WHOOP and USA Cycling Partner to Optimize Performance of Team USA
April 4, 2022
The partnership will give USA Cycling National Team Athletes a free WHOOP membership and discounts for coaches and all USA Cycling members.
COLORADO SPRINGS, Colo. /ENDURANCE SPORTSWIRE/ – USA Cycling announced on Monday their partnership with WHOOP, the human performance company. The partnership will enable National Team Athletes and their coaches with the tools they need to optimize athletes’ training and make informed decisions in the heat of the competition—with visibility into individual and team performance based on personalized sleep, strain, and recovery data. Using the team dashboard, coaches, trainers, and staff can make better decisions to reduce fatigue, overtraining, and injury among their athletes—while respecting athletes’ privacy.
“WHOOP has a revolutionary approach to training and performance data management. They will give the Team USA athletes, coaches, and support staff more insight and data points. Allowing the team to make better-informed decisions about performance and recovery for each athlete,” said Jim Miller, USA Cycling’s Chief of Sports Performance. “WHOOP provides an evident edge in understanding recovery and performance. We can unlock a rider’s potential with more data around their activities, the strain they’re under, what’s working for their recovery, and race performance.”
“We’re excited to partner with USA Cycling and empower its members to achieve their goals on and off the bike,” said Jeremy Powers, WHOOP Senior Marketing Manager of Cycling. “We work daily with some of the best cyclists, coaches and teams from around the globe. Riders like US road champion Lauren Stephens and the EF Education First – EasyPost team use WHOOP day in and day out to be their best. We’re ecstatic to support the work Jim and Team USA are doing, and be a part of the USA Cycling community.”
In addition to the National Team support, WHOOP will offer USA Cycling members a 15% discount on their products and services, including the all-new WHOOP 4.0. USA Cycling members can access their member benefits by accessing the Benefits portal on their Membership Account.
Licensed coaches with USA Cycling will get a 20% discount on WHOOP products. Through athlete empowerment, the riders can make more informed decisions about their health by communicating better with their coaches and in turn reducing their risk of injury or overtraining.
Visit USACycling.org for more information on the athletes, events, and membership programs, and follow @USACycling across all channels for the latest on Team USA.
For more information, contact Oriol Brull at firstname.lastname@example.org.
ABOUT WHOOP (whoop.com)
WHOOP, the human performance company, provides a subscription for 24/7 coaching to improve fitness and health. The WHOOP membership comes with the new WHOOP 4.0, a coaching platform designed to optimize behavior, and a community of high performers. WHOOP members include professional athletes, Fortune 500 CEOs, fitness enthusiasts, military personnel, frontline workers and anyone looking to improve their performance. Studies show WHOOP can positively change behavior, increase sleep, and improve physiological biomarkers. Founded in 2012, WHOOP is based in Boston and has raised more than $400 million in venture capital. Visit whoop.com for the latest company news and connect with WHOOP on Instagram, Twitter, Facebook and YouTube.
ABOUT USA CYCLING (usacycling.org)
USA Cycling is the national governing body for the sport of cycling and oversees the disciplines of road, track, mountain bike, cyclocross, and BMX. USA Cycling’s mission is to champion accessibility, participation, and excellence in the sport of cycling to make more Americans healthier, happier, and better on two wheels while achieving sustained international racing success. USA Cycling supports cyclists at all levels, from those just beginning in the sport and participating in fun rides to international caliber racers. The organization identifies, develops, and selects cyclists to represent the United States in international competition through the support of kids’ and interscholastic programs, amateur bike racing and grassroots development programs, and the provision of critical infrastructure to run organized racing. USA Cycling has a membership of 100,000, annually sanctions over 2,500 events, and is a proud member of the Union Cycliste Internationale (UCI) and United States Olympic & Paralympic Committee (USOPC).