News Topics
March 4, 2021
Most customers will abandon a brand after three – or fewer – negative experiences, finds study
Customer retention and customer satisfaction could actually play a much larger role in growing revenue. New data shows that customers are abandoning brands after a maximum of three poor experiences, reflecting the need for brands to keep up the quality of their brand interactions. Footwear News
March 4, 2021
Reebok Appoints VP Of Apparel
Reebok announced the appointment of Portia Blunt to vice president, apparel. Blunt most recently served as director of apparel operations at New Balance. SGB Media
March 3, 2021
Hugging also banned: UCI urges riders to set example in fight against COVID-19
The UCI has called on riders to stop hugging after winning races to set a good example to fans and spectators in the global fight against the COVID-19 pandemic. Cycling News
March 3, 2021
Canyon issues stop ride notice to current Aeroad CFR and CF SLX riders after Mathieu van der Poel’s handlebar snaps
Canyon's sponsored pro teams will switch bikes following the incident. bikeradar
March 3, 2021
Crowdfunding campaign started to match men’s prize money for women’s Strade Bianche
Could the men and women be awarded the same amount of prize money? €5,000 has already been raised to distribute to the top five finishers at the women's Strade Bianche. VeloNews
March 3, 2021
Obstacle Course Racing’s Greatest Challenge: Reemerging for Battle in 2021
Obstacle course racing was the endurance-sports juggernaut of last decade. That came to a bruising halt with COVID-19. After a lost year, obstacle course racing is picking itself back up. Men’s Journal
March 3, 2021
How Exercise Enhances Aging Brains
Sedentary, older adults who took aerobic dance classes twice a week showed improvements in brain areas critical for memory and thinking. The New York Times
March 3, 2021
Could Nike and Former Top Exec Face Legal Action Over Resale Saga?
The multi-layered story has exposed the many challenges and opportunities defining the lucrative and, at times, shady world of sneaker resale. It’s brought to light major issues and questions surrounding corporate governance, greed, and power, calling attention to the topic of white privilege. Footwear News
March 2, 2021
Boston Marathon announces virtual race, expects smaller field for in-person event amid coronavirus pandemic
The Boston Athletic Association has announced that it will offer a virtual Boston Marathon for up to 70,000 people on Oct. 11 as it anticipates the in-person race this fall will have a smaller field amid the coronavirus pandemic. Boston Herald
March 2, 2021
Could You Do the ‘Strongman Marathon’? 26.2 Miles of Tire Flips, Burpees, Handstands, and More
The endurance event is made up of 26 movements, each performed for a mile. So that’s a mile of burpees, a mile of tire flips, a mile of sled pulls, and more total insanity. GearJunkie