Award to be presented on October 18th in London
PHOENIX (Sept. 20, 2019) – Terrain Race is not only the fastest growing obstacle course race in the United States but it is also the best in the world, according to the Challenge Awards Presented by Runners World. Earlier this week, Let’s Do This, the endurance awards host, announced that Terrain Race bested 19 other finalists to win Best International Obstacle Race with 62% of the vote. 20 additional winners were announced in categories including cycling events, road races, and triathlons.
“We noticed OCR participation was on the decline nationwide, so we reimagined Terrain Race as a fun event for people of all fitness levels,” said Cool Events CEO Bill Spata, who acquired Terrain Race in 2018. “We’re always looking to see how we can make the endurance space appeal to more than just elite athletes and that’s exactly what J.P. Sakamoto and his team have achieved with Terrain Race.”
Terrain Race projects to see over 500,000 participants in 2019. “We are very pleased to see that so many of our participants took the time to vote for us,” added Spata about the award.
“We wanted to rebuild Terrain Race into an event with key OCR elements so families and friends could participate together without the intimidation of an extreme event,” said J.P. Sakamoto, who oversees Terrain Race as CoolEvents’ Vice President of Mud Brands. “I’m blessed to lead a great team of tireless, passionate workers who spend time out on the road, week after week.”
According to Let’s Do This, there were 86,158 votes cast across all categories to select the 21 Challenge Awards winners. Other finalists in the Best International Obstacle Race category included Tough Mudder, Spartan Race, Epic Series, Bone Frog, Rugged Maniac, and the Rob Gronkowski-partnered Stadium Blitz. The Challenge Award ceremony takes place at the prestigious Queen’s Club in London, England on October 18th.
CoolEvents recently announced that Augmented Reality Finisher Medals would be available at all Terrain Race locations in 2020.
About CoolEvents, LLC
CoolEvents, LLC offers a variety of unique, experiential running and obstacle events that attract thousands of participants who share a passion for running and helping others. The Company is in the middle of the 2019 event season that will see in excess of 150 events over six national tours. These include: Terrain Race, the country’s fastest-growing obstacle course race; Bubble Run, the largest daytime 5K run in the country; Blacklight Run, and Foam Glow, the largest night-time glow runs in the country; and Blacklight Slide, the world’s only five-story-high waterslide with neon glowing water. The Company recently added Muddy Dash, a new muddy fun run tour, to its schedule. Cool Events supports childhood cancer awareness and has donated more than $5 million since inception to children’s charities including Phoenix Children’s Hospital/Children’s Miracle Network. 2019 saw one dollar from each registration going to the Company’s official charity partner, 1Wish, whose vision is “to assist as many families and communities in delivering that 1Wish for a child with a life-altering illness.”