News Topics

April 13, 2022

Showcased

UCAN Presents “Boston & Beyond: Reaching Your Personal Best”

/ENDURANCE SPORTSWIRE/ – The top distance runners in the United States are sharing their tips to help you run your best Boston Marathon. UCAN is hosting a special panel event to celebrate the achievement of the runners who are racing in Boston.  The panel of pro athletes who have dedicated...

April 13, 2022

Two-time Olympian, Boston Marathon Champion, Des Linden, Joins InsideTracker Endurance Team

CAMBRIDGE, Mass.—April 13, 2022/ENDURANCE SPORTSWIRE/ – InsideTracker, the leading personalized performance and nutrition system, today welcomed professional long-distance runner, Des Linden, 38, to its endurance team. Linden joins other notable endurance pros like Shalane Flanagan, Tim O’Donnell, Mirinda Carfrae, Sally McRae and Dean Karnazes who rely on InsideTracker to optimize...

April 13, 2022

Pikes Peak APEX and Subaru continue Founding Partner Relationship

Colorado Springs, CO, April 13, 2022/ENDURANCE SPORTSWIRE/ – Sports Strategies announces a multi-year partnership with Heuberger Subaru as a Founding Partner of The Pikes Peak APEX presented by RockShox. Heuberger Motors has a long history of partnering with mountain biking and outdoor events and is committed to the outdoor community in...

April 13, 2022

Singapore’s Marina Bay To Host Arena Games Triathlon powered by Zwift Grand Final

/ENDURANCE SPORTSWIRE/ – The picturesque Marina Bay area in Singapore will play host to the Grand Final of the Arena Games Triathlon powered by Zwift on 6 and 7 May, ensuring that the 2022 series closes out in style with the crowning of the first-ever triathlon esports World Champions. The...

April 12, 2022

Rad Power Bikes lays off 100 employees, about 14% of staff, after raising $304M last year

Rad Power Bikes is slashing 100 jobs from its 725-person workforce as part of what the Seattle e-bike business describes as a restructuring. The cuts affect employees who helped power the company’s mobile services arm, which is shutting down, including those on the ground and at the Seattle headquarters. GeekWire

April 12, 2022

Woodward Becomes Home for USA Cycling BMX Freestyle National Team Through 2028

COLORADO SPRINGS, Colo. /ENDURANCE SPORTSWIRE/ – USA Cycling and Woodward - a global experiential action sports company - create a pathway for riders of all abilities with their new partnership lasting through 2028. From beginner BMX riders all the way up to Team USA, this partnership provides a constant platform...

April 12, 2022

Lululemon Rolls Out Resale Program to All US Stores

Lululemon is expanding its resale program across the U.S. The expansion comes after Lululemon launched a successful resale and trade-in pilot program across 80 stores in California and Texas last spring. Footwear News

April 12, 2022

Is Zwift’s Anti-Doping Policy enough to eradicate cheating culture?

A group from Teesside University in Middlesbrough, UK, has published a review in which it claims Zwift fails to meet the purpose of its anti-doping policy. The review, published in the International Journal of Esports, states that due to significant limitations to the policy and a lackadaisical anti-cheating culture, Zwift...

April 12, 2022

Inca capital in the Andes hosted GFNY Peru, world’s highest bike race

New York City, April 12, 2022/ENDURANCE SPORTSWIRE/ – The capital city of the Incas was once again the host for GFNY Peru. The racecourse covered 128.6km with 1729m of climbing, reaching up to a staggering 3780m above sea level, which makes the race world’s highest mass participation road cycling race....

April 12, 2022

BOA Nutrition Teams with Georgia Sports Medicine Director Ron Courson and Bulldogs’ All-SEC Tackle Devonte Wyatt

RALEIGH, N.C. (April 12, 2022) /ENDURANCE SPORTSWIRE/ – BOA Nutrition, continues to ride a wave of momentum by adding Ron Courson, Director of Sports Medicine at the University of Georgia, to the company’s medical advisory board. Courson teamed up with BOA earlier this year following a pilot program with the Georgia football...

April 12, 2022

Challenged Athletes Foundation Announces Largest Grant Distribution Totaling $6.2 Million in Support for 3,256 Individuals Across 83 Different Sports

SAN DIEGO, CA – April 12, 2022/ENDURANCE SPORTSWIRE/ – Dedicated to providing life-changing access to sports and physical activity, the Challenged Athletes Foundation (CAF) is thrilled to announce its largest grant distribution ever. This year, 3,256 grants were distributed valued at $6.2 million to athletes ranging from first-time applicants to...

April 12, 2022

Hammer Nutrition Increases Support of Whitefish Marathon as Presenting Sponsor

WHITEFISH, Mont. (April 12, 2022)/ENDURANCE SPORTSWIRE/ – The Whitefish Marathon is pleased to announce it has secured a multiyear partnership with Hammer Nutrition. A longtime partner since the inaugural event in 2008, Hammer Nutrition has increased its support for the race as its new presenting sponsor. Starting with its 15th...

