News Topics
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August 9, 2023
The Dangerous Promise of the Pro-Doping “Enhanced Games”
Why would we want something like the Enhanced Games? When I spoke with Brett Fraser, a former Olympic swimmer for the Cayman Islands who serves as the organization’s “Chief Athletes Officer,” he told me that the idea was to “create a better environment for athletes to perform in.” In practice,...
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August 9, 2023
PTO Signs Up Leading Beverage Brand POKKA For First PTO Asian Open
London, UK /ENDURANCE SPORTSWIRE/ – The Professional Triathletes Organisation (PTO) has signed leading Asian beverage brand POKKA as the Official Drinks Partner of the PTO Asian Open. The one-year partnership will start at this month’s inaugural PTO Asian Open in Singapore on 19-20 August and focus its activity around on-course product at...
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August 9, 2023
USA Triathlon Approves 80/20 Endurance Coaching Certification for 4 CEUs
Lehi, UTAH/ENDURANCE SPORTSWIRE/ - 80/20 Endurance, a trailblazing provider of online training resources for endurance athletes and coaches, is thrilled to announce a major achievement: our renowned 80/20 Endurance Coaching Certification Course has been officially endorsed by USA Triathlon, enabling participants to earn 4 Continuing Education Units (CEUs). "This milestone...
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August 9, 2023
Sprint finish at Inaugural GFNY Rockford-Illinois
New York City, August 9, 2023 /ENDURANCE SPORTSWIRE/ - Rockford hosted the inaugural edition of GFNY Rockford this past Sunday. The race course was 93.6 miles long with an elevation gain of 3583 feet. The race started off fast and already by mile 1.5, forty riders formed the lead group....
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August 9, 2023
TicketSocket teams up with The National Cycling League in a multi-year partnership to provide a white label ticketing and registration solution
/ENDURANCE SPORTSWIRE/ – This week, the National Cycling League (NCL), the first professional cycling league of its kind, announced an official ticketing partnership with TicketSocket. This is one of the many new partnerships that are being officially recognized leading up to the 2023 NCL Cup Series races in Denver on...
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August 9, 2023
Endurance Quest Espoo Returns to the Adventure Racing World Series
/ENDURANCE SPORTSWIRE/ – After a nine-year break, the legendary Endurance Quest Espoo (FINLAND) Adventure Race returns to the Adventure Racing World Series this coming weekend – and once again the race is sold out. Thirty-two teams, two more than planned, will start their 226-kilometer challenge on Saturday morning at 10am....
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August 8, 2023
Williams Takes Fourth in the Points Race on the Penultimate Day of Track World Championships
August 8, 2023, GLASGOW /ENDURANCE SPORTSWIRE/ - Day six of the 2023 UCI Cycling World Championships saw Lily Williams (Tallahassee, Fla.; Human Powered Health) battle for points, lap after lap, to earn fourth. Around the Glasgow City Circuit, the Americans competed in the Team Time Trial Mixed Relay. After a valiant...
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August 8, 2023
Brains of ultra marathon runners give insights into our evolution, according to a new study
Have you ever wondered what was going on in the brains of ultra marathon runners? Well, according to a new study published in the American Journal of Biological Anthropology, there could be clues in there towards our evolutionary past. Researchers from Loughborough University studied the brains of ultra endurance athletes...
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August 8, 2023
Under Armour Limits Fiscal Q1 Downside with Strong International Growth
Under Armour, Inc.’s total net revenue was down 2.4 percent (-1.3 percent currency-neutral) year-over-year to $1.32 billion in the fiscal first quarter ended June 30. Wholesale revenues declined 6.3 percent to $742.0 million in the quarter, while direct-to-consumer sales increased 4.5 percent to $544.2 million in the period. SGB Media
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August 8, 2023
Asics Posts Another Record Quarter Thanks to Global Return of In-Person Sporting Events
Asics hit another milestone in the second quarter of 2023, reporting its highest-ever quarterly sales as business increased year-on-year in all regions and categories in the period. According to the Japan-based athletic brand, net sales in the second quarter increased 28.9 percent to 290 billion yen ($2.03 billion based on...
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August 8, 2023
Advances in Endurance Sports Medicine on Display at Cape Elizabeth Marathon
Plymouth, MA/ENDURANCE SPORTSWIRE/ – Sports Medicine Consultants, LLS an industry leader of medical coverage services for large athletic events, unveiled their latest device to move injured participants more effectively. Called the REX Rapid Extraction Mobile Stretcher, it is redefining the industry by allowing a single person to effortlessly move any patient...
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August 8, 2023
2023 City2Surf Returns This Weekend
/ENDURANCE SPORTSWIRE/ - With just five days until the City2Surf returns the countdown is on as the world’s largest fun run gets ready to set the streets of Sydney alive with its sea of colour and party atmosphere. This Sunday, more than 75,000 people will line up for this world-famous...
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August 8, 2023
The NCL Cup Atlanta to Pilot a New Approach to Cycling Races
ATLANTA/ENDURANCE SPORTSWIRE/ – Gear up, Atlanta! This August, you're invited to an action-packed weekend of racing brought to you by the National Cycling League (NCL). On Saturday, August 19, at 6 p.m., get an insider’s view at the Team Qualifier event hosted at Bearings Bike Works (982 Murphy Ave SW 982 A,...
