PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
August 4, 2021
Maddie Godby Advances to Quarterfinals in Olympic Keirin
TOKYO – Maddie Godby (Louisville, Colo.) hit the boards for the Women’s Keirin First Round. Godby raced in the last heat of the round against five other riders. The top two riders from each heat would move on to the quarterfinals tomorrow. Those who did not finish in the top...
August 4, 2021
Another Mother Runner ‘Gears Up’ Features Performance Sunscreen KINeSYS
Worldwide community group, Another Runner Mother, has named KINeSYS SPF 30 Clear Zinc as one of their favorite skincare and beauty products. ‘AMR Gears Up’ features products that are used and loved by AMR ambassadors, tried and tested as go to options by women within the community. Another Mother Runner...
August 4, 2021
Bike Fit Box Launches First-Of-Its-Kind Service Bike Saddle Box
TALLAHASSEE, Fla. – Bike Fit Box, the creators of the first comprehensive, virtual at-home professional bike fitting experience, announced the launch of another groundbreaking service for cyclists: Bike Saddle Box. Bike Saddle Box is a first-of-its-kind saddle demo experience that allows cyclists to try out multiple saddles at home, on...
August 4, 2021
Beneficiaries Announced for RRCA West Regional One Mile Champs in Tucson, AZ
The 15th Annual TMC Meet Me Downtown 5k & Festival of Miles takes place on Sunday morning, August 22nd. As the first leg of the 2021 Gabe Zimmerman Triple Crown honoring the slain civil servant, Gabe Zimmerman, the event expects to raise over $12,000 for local organizations. The Festival of...
August 3, 2021
New Holland Brewing Wins Spirits Business Award for Beer Barrel Bourbon
Holland, MI (August 3, 2021) -- New Holland Brewing, the Michigan based top-50 craft brewery, is honored to receive a Masters Medal from The Spirits Business in the American Whisky Masters Competition for their Beer Barrel Bourbon. Launched in 2008, the prestigious Global Spirits Masters rates and rewards excellence in...
August 3, 2021
Reddiyo Introduces Strava Integration In Its Latest Feature Update
Denver, COLORADO - August 3rd. 2021 Strava Integration Now that you can record workouts directly in the app, it makes sense to share them! As requested, Reddiyo now includes Strava integration. Any workouts users complete in the app will be sent to Strava upon completion. Users can authorize the sync...
August 3, 2021
BUFF® Launches Digital Series “Anglers Driving Change”
SANTA ROSA, California (Aug. 3, 2021) - Buff, Inc., the U.S. subsidiary of BUFF®, creators of versatile performance headwear for all-season outdoor enthusiasts and athletes, today announced the launch of a video series with Flylords, a digital media agency focused on fly fishing. “Anglers Driving Change” profiles three people, their...
August 3, 2021
She Tris Events Return to Hamlin Neighborhood
Charleston, SC (August 2, 2021). Looking for ways to beat the heat this summer? She Tris Sprint Triathlon is hosting the 3rd annual Crews Subaru She Tris Hamlin event on August 21 in the beautiful Hamlin Plantation neighborhood. Participants have the option for virtual or in person duathlon and triathlon...
August 3, 2021
La Vuelta announces Rouvy as an Exclusive Virtual Cycling Partner for 2021-2023
Madrid, August 3rd 2021 Key points: La Vuelta Virtual 2021 by ROUVY will take place between the months of August 2021 and April 2022. ROUVY is converting the best historical stages and segments of La Vuelta and adding them to its catalogue so that amateur riders from around the world...
August 3, 2021
Renowned Sea Otter Classic Joins Life Time Family of Premier Athletic Events
CHANHASSEN, Minn., Aug 3, 2021 – The Sea Otter Classic, North America’s largest consumer cycling event set in beautiful Monterey, Calif. joins Life Time’s robust line-up of renowned athletic events. The acquisition leaves in place the Sea Otter Classic leadership team and Event Co-Founder and Director Frank Yohannan, and blends...
