Trust Performance Expands Asian Distribution, Seeks South American Distribution Partners
December 4, 2019
As Trust Performance aims to expand distribution to six continents, BiceMoto Inc in South Korea and RAD Sports in the Philippines become the latest partners to join Trust Performance’s global distribution network.
(Salt Lake City, UT – December 4, 2019) – Trust Performance, innovators in suspension technology, today announced a partnership with two new distribution groups in Asia: BiceMoto Inc and RAD Sports Philippines. Beginning in December, dealers in South Korea and the Philippines will now be able to place wholesale orders for Trust Performance multi-link front suspension, including the 130mm Message and the new 178mm Shout.
“Expanding our presence in the Asia Pacific region is a huge win for Trust Performance and for the many riders in the region,” remarked Trust Performance Global Sales Manager, Rob Aguero. “As is the case with each of the distributors we work with, finding the right partners is instrumental for us. Both BiceMoto and RAD Sports have the expertise and commitment to customer service that is so core to our brand vision and we’re incredibly happy to have them on board.”
South Korean dealers interested in carrying Trust Performance suspension can contact Jerry Choi at BiceMoto: [email protected]. Dealers in the Philippines can reach out to Roed Manuel at RAD Sports: [email protected].
In 2018, Trust Performance launched Message, a carbon fiber multi-link front suspension design offering trail riders 130mm of contour travel. In 2019, Trust Performance followed up with Shout, a similar system that offers 178mm of contour travel for aggressive trail and enduro riders. Unlike a traditional telescopic front suspension design, Trust Performance multi-link suspension incorporates a leverage ratio via a linkage assembly. In essence, this allows the front of the mountain bike to realize the benefits that full suspension bikes have enjoyed for years.
When encountering an obstacle, the front wheel does not move in line with the steering axis; instead, the linkage assembly allows the axle to move back and up simultaneously, creating contour travel enhances tire contact. And because mechanical trail measurements actually increase as the suspension moves through its travel, the rider experiences noticeably improved traction, added stability, and more predictable handling in a wide variety of trail conditions.
Trust Performance has now expanded its global distribution to five continents and is looking to better serve the needs of dealers and customers by establishing a South America distribution partnership. Distributors in the region with interest in carrying Trust Performance suspension are encouraged to reach out to Trust Performance Global Sales Manager, Rob Aguero at [email protected].
Garin Fons | TRUE Communications | [email protected]
About Trust Performance
Trust Performance is a suspension design company founded by industry innovators Dave Weagle, Jason Schiers and Hap Seliga. Its operations, design and engineering staff are headquartered in Salt Lake City, Utah while manufacturing and assembly take place at its own production facility in Taichung, Taiwan. More information can be found at www.trustperformance.com.