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Waco, Texas Newest Destination to Host Full-Distance IRONMAN Triathlon; Inaugural Edition Set for October 2021

April 2, 2021

- Inaugural IRONMAN Waco triathlon scheduled for Saturday, October 23, 2021 joins IRONMAN 70.3 Waco triathlon for a full weekend of racing in Waco, Texas - General registration to open on Monday, April 19, 2021 by visiting, www.ironman.com/im-waco

WACO, Texas / TAMPA, Fla. (April 2, 2021) – IRONMAN announced today a new full-distance IRONMAN® triathlon will be added in Waco, Texas providing for additional racing opportunities in the fall of this year. The inaugural IRONMAN Waco will take place on Saturday, October 23, 2021 and be followed by IRONMAN® 70.3® Waco triathlon taking place on Sunday, October 24, 2021, creating a racing festival weekend. General registration for 2021 IRONMAN Waco triathlon opens on Monday, April 19, 2021 by visiting, www.ironman.com/im-waco.

“The demand we have seen for the full-distance triathlons since the beginning of the year is just astounding and we are delighted to bring an IRONMAN triathlon to Waco, Texas to create additional racing opportunities for athletes,” said Keats McGonigal, Vice President of Operations, North America for The IRONMAN Group. “Creating a festival race weekend in the United States is something we have been exploring for a couple years now, so it’s exciting to see it come to fruition. Waco has proven itself to be both an exciting and popular destination for athletes and their support crews, so adding a full-distance IRONMAN triathlon to one of our most popular communities with great local partners is something that just makes sense.”

Since 2018, Waco has been the host city for the IRONMAN 70.3 Waco triathlon, inviting athletes to test their limits and now after two years of collaboration and conceptualizing with the local officials, the IRONMAN Waco triathlon becomes reality. In addition to joining IRONMAN 70.3 Waco for a festival weekend, IRONMAN Waco also compliments other IRONMAN and IRONMAN 70.3 series events in Texas, including IRONMAN Texas in The Woodlands, IRONMAN 70.3 Texas in Galveston, and IRONMAN 70.3 Lubbock.

“We are excited to once again welcome back IRONMAN 70.3 Waco which is one of the most popular IRONMAN 70.3 races in the country and couldn’t be more thrilled about the addition of the IRONMAN Waco event this year which will showcase all the great things Waco has to offer to a new group of athletes. Our city and community are proud of the successful partnership with The IRONMAN Group.” Will Phipps, Executive Director, The Greater Waco Sports Commission.

IRONMAN Waco will begin by taking athletes along a 2.4-mile swim in the calm waters of the Brazos River. Once out of the water, athletes will take on a 112-mile bike course, taking participants on a scenic ride through rural Central Texas, including the Waco wetlands. To finish the race, athletes will take on a picturesque 26.2-mile run course that crosses the historic bridges that decorate the Brazos River and the surrounding Waco area.

Over a memorable race weekend in Waco, Texas, athletes and their families can enjoy mountain biking or hiking in Cameron Park, shopping in downtown’s Magnolia Market, or strolling through the city’s cultural and historic district. They can walk across the historic Suspension Bridge, visit the home of Dr. Pepper (which was developed in Waco), or head to Cameron Park Zoo to see lions, otters, and meerkats. The Waco Mammoth National Monument is a fossil site home to the bones of Columbian mammoths.

General registration for the inaugural IRONMAN Waco and IRONMAN 70.3 Waco will open at 12:00 p.m. ET on Monday, April 19, 2021. The IRONMAN Waco triathlon will offer qualifying slots to the 2022 IRONMAN World Championship® in Kailua-Kona, Hawai`i.

For more information on the 2021 IRONMAN Waco triathlon, visit at www.ironman.com/im-waco. Athlete inquiries may be directed to waco@ironman.com. For more information on the IRONMAN brand and global event series, visit www.ironman.com. Media inquiries may be directed to press@ironman.com.

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About The IRONMAN Group

The IRONMAN Group operates a global portfolio of events that includes the IRONMAN® Triathlon Series, the IRONMAN® 70.3® Triathlon Series, the IRONMAN® Virtual Racing™ (VR™) Series, 5150™ Triathlon Series, the Rock ‘n’ Roll® Running Series, the Rock ‘n’ Roll Virtual Running™ Series, IRONKIDS®, World Triathlon Championship Series, premier running events including the Standard Chartered Singapore Marathon™ and The Sun-Herald City2Surf®, Ultra-Trail® World Tour events including Tarawera Ultra and Ultra-Trail Australia™, mountain bike races including the Absa Cape Epic®, road cycling events, and other multisport races. The IRONMAN Group is the largest operator of mass participation sports in the world and provides more than a million participants annually the benefits of endurance sports through the company’s vast offerings. Since the inception of the iconic IRONMAN® brand and its first event in 1978, athletes have proven that ANYTHING IS POSSIBLE® by crossing finish lines around the world. Beginning as a single race, The IRONMAN Group has grown to become a global sensation with hundreds of events across 55+ countries. The IRONMAN Group is owned by Advance, a private, family-owned business. For more information, visit www.ironman.com.

About Advance 

Advance is a private, family-held business that owns and invests in companies across media, entertainment, technology, communications, education and other promising growth sectors. Our mission is to build the value of our companies over the long-term by fostering growth and innovation. Advance’s portfolio includes Condé Nast, Advance Local, Stage Entertainment, The IRONMAN Group, American City Business Journals, Leaders Group, Turnitin, 1010data and Pop. Together these operating companies employ more than 17,000 people in 29 countries. Advance is also among the largest shareholders in Charter Communications, Discovery and Reddit. For more information visit www.advance.com.