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January 23, 2020
BUFF® Bolsters Cold Weather Collections in Fall 2020 Line
(Santa Rosa, CA) January 23, 2020 - Buff, Inc., the U.S. subsidiary of BUFF®, creators of versatile performance headwear for all-season outdoor enthusiasts, athletes, and anglers, is excited to announce its Fall 2020 collection headlined by technical and functional enhancements within two of their most popular cold-weather lines — ThermoNet®...
January 23, 2020
PeopleForBikes Announces Community Grant Recipients
BOULDER, Colo. (January 23, 2020) – PeopleForBikes, the national organization making bicycling better for everyone, has announced its latest round of community grants. PeopleForBikes is partnering with the International Mountain Bicycling Association (IMBA) on these grant awards, which focus specifically on bike park and pump track projects. Seven projects in...
January 23, 2020
Honey Stinger Helps Spartan Athletes Conquer the Obstacles
STEAMBOAT SPRINGS, Colo. (Jan. 23, 2020) — Honey Stinger, the honey-focused sports nutrition brand, has partnered with Spartan, the world’s largest obstacle race and endurance brand, as the official on-course energy partner and official gel partner of the 2020 Spartan US race series. Through the partnership, Honey Stinger will provide...
January 23, 2020
Superfeet Secures New Balance License Agreement
New Balance Insoles Shaped by Superfeet -- Available Now FERNDALE, Wash. (January 23, 2020) –Since 1977, the naturally supportive and energizing foundation of Superfeet insoles have helped millions experience life-changing comfort, pain relief, and sports performance. Building upon their unwavering commitment to support as many people as possible Superfeet and...
January 23, 2020
High Peaks Plant-Based Sausage Announces Launch in the United States
Premium, Vegan Sausage Brand Enters US Market to Meet Increased Demand For Meat Alternatives Cohoes, NY (January 23, 2020) — High Peaks – the premium, all natural and plant-based sausage brand – announced today that it has launched in the United States to meet increased demand for meat alternatives. The...
January 23, 2020
iKOR adds Ian Boswell to Elite Athlete Roster
Newly Minted Gravel Athlete joins with Performance CBD brand Boulder, CO (January 23, 2020) – iKOR Labs, the Boulder-based producer of recovery-enhancing hemp oil/CBD (cannabidiol) products, welcomes cyclist Ian Boswell to its growing roster of athletes. Last week, Boswell, a renowned road cyclist, confirmed that after 11 years as a...
January 23, 2020
Registration Now Open for 2020 Richard S. Caliguiri City of Pittsburgh Great Race
More than 16,000 participants expected for One Great Weekend, scheduled for Sept. 26-27; Pittsburgh’s largest fall race has become a beloved tradition for local runners PITTSBURGH, PA (January 23, 2020) – Online registration is now open for the 43rd annual Richard S. Caliguiri City of Pittsburgh Great Race presented by...
January 23, 2020
Dawn To Dusk Launches The World’s First Bottle Cage Ecosystem
An immersive and collaborative approach to storage on bikes. ESCONDIDO, CA - Dawn To Dusk, a hydration and repair storage accessory company specifically designing for gravel and mountain bikes, launched the world’s first bottle cage ecosystem revolutionizing the way riders carry hydration, prevent dehydration, and allow riders to explore longer. “The...
January 23, 2020
2020 Credit Union Cherry Blossom Ten Mile Run to Offer $10,000 World Record Bonuses in Men’s and Women’s Competitions
Organizers Anticipate Incentive Will Produce 20th World or American Record at Event January 23, 2020, Washington, DC: The Credit Union Cherry Blossom Race Committee is excited to announce new World Record bonuses being offered at this year’s race, scheduled for Sunday, April 5. These new bonuses are in addition to...
January 23, 2020
The Pikes Peak APEX presented by RockShox Announces Third Founding Partner
Heuberger Subaru joins ASSOS and Circa Real Estate Group as Founding Partners of The APEX January 23, 2020 - Colorado Springs, Colorado—Sports Strategies and organizers of the Pikes Peak APEX presented by RockShox announced today the third Founding Partner of the event—Heuberger Subaru. Heuberger Motors has a long history of...
January 23, 2020
The Suunto Elite Team Announces its Athlete Selections for 2020
The Suunto Elite Team Announces its Athlete Selections for 2020 OGDEN, Utah (January 23, 2020) – Suunto, a global leader in sports watches, dive computers and precision instruments, announces the selection of its athlete team for the 2020 competition season. The Suunto Elite Team, formerly the Suunto Multisport Team, will...
January 23, 2020
Make your content marketing more inclusive, engaging & profitable
Reach a broader audience, and keep them engaged, to increase your audience size Is your content ignoring (or worse, excluding) some cultures, ethnicities, genders and other groups? How can you make it more inclusive? What's the business case for doing so? How can you learn to speak to different groups?...
January 23, 2020
Tour of the Southern Highlands confirms Jakroo Custom Apparel for 4th Consecutive Year
Woodstock, Georgia (Jan 23, 2020) – The Tour of the Southern Highlands Stage Race (ToSH) confirms Jakroo Custom Apparel as exclusive apparel sponsor for 4th consecutive year. The ToSH is the only Pro/Am stage race east of the Rockies that doubles as a Junior National selection race. The race draws...
