Under Armour, Columbia Facing Headwinds

December 23, 2021

Under Armour and Columbia were downgraded by market analysts Stifel, highlighting the challenges facing the sports category.

Analyst Jim Duffy lowered the two brands from “Buy” to “Hold” — while lowering Nike’s price target but maintaining its “Buy” rating.

The analyst foresaw short-to-mid-term concerns limiting the upside of both brands. Front Office Sports