April 12, 2022

Liv Debuts Latest “Liv Committed” Global Brand Campaign, “All In”

NEWBURY PARK, Calif. /ENDURANCE SPORTSWIRE/ - Liv, the brand dedicated to getting more women on bikes, today introduced the third installment of its global brand campaign “Liv Committed,” introducing “All In.” Featuring Liv Racing athletes, global ambassadors, and women cyclists, the new campaign explores the many expressions of commitment, and...

April 12, 2022

Olympic Triathlon Medalist Kevin McDowell Dives in with FINIS

Livermore, CA /ENDURANCE SPORTSWIRE/ - Global aquatic brand FINIS, Inc. is proud to announce the signing of professional triathlete Kevin McDowell, a 2020 Tokyo Olympic medalist, and USA Triathlon’s 2021 Elite Men’s Olympic/World Triathlon Triathlete of the Year. McDowell made his Olympic debut in Tokyo, recording the fastest split of...

April 12, 2022

Bend Racing Joins Forces with Patagonia Raid

ENDURANCE SPORTSWIRE/ – Patagonia Raid and Bend Racing have joined forces to stage the 2023 return of the Adventure Racing World Series event in Argentina.  Scheduled for Feb 20-28th, 2023, the course will explore the dramatic Patagonian landscapes that have made the region a legendary stop for outdoor adventurers from...

April 12, 2022

iFIT Nominated for 2022 Sports Emmy® Award For A Trek to Everest Interactive Treadmill Workout Series

LOGAN, UT /ENDURANCE SPORTSWIRE/ - iFIT, a global leader in connected fitness software, content and equipment, today announced it has been nominated for a Sports Emmy® by the National Academy of Television Arts & Science for iFIT: A Trek to Everest Base Camp, the first time programming originating from a...

April 11, 2022

USA Cycling Teams with HEADCHECK HEALTH to Prevent Mismanaged Concussions

COLORADO SPRINGS, Colo. /ENDURANCE SPORTSWIRE/ - USA Cycling, the national governing body for bicycle racing in the United States, and HEADCHECK HEALTH, Inc. (‘HEADCHECK’), a leading tech-enabled provider of concussion protocol management, today announced a landmark agreement making HEADCHECK the Concussion Technology Partner of USA Cycling. As a result, USA...

April 11, 2022

There’s a virtual dating event for Boston Marathon runners and enthusiasts

Filteroff, a video speed dating app, is hosting an April 11 event for people attending the Boston Marathon as runners, friends, family, or fans. Really, it’s for anyone who’ll be in town next weekend and cares about the race. West Observer

April 11, 2022

Brooks Appoints Chief Running Advisor

Brooks has named the two-time US Olympian Des Linden its chief running advisor. Linden will help the running brand conceive and create new products and technology. SGB Media

April 11, 2022

Police recover prototype CeramicSpeed bikes stolen from headquarters

Police have recovered all three prototype bikes that were stolen from headquarters of Driven, the drivetrain start-up connected with component brand CeramicSpeed, Bicycle Retailer and Industry News (BRAIN) has reported. The two prototype bikes are valued at $40,000 and $30,000 each while the third bike is valued at $12,000. Bikebiz

April 11, 2022

Powering Progress Indoors and Out: Wattbike to offer New Customers a Sigma Sports Voucher Plus Free Delivery on the Next Generation Wattbike Atom

ENDURANCE SPORTSWIRE/ – The mission at Wattbike has been the same for over 20 years, to create the ultimate indoor training bike. The Next Generation Atom is no different with a combination of industry leading accuracy, data measurement and design. Add in real ride feel, instant gear changes and the...

April 11, 2022

Showcased

Jan Frodeno joins Australian micronutrition start up

/ENDURANCE SPORTSWIRE/ - Australian sports micronutrition brand, PILLAR Performance has landed one of endurance sports biggest names, with Jan Frodeno signing on as the brand’s Global Ambassador. Widely considered the greatest triathlete of all time, Frodeno has an unrivalled resume over Olympic, 70.3 and full IRONMAN© distance in a career...

April 11, 2022

United Endurance Sports Coaching Academy (UESCA) Partners with TrainingPeaks

HIGHLANDS RANCH, Colo.  April 11, 2022 /ENDURANCE SPORTSWIRE/ - United Endurance Sports Coaching Academy (UESCA), the leader in science-based endurance sports education, today announced a partnership with TrainingPeaks, the leading athlete and coach training technology platform. As part of the partnership, UESCA certified coaches will receive discounted access to TrainingPeaks’...

April 10, 2022

Carmel Marathon Weekend Finishers Post New Records Despite Cold and Windy Conditions

CARMEL, Ind. /ENDURANCE SPORTSWIRE/ - Nearly 3,500 participants lined up for the 2022 Carmel Marathon Weekend events and took to the streets of Carmel, Indiana today in cold and windy conditions. Despite the less-than-ideal weather, runners broke four existing course records and tied one record. Overall winners include: Carmel Marathon...

April 9, 2022

Life Time Grand Prix presented by Mazda Commences with Fuego XC 80K race at Life Time Sea Otter Classic presented by Continental

Monterey, Calif., (April 9, 2022) /ENDURANCE SPORTSWIRE/ - Moriah Wilson and Keegan Swenson each came across the finish line of Sea Otter’s Fuego XC 80K race to win their respective women’s and men’s events and become the first-ever leaders of the Life Time Grand Prix presented by Mazda series. The...