January 22, 2020
John Hancock announces 2020 Boston Marathon elite team
The 2020 Boston Marathon elite field has won more than 230 international marathons and includes 16 Boston Marathon champions, Olympic and Paralympic medalists, World Record holders, World Champions and Abbott World Marathon Majors Series champions. Check out their site to see who made the cut.
January 22, 2020
POWDR and Mammut Announce New Apparel, Equipment and Marketing Partnership
Mammut to Outfit More Than 8,000 POWDR Employees as the Official Uniform and Technical Safety Equipment Supplier Park City, UT, Jan. 22, 2020 – POWDR, an adventure lifestyle company with destinations across North America, announced today a new long-term partnership with Mammut, the leading Swiss-born premium outdoors brand, with more...
January 22, 2020
Nomination Window Open for Kahtoola’s Annual TransRockies™ Run Team Giveaway
Passionate Trail Running Teams of Two Encouraged to Apply Flagstaff, Ariz. (Jan. 22, 2020) – Kahtoola, creator of award-winning MICROspikes® and NANOspikes® footwear traction, wants to let all trail runners who take their fun seriously know that the nomination window is now open for the Kahtoola Team Giveaway - for...
January 22, 2020
Bobby Lea Joins Valley Preferred Cycling Center Board of Directors
Three time Olympian Adds Racing and Industry Expertise to Board BREINIGSVILLE, Pennsylvania, January 22, 2020: The Valley Preferred Cycling Center, also known to track enthusiasts around the globe as T-Town, announced three-time Olympic cyclist Bobby Lea has joined their Board of Directors effective January 1, 2020. Lea, who represented the US at the Beijing,...
January 22, 2020
BikeFlights.com Announces 2020 Brand Ambassadors
Program supports nine individual cyclists and five teams PORTLAND, OR (January 22, 2020) - Leading bicycle shipping service BikeFlights.com is pleased to introduce its Brand Ambassadors for the 2020 season, including nine individuals and five teams. “We are honored to have such talented and enthusiastic cyclists as our BikeFlights.com Brand...
January 22, 2020
deboer wetsuits is proud to have TRI UK as retail partner in the UK
Try on, demo, and purchase deboer wetsuits at TRI UK stores Stamford, CT, Release: January 22, 2020. deboer wetsuits is proud to have TRI UK as a retail partner in the UK. TRI UK has 29 years of experience in triathlon with stores in Yeovil, the Midlands, and Glasgow. Jon Pressling,...
January 22, 2020
Liv and Giant USA Announce Partnership with Rebecca Rusch
Mountain Bike Hall of Famer, Author, and Emmy Winner Rebecca Rusch Starts New Adventure with Liv and Giant in 2020 NEWBURY PARK, Calif. (Jan. 22, 2020) — Liv Cycling, the company dedicated to getting more women on bikes, and Giant, the world leader in cycling technology, will partner with endurance...
January 22, 2020
Suffer Better and iKOR Labs Announce Donation to the Do Good Grant Program:
iKOR’s Donation Supports Athletes Pushing Limits and Doing Good Denver, Colo. (January 22, 2020) – iKOR Labs, Boulder-based producers of the worlds best recovery products, utilizing full spectrum hemp oil (aka CBD or cannabidiol) for endurance athletes, and local nonprofit Suffer Better, today announced iKOR’s contribution to the Suffer Better Do Good...
January 22, 2020
Inaugural GFNY JAMAICA announced for December 6, 2020
GFNY Global Cycling marathon series heads to the island of Jamaica NEW YORK CITY, January 22, 2020 – Montego Bay, Jamaica’s tourism capital, has been selected for the inaugural GFNY Jamaica on December 6, 2020. Riders will get to experience a predominantly flat course along the North Coast highway with...
January 22, 2020
MOXiLIFE™ Nutrition Launches Wholesale Portal
Now Accepting eCommerce Retail Partnerships Scottsdale, Arizona-( January 22, 2020) - MOXiLIFE™ Nutrition announces a wholesale portal link on moxilife.com for, multisport, running, natural health and bicycle brick and mortar retail orders. Providing seamless, efficient customer service to both direct online customers and domestic retail partners is the MOXiLIFE platform...
January 22, 2020
US Trail Running Conference Earns Certification from the Council for Responsible Sport
Conference Recognized for Commitment to Sustainable Practices January 22, 2020, PORTLAND, OR — The US Trail Running Conference has earned official certification of its annual conference by the Council for Responsible Sport (Council). Until now, only competitive sporting events have become certified, making this a first-of-its-kind certification. The Council is...
January 21, 2020
Perfect Hydration Signs Pro Skateboarders David Loy and Dan Mancina as Brand Partners
Alkaline Water Brand Continues Expansion in Fitness Community LOS ANGELES (January 21, 2020) – Perfect Hydration – ultra purified alkaline water with electrolytes – announced that it signed professional skateboarders David Loy and Dan Mancina as brand partners. In these roles, Loy and Mancina will promote Perfect Hydration’s mission to bring...
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