News Topics
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August 10, 2022
Athletic Brewing and IRONMAN Create Limited-Edition Non-Alcoholic Brew, Personal Record™
Stratford, CT, San Diego, CA, Tampa, FL. (August 10, 2022)/ENDURANCE SPORTSWIRE/ – Leading non-alcoholic brewery, Athletic Brewing Company, is the Official Non-Alcoholic Beer Provider of the IRONMAN® Global Series, and today released their newest limited-edition brew, Personal Record™, an awe-inspiring IPA crafted in collaboration with IRONMAN. Inspired by the IRONMAN athletes...
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August 10, 2022
BibRave Orchestrates One-of-A Kind Event with Nuun and Take the Bridge in Tracktown USA
Portland, OR /ENDURANCE SPORTSWIRE/ – BibRave, the leading-edge endurance and fitness marketing agency, recently conceived and helped launch the first-ever Take the Bridge race in Tracktown USA, held during the also-first-ever World Athletics Championships on U.S. soil, bringing together marquee brands, elite runners, and fans of the sport. Elevating Nuun Hydration...
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August 9, 2022
Kitzuma Cycling Logistics Continues Expansion with New Warehouses, Fulfillment and LTL Services
Asheville, North Carolina (August 9, 2022) /ENDURANCE SPORTSWIRE/ - Further expanding on its services, Kitzuma Cycling Logistics announced today the addition of warehousing and expanded fulfillment services, with its recent acquisition of warehouses in Salt Lake City and Asheville. Already earning rave customer reviews for its fully built bike deliveries, Kitzuma...
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August 9, 2022
Garmin Enduro 2 ultraperformance smartwatch adds mapping, touchscreen and its longest-ever battery life
OLATHE, Kan., August 09, 2022 - Garmin International, Inc., a unit of Garmin Ltd. (NYSE: GRMN), today announced the Enduro™ 2 ultraperformance multisport GPS smartwatch. Purpose built for endurance athletes, the rugged yet lightweight Enduro 2 includes built-in TopoActive maps with multicontinent coverage, a superbright LED flashlight and Garmin’s exclusive SatIQ™ technology to...
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August 9, 2022
Wahoo unveils sports science facility in Boulder
Wahoo has been steadily growing over the years, unveiling a string of popular trainers, bike computers, pedals, and more. The next step in creating better products for the Atlanta-based brand is a sports science facility, announced today, in outdoor and fitness hotbed Boulder, Colorado, called the Sports Science Center. Velo News
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August 9, 2022
Planet Fitness Sees Q2 Same-Store Sales Jump 13.6 Percent
Planet Fitness, Inc. reported earnings bounced back in the second quarter ended June 30 as system-wide same-store sales increased 13.6 percent. SGB Media
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August 9, 2022
GFNY announces second race in Colombia
NEW YORK CITY, August 9, 2022 /ENDURANCE SPORTSWIRE/ – GFNY Global Endurance Sports Series announces GFNY Colombia Tunja, scheduled for August 27, 2023. The competitive long distance stretches over 125.6km with 2023m of climbing. Start and finish will be hosted at the Plaza Bolivar. Tunja is located in the state of...
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August 9, 2022
BOA Nutrition Partners with Two-Time U.S. Olympian and Boston Marathon Champion Des Linden
RALEIGH, N.C. (Aug 9, 2022) /ENDURANCE SPORTSWIRE/ - BOA Nutrition®, the sports performance supplement company behind the rapid sodium replenishment oral aerosol BOA Endure, today announced a partnership with star distance runner, marathon champion and 50K world record holder, Des Linden. The two-time U.S. Olympian and 2018 Boston Marathon winner...
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August 9, 2022
tentreeⓇ to launch Circularity by tentree program to keep secondhand clothing out of landfills
Vancouver, BC (August 9, 2022) /ENDURANCE SPORTSWIRE/ - tentreeⓇ is thrilled to announce the launch of their new Circularity by tentree program, a one-of-a-kind initiative that will bring the brand closer to a full closed-loop process by offering solutions for customers to resell or recycle their used tentree clothing through...
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August 9, 2022
ShowcasedElite Runner Molly Bookmyer signs agency contract with Elite Runner Management
GROSSE POINTE (MI) /ENDURANCE SPORTSWIRE/ - Molly Bookmyer, an Ohio State University graduate and two-time Olympic Trials qualifier in the marathon, has signed an agency contract with Elite Runner Management, the Michigan based sports agency headed by Chris Mengel. “It will be an honor to work with Molly and to...
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August 9, 2022
The ITERA Expedition Adventure Race returns to the Highlands of Scotland
/ENDURANCE SPORTSWIRE/ – The ITERA Expedition Adventure Race returns to the Highlands of Scotland from August 14th -19th, and will once again be part of the Adventure Racing World Series. Teams from the UK, Sweden, Holland, USA, France, Poland, Ireland, Canada and Denmark will be among the 34 teams to assemble...
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August 8, 2022
Approximately 1,000 Athletes Converge in Juneau, Alaska for The Inaugural IRONMAN ALASKA Triathlon, Part of The Vinfast US Series
JUNEAU, Alaska /ENDURANCE SPORTSWIRE/ - Alaska, the Northernmost State in the U.S., and its capital city of Juneau, played host to the inaugural IRONMAN Alaska triathlon on Sunday, August 7 as part of the VinFast IRONMAN U.S. Series. Approximately 1,000 athletes traveled far and wide from 46 States and 30...
