PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
June 10, 2021
USA Cycling Tokyo 2020 Olympic Team Announced
COLORADO SPRINGS, Colo. – USA Cycling announced today the Road, Mountain Bike, BMX Racing, BMX Freestyle, and Track Cycling teams that will compete for the U.S. Olympic Cycling Team. The 2020 Olympic Games will run July 23-August 8, 2021, in Tokyo, Japan. The USA Cycling Selection Committee and coaching staff...
June 10, 2021
Perfect Hydration Alkaline Water Announces Expanded Distribution Across the US
LOS ANGELES, June 10, 2021 – Perfect Hydration (pH) – the ultra-purified alkaline water with electrolytes – has secured several new distribution partners and retail placements at some of the nation’s largest convenience and grocery outlets. Under the new distribution footprint, pH rPET bottles and aluminum cans will be available in every US region and...
June 10, 2021
ICON Health & Fitness Announces Name Change To iFIT Health & Fitness Inc.
(LOGAN, UTAH – June 10, 2021) - ICON Health & Fitness, a global leader in connected fitness software, content and equipment, today announced that it has changed its corporate name to iFIT Health & Fitness Inc. (“iFIT”). Named after the Company’s proprietary software platform, the change reflects iFIT’s commitment to...
June 10, 2021
Hart™ Eyewear Sets New Standard for Blue-Light Filtering Lenses with Launch of Debut Collection
SAN DIEGO, Calif. – June 10, 2021 – HART™ Eyewear, the independent San Diego-based eyewear company, has officially launched their highly anticipated blue-light filtering glasses. With the debut collection, Founder Steve Hart set out to change the game when it comes to protective lenses for the modern era, all while...
June 10, 2021
Pikes Peak APEX and The Pikes Peak Outdoor Recreation Alliance Allocate $20,000 for Trails through PPORA Stewardship Fund
Colorado Springs, CO, June 10, 2021 – Sports Strategies announces Pikes Peak APEX and The Pikes Peak Outdoor Recreation Alliance Allocate $20,000 for Trails through PPORA Stewardship Fund. The PPORA Board of Directors approved an allocation of $20,000, which includes funds reserved from 2020, as well as revenue forecasted to...
June 10, 2021
Velo Launches Ambassador Program
Velo Saddles, the global leader in OEM/ODM saddle manufacturing, is pleased to announce the launch of its 2021 ambassador program, currently open for applications. The goal of the Velo Saddles Ambassador Program is to create a mutually beneficial relationship with enthusiastic riders and adventurers in North America. Founded in 1979,...
June 10, 2021
Tough Mudder Partners with KOOSH for a Unique and Muddy Kids Experience
BOSTON, Mass. (June 10, 2021) - Tough Mudder, the global experiential fitness entertainment brand announces that the Original KOOSH, the iconic Hasbro brand licensed to Playmonster will become the presenting sponsor of Tough Mudder Kids. Tough Mudder Kids presented by KOOSH will kick-off on July 10th and run through the...
June 10, 2021
VCU Health Richmond Marathon to return to traditional in-person format in downtown Richmond on Nov. 13
Richmond, VA – The VCU Health Richmond Marathon will take place in its traditional one-day, in-person format in downtown Richmond on November 13, Sports Backers, the event organizers, announced today. The event also features the CarMax Richmond Half Marathon and Allianz Partners 8k. Registration is currently open for all three...
June 9, 2021
Professional Triathletes Organisation Announces the “Voice Of Cycling” Phil Liggett as Head Anchor for The Collins Cup
LONDON, ENGLAND: The Professional Triathletes Organisation (PTO) announced that it has enlisted the talents of multi-award winning anchor Phil Liggett to head the live coverage of the PTO’s flagship event – The Collins Cup on 28th August at the extraordinary x-bionic® sphere in Šamorín, near Bratislava, Slovakia. The Collins Cup is...
June 9, 2021
Professional Triathletes Organisation Name Garneau as Official Outfitter of Team Internationals at The Inaugural Collins Cup
LONDON, ENGLAND: The Professional Triathletes Organisation (PTO) is proud to announce that Garneau will be the Official Team Internationals Outfitter for the 2021 Collins Cup. The Collins Cup is the PTO’s flagship event and a new race format modelled after the Ryder Cup, which will see teams of European, International...