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August 8, 2023
Sports Tech HQ Invests in SummaForte™, a Science-Driven Performance and Recovery Brand For Athletes, Fitness-Conscious Consumers, and Sports Training, Rehabilitation and Medical Professionals
INDIANAPOLIS /ENDURANCE SPORTSWIRE/ – Sports Tech HQ is pleased to announce its investment in SummaForte, a performance and recovery brand leveraging CBD, clinically-tested nutrients, and innovative manufacturing and delivery technologies to help people achieve peak performance and rapid recovery. The US Farm Bill of 2018 legalized CBD throughout the US, but...
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August 7, 2023
TicketSocket teams up with The National Cycling League in a multi-year partnership to provide a white label ticketing and registration solution
Giant Group's first-half revenue was NT$42.6 billion ($1.34 billion) in its first fiscal half, down 5.4% from the same period last year. But the company said strong sales in the China market helped. The domestic China market's interest in performance cycling drove a 70% sales increase in the half there....
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August 7, 2023
New Study Highlights Critical Steps Toward Equity in the Trail Running Community
The Running Industry Diversity Coalition (RIDC) recently launched its #FreedomToRun campaign for Juneteenth on June 19, releasing a series of three studies on racial representation in running participation and industry employment. Trailrunner
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August 7, 2023
The United States Earns Two More Medals on Day Five of the 2023 UCI Cycling World Championships
August 7, 2023 /ENDURANCE SPORTSWIRE/ - Bruce earns bronze in BMX Freestyle Park. Hoover takes eighth in the Omnium. Williams and Valente have their Worlds debut in the Madison, and the Americans conquer the Gran Fondo Time-Trial course. GLASGOW – On the fifth day of the 2023 UCI Cycling World...
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August 7, 2023
Roberts Wins Fifth World Title, Bruce Takes Bronze in 2023 BMX Freestyle World Championships
August 7, 2023, GLASGOW /ENDURANCE SPORTSWIRE/ - The Americans looked strong going into Monday’s BMX Freestyle Finals at the 2023 UCI Cycling World Championships. With impressive qualifying scores in both the men’s and women’s events, athletes were focused and ready for this afternoon’s competition. The top qualifier on the women’s...
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August 7, 2023
Thömus Bikes Head to Glasgow for UCI MTB World Championships with Three Favorites
Santa Monica, California (August 7th, 2023) /ENDURANCE SPORTSWIRE/ - Thōmas Maxon Team, current UCI team points leaders are ready to head to Glasgow with 4th placed UCI ranked Lars Forster, winner in Leogang, 19th placed Mathias Flückiger who took 2nd in Val De Sole, Vital Albin, U23 rider Luke Weidmann,...
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August 7, 2023
Watch This Barkley Marathons Doc, and Thank Your Lucky Stars You Aren’t Competing
Dubbed “the race that eats its young,” the world-famously grueling event is hosted by eccentrically cheerful sadist Gary Cantrell, aka Lazarus Lake. Covering 100 miles of frigid Tennessee mountain country, the race is part trail run, part scavenger hunt, part extreme test of mental and physical fortitude. Racers navigate via...
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August 7, 2023
2024 Little Rockers Kids Marathon Registration Opens August 8
LITTLE ROCK, Ark./ENDURANCE SPORTSWIRE/ – Little Rock Marathon race officials today announced that registration for the Little Rockers Kids Marathon will open on August 8. The Little Rockers Kids Marathon is a family-friendly event to be held Saturday, March 2, 2024 at 11:00 a.m. The Little Rockers Kids Marathon is a...
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August 7, 2023
Paris 2024 Qualification on the Line for U.S. Goalball Teams at IBSA World Games
/ENDURANCE SPORTSWIRE/ – The USA Goalball men’s and women’s teams are loading up for a run at the Paris 2024 Paralympic Games with both squads sending experienced rosters to the 2023 IBSA World Games in Birmingham, England, Aug. 18-27, the penultimate qualification event for next summer’s Paralympics. A first-place finish...
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August 6, 2023
The United States Finishes 11th and 20th in the Elite Men’s Road Race
August 6, 2023, GLASGOW /ENDURANCE SPORTSWIRE/ - Day four of the highly anticipated 2023 UCI Cycling World Championships witnessed a thrilling showcase of grit as the Elite Men’s Road Race took center stage in George’s Square. The United States earned another medal on the track and had nine riders qualify...
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August 6, 2023
Laidlow and Langridge Claim Titles at Inaugural Challenge London
London, UK /ENDURANCE SPORTSWIRE/ - Sam Laidlow (FRA) and Fenella Langridge (GBR) claimed the first-ever Challenge London titles as over 5,000 triathletes took part in the world’s biggest city centre triathlon. 2023 marks the first edition of the new-look event, formerly known as London Triathlon, and the first time the...
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August 6, 2023
Valente Goes Two for Two: Winning Medals in Friday’s Scratch Race and Sunday’s Elimination Race
August 6, 2023, GLASGOW /ENDURANCE SPORTSWIRE/ - On the fourth day of the 2023 UCI Cycling World Championships in Glasgow, Jennifer Valente (San Diego; TWENTY24 Pro Cycling) raced her second individual event of the week, the Women’s Elimination Race. She earned bronze, making this her 19th World Championship medal. With...