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August 8, 2022
Life Time Leans On Pickleball in Post-Pandemic Push
Life Time Inc. opened its first pickleball-only destination in February, but the venue is just a small part of a growth strategy projected to bring the company $1.88 billion in revenue this year. The health club operator, known for its country club culture, is committed to becoming the largest indoor...
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August 8, 2022
Are gravel races too challenging to broadcast?
When Life Time launched its Grand Prix series in the spring, it not only formalized a calendar for off-road and gravel cyclists and gave them an enticing $250,000 prize purse to compete for, more importantly, Life Time gave fans a season cast of 60 hand-selected diverse competitors to follow and...
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August 8, 2022
Morro Bay, California Welcomes East Coast Fitness Celebrity For A First-Of-Its-Kind Event At The Iconic Morro Rock
Morro Bay, CA /ENDURANCE SPORTSWIRE/ - The Morro Bay Chamber of Commerce is excited to announce that as part of their brand-new reimagined and rebranded 2022 Avocado Margarita Food and Drink Festival, Friday, Sept. 9 - Sunday, Sept 11, the event will feature satellite stage events at the iconic Morro...
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August 6, 2022
Matthew Sharpe (Can) And Rach McBride (Can) Claim Victories at 2022 IRONMAN 70.3 Boulder
BOULDER, Colo. (Aug. 6, 2022) /ENDURANCE SPORTSWIRE/ - Scenic Boulder, Colorado and the majestic Flatirons provided a stunning backdrop for the 20th edition of the IRONMAN® 70.3® Boulder triathlon. With some of triathlon’s best on hand, a pair of Canadians took honors on the day. Matthew Sharpe (CAN) won the men’s professional...
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August 5, 2022
Fox Factory announce 28.1% bike division sales boost in Q2
Q2 financial results from Fox Factory Holding Corp. today highlighted a sales increased 23.9% to $406.7 million, compared to $328.2 million in the same period last fiscal year. Gross profit increased 28.7% to $142.9 million, compared to $111.1 million in the same period last fiscal year. This increase reflects a...
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August 5, 2022
E-Bike Battery Explosion Kills 2 in New York Apartment Blaze
A 5-year-old girl and a 36-year-old woman died Wednesday from an apartment fire ignited by an exploding e-bike battery, the New York City Fire Department said. Another person — the girl’s father — was left in serious condition, and a firefighter was also taken to the hospital, CBS News reported....
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August 5, 2022
Tallinn announced as new host city for IRONMAN® 70.3® European Championship
London, UK, Tallinn, ESTONIA (August 5, 2022)/ENDURANCE SPORTSWIRE/ – The capital of Estonia, Tallinn, has been announced as the new host city for IRONMAN® 70.3® European Championship for 2023 and 2024. Tallinn will take over from Elsinore, Denmark, which has hosted the IRONMAN 70.3 European Championship since 2017. The announcement was...
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August 5, 2022
The Global Marathon goes big for Autumn 2022
MEDIA ALERT Monday 5 August /ENDURANCE SPORTSWIRE/ – The AbbottWMM Global Run Club launched the fourth edition of the Global Marathon today which is set to be bigger and better this autumn. Kicking off on Sunday 25 September with the BMW-BERLIN Marathon, the virtual event is open until Sunday 6 November when...
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August 5, 2022
tentreeⓇ Recognized with the B Corps 2022 Best for the World™ Award in the Community Category
Vancouver, BC (August 5, 2022) /ENDURANCE SPORTSWIRE/ - tentreeⓇ is honored to be a recipient of the 2022 Best for the World™ Award, distributed by B Lab Global–the nonprofit network that certifies and mobilizes B Corporations™. This award recognizes Certified B Corps around the world whose verified B Impact Scores...
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August 5, 2022
XTERRA Racing Season Heats Up in August
August 5, 2022/ENDURANCE SPORTSWIRE/ – The XTERRA World Tour is in full swing with eight races in two weeks across Europe and the U.S. leading up to the XTERRA World Championship in Trentino, Italy on October 1, 2022. In the U.S., big names like Eric Lagerstrom and Heather Jackson are racing...
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August 5, 2022
2023 LR Marathon registration, training open
LITTLE ROCK, ARK /ENDURANCE SPORTSWIRE/ - Registration for the Little Rock Marathon’s Run Local Race Series is almost 40 percent sold out, race officials said today. Only 400 spots total are available for the series. Individual registration for each of the Marathon’s local races including the Little Rock Marathon is...
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August 5, 2022
Liv Celebrates Shirin Van Anrooij, White Jersey Winner of The Tour De France Femmes Avec Zwift
NEWBURY PARK, Calif. (Aug. 5, 2022)/ENDURANCE SPORTSWIRE/ – Liv, the company dedicated to getting more women on bikes and sponsor of the ‘Best Young Rider Classification’ at the inaugural Tour de France Femmes avec Zwift, extends its congratulations to Shirin van Anrooij of team Trek-Segafredo.r of the White Jersey. “As a brand...
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August 5, 2022
Marathon Tours & Travel Kicks Off 2023 with The Bermuda Triangle Challenge After a Two Year Wait
Boston, MA (August 5, 2022)/ENDURANCE SPORTSWIRE/ – Marathon Tours & Travel (MTT) once again was awarded the exclusive tour operator for the Chubb Bermuda Triangle Challenge (BTC), which will take place during the Martin Luther King Holiday Weekend (January 13-15). A VIP Package is available offering features that makes a runner’s race...