PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
January 8, 2026
Spurs Austin International Half Turns Up the Volume with 10 Bands on Course
AUSTIN, TX (January 8, 2026) /ENDURANCE SPORTSWIRE/ — The Spurs Austin International Half is bringing the sound of Austin to the streets on Sunday, January 18, delivering an elevated race-day experience with live music at every mile. Formerly known as the 3M Half Marathon, the event continues its evolution with...
January 7, 2026
New Premier Charity Partnership With J&A Racing to Propel 2,100 Girls on The Run Participants Across 5k Finish Line
VIRGINIA BEACH, VIRGINIA /ENDURANCE SPORTSWIRE/ - J&A Racing, a premier racing event company, today announced a landmark partnership with Girls on the Run – Hampton Roads (GOTRHR) for the upcoming Virginia Beach 10 Miler & 5K presented by Sentara on May 9, 2026. GOTRHR has been named the event’s Premier...
January 7, 2026
Needham Bank Joins New England’s Favorite 5-Mile Race for the Harpoon 5-Miler’s 25th Anniversary
25th Annual Harpoon 5-Miler Powered by Needham Bank: New England’s Favorite 5-Mile Road race returns for an historic May celebration at the Harpoon Brewery in Boston’s Seaport with a new presenting sponsor and new race day BOSTON, MA, (January 6, 2026) /ENDURANCE SPORTSWIRE/ - The Harpoon Brewery is pleased to announce...
January 7, 2026
Cancer Research UK London Winter Run Releases Final Tickets For Record Year
London, UK (January 7, 2026) /ENDURANