latest model in its growing lineup of powerful, yet easy-to-use bike computers. Addressing the unique needs of the performance-driven rider, ELEMNT BOLT pairs the ELEMNT’s groundbreaking ease of… ›
  • Message Marathon partners with 94.9 KLTY to connect to runners
    Message Sports
    Fort Worth, Texas – Message Marathon, a pioneering new race series with a unique focus on the mental, emotional and spiritual aspects of running, is excited to announce their partnership with 94.9 KLTY.  94.9 KLTY is the largest Christian radio station, broadcasting throughout Texas and internationally through iHeart radio. Message Marathon is working… ›
  • Beeline Bikes Works with Amazon To Offer Free Bicycle Assembly
    Beeline Bikes
    SAN FRANCISCO, Calif. (March 14, 2017) – Beeline Bikes, the mobile bike shop that comes to you, is working with Amazon to provide on-site bicycle assembly and set-up for customers in eligible areas. Offering seamless convenience and all the amenities of a traditional brick-and-mortar bike shop, Beeline’s mobile platform brings

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