Race Roster and the ASICS Runkeeper™ app introduce audio cues

November 17, 2020

Take your event participation experience one step further with pre-recorded audio cues

London, ON (Tuesday, November 17, 2020) – Race Roster’s NEW audio cues feature provides event organizers with a fantastic way to engage with participants at exactly the right moment as they track their event progress using the ASICS Runkeeper™ app.

Event organizers can set up recordings and sounds to play at a particular duration or distance into an event, or when the participant reaches a specific geolocation.

“We think this is going to be a great way for event organizers to take their participant experience to the next level.” says Sarah Nielsen, Lead Product Strategist. “With audio cues, our customers have more flexibility to innovate and really personalize what they communicate as participants run their race. With an in-app voiceover experience it reminds participants that they are not running alone and everyone is progressing towards the finish line together. This is also a great opportunity for virtual events to bring in those ‘cheer station’ moments that we all know and love by using audio cues to cheer on participants at different milestones! Audio cues are also a great way for event organizers to add value to their sponsors, allowing the use of audio promotions.”

There are endless opportunities for engagement with audio cues that are beneficial to both virtual and in-person events. The geolocation feature can be used to transform your event experience into a sight-seeing tour guide. There’s a good story behind every event, and audio cues offer the chance to share that story as participants pass significant areas along the route.

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About Race Roster

Race Roster is an industry-leading event management platform providing award-winning technology, innovative solutions to the event industry, and dedicated customer support. By focusing on the specific needs of event organizers, timers, and fundraising organizations, Race Roster is able to provide the best-in-class solutions tailored to event industry professionals. For more information, visit https://raceroster.com or follow them on social media.

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Media Contact
Bob Pluss
CAO / Marketing Manager
888-749-3028 x 747