All-Natural Performance Energy Product Holds Exclusive Rights For On-Course Energy Gels and Gummies
Phoenix, AZ (December 1, 2015) – The GLUKOS Company Inc., an all-natural performance energy foods brand, today announced a partnership with Competitor Group Inc., operators of the Rock ‘n’ Roll Marathon Series to be the exclusive on-course gel and gummy supplier at more than 20 events annually from 2016 – 2018. GLUKOS’ line of performance energy products is an ideal fit for the Rock ‘n’ Roll Marathon Series as they provide users twice the energy in half the time of leading energy products.
“It is our goal to provide participants with safe and effective products when they run our races,” said John Smith, Senior Vice President at Competitor Group. “Given GLUKOS’ natural formula it was an easy decision to partner with them and provide runners with a simple and effective product. We look forward to kicking this agreement off in 2016 and working together to provide a healthy and active lifestyle for our consumers.”
GLUKOS, recognized in Runner’s World’s 2016 “Gear of the Year” issue, launched their entire line of performance products in 2015. This partnership with Rock ‘n’ Roll Marathon Series provides a critical launch platform for GLUKOS to shift the paradigm in the energy space. Leading the charge, in a market rife with ambiguous claims and broken promises, GLUKOS is promoting the “good” sugar – Glucose – as the critical, game-changing ingredient, which provides a dependable performance-based product that tastes good and is easily digested.
“Becoming Rock ‘n’ Roll Marathon Series exclusive on-course provider of gel and gummie products is a major milestone for our brand. We’re proud of this partnership and truly believe our product is a game changer for endurance athletes,” said Mark Jensen, Founder GLUKOS Company Inc. “Working with world-class endurance athletes like Liz Lyles, TJ Tollakson and Mary Beth Ellis, who utilize GLUKOS day in and day out, and seeing their reactions is eye opening, so we’re confident Rock ‘n’ Roll Marathon Series participants will be thrilled with the results.”
GLUKOS founder Mark Jensen, a former collegiate runner and Ironman competitor, realized there was a gap in the energy product market. This led him to extensive research and development to find the optimum source of energy that was both healthy and effective for athletes, similar to an oral IV. GLUKOS is similar to an IV because it contains the same basic ingredients, including water, glucose and electrolytes like sodium. Glucose is the only fuel the human body can use to produce natural energy. Unlike other energy products on the market, GLUKOS does not contain High Fructose Corn Syrup, which actually creates lactic acid, and triglycerides in the muscles that hurt performance and recovery, caffeine that artificially increases the heart rate and causes dehydration, and artificial sweetener.
GLUKOS is available in sports specialty retail stores across the country for athletes that want to perform at their optimum levels while competing. For more information on GLUKOS, please visit GlukosEnergy.com or check out Facebook, Twitter and Instagram.