Race Day Wheels Extends Partnership as Official Wheel Rental of IRONMAN U.S. Series

July 2, 2019

Multi-year extension makes Race Day Wheels available at nearly 40 U.S. based IRONMAN and IRONMAN 70.3 events

TAMPA, Fla. (July 2, 2019) – IRONMAN, a Wanda Sports Group company, announced today a multi-year continuation of its partnership with Race Day Wheels serving as the Official Wheel Rental across the IRONMAN® and IRONMAN® 70.3® U.S. Series events. The 2019 season marks the 10th season of partnership between the two organizations.

Race Day Wheels offers everyone from beginner triathletes to the professionals the opportunity to ride fast, carbon race wheels at a discounted price during IRONMAN and IRONMAN 70.3 events. Race Day Wheels is partnered with Zipp®, a brand known for its high performance, quality components and innovative design and manufacturing. Race Day Wheels is the only wheel rental provider in the industry to offer top-of-the-line bicycle wheel rentals to athletes at affordable rates.

“I borrowed my friend’s training wheels for my first IRONMAN race because they were so much lighter than the stock wheels on my road bike. I wish Race Day Wheels was around back then,” said Earl Walton, Global Director of Training and Coaching at IRONMAN. “This is a great partnership for our athletes to celebrate their training on race day. Great preparation plus great equipment makes for more fun on the course.”

Offering 2019 ZIPP 404, 808 and Super-9 Disc Firecrest® Carbon Clincher options, Race Day Wheels provides ready-to-race wheels with tires. Rentals start from $175 and are available year-round for all cycling and triathlon events within the United States. Race Day Wheels also makes renting easy by offering shipping to your house, hotel, or local bike shop, in addition to on-site installation services at IRONMAN Villages throughout the country.

“It’s our 10th year renting wheels and we love helping athletes get to the finish line,” said President of Race Day Wheels and former professional triathlete Marc Lees. “Athletes can select from a number of high-quality wheel options at a fraction of the cost to make the bicycle portion of their race feel markedly smoother.”

With a handful of races already completed, Race Day Wheels will continue to have locations in dozens of IRONMAN Villages with wheels available for rental and purchase at the following events across the country:

IRONMAN 70.3 Muncie Muncie, Ind. July 13, 2019
IRONMAN 70.3 Santa Rosa Santa Rosa, Calif. July 27, 2019
IRONMAN Lake Placid Lake Placid, N.Y. July 28, 2019
IRONMAN 70.3 Ohio Delaware, Ohio July 28, 2019
IRONMAN 70.3 Boulder Boulder, Colo. Aug. 3, 2019
IRONMAN 70.3 Maine Old Orchard Beach, Maine Aug. 25, 2019
IRONMAN 70.3 Traverse City Traverse City, Mich. Aug. 25, 2019
IRONMAN 70.3 Lake Placid Lake Placid, N.Y. Sept. 8, 2019
IRONMAN 70.3 Santa Cruz Santa Cruz, Calif. Sept. 8, 2019
IRONMAN Wisconsin Madison, Wis. Sept. 8, 2019
IRONMAN 70.3 Superfrog Coronado, Calif. Sept. 15, 2019
IRONMAN Maryland Cambridge, Md. Sept. 28, 2019
IRONMAN 70.3 Augusta Augusta, Ga. Sept. 29, 2019
Little Debbie IRONMAN Chattanooga presented by McKee, A Family Bakery Chattanooga, Tenn. Sept. 29, 2019
Vega IRONMAN World Championship Kailua-Kona, Hawai`i Oct. 12, 2019
IRONMAN Louisville presented by Norton Sports Health Louisville, Ky. Oct. 13, 2019
IRONMAN 70.3 North Carolina Wilmington, N.C. Oct. 19, 2019
IRONMAN 70.3 Arizona Tempe, Ariz. Oct. 20, 2019
IRONMAN 70.3 Waco Waco, Texas Oct. 27, 2019
IRONMAN Florida Panama City, Fla. Nov. 2, 2019
IRONMAN Arizona Tempe, Ariz. Nov. 24, 2019
IRONMAN 70.3 Indian Wells-La Quinta Indian Wells, Calif. Dec. 8, 2019

For more information on Race Day Wheels, visit

For more information on the IRONMAN brand and global event series, visit Media may contact


About Race Day Company

For 10 years, Race Day Company has provided an unmatched customer experience and access to the best, most innovative brands in the endurance industry. Race Day Wheels, The Original Wheel Rental Company and now the Official Wheel Rental of The IRONMAN® U.S. Series, provides beginner triathletes and experts alike the opportunity to test out the latest in carbon wheel technology. Velo Stop, established in 2014, is the Official Bike Store of The IRONMAN® U.S. Series and offers a full line of bikes, gear and products to help athletes live an active endurance lifestyle. Visit and to learn more. Get there FASTER!

About The IRONMAN Group

As part of Wanda Sports Group, The IRONMAN Group operates a global portfolio of events that includes the IRONMAN® Triathlon Series, the IRONMAN® 70.3® Triathlon Series, 5150™ Triathlon Series, the Rock ‘n’ Roll Marathon Series®, Iron Girl®, IRONKIDS®, International Triathlon Union World Triathlon Series races, road cycling events including the Velothon® Series, mountain bike races including the Absa Cape Epic®, premier running events including the Standard Chartered Singapore Marathon and The Sun-Herald City2Surf® presented by Westpac, trail running like Ultra-Trail Australia™, and other multisport races. IRONMAN’s events, together with all other Wanda Sports Holdings events, provide more than a million participants annually the benefits of endurance sports through the company’s vast offerings. The iconic IRONMAN® Series of events is the largest participation sports platform in the world. Since the inception of the IRONMAN® brand in 1978, athletes have proven that ANYTHING IS POSSIBLE® by crossing finish lines at the world’s most challenging endurance races. Beginning as a single race, IRONMAN has grown to become a global sensation with more than 230 events across 53 countries. For more information, visit

About Wanda Sports Group

Wanda Sports Group is a leading global sports events, media and marketing platform with a mission to unite people in sports and enable athletes and fans to live their passions and dreams. We have significant intellectual property rights, long-term relationships and broad execution capabilities, enabling us to deliver unrivalled sports event experiences, creating access to engaging content and building inclusive communities. We offer a comprehensive array of events, marketing and media services through three primary segments: Mass Participation, Spectator Sports and Digital, Production, Sports Solutions (DPSS). Our full-service platform creates value for our partners and clients as well as other stakeholders in the sports ecosystem, from rights owners, to brands and advertisers, and to fans and athletes.

Headquartered in Beijing, China, Wanda Sports Group has more than 60 offices and 1,600 employees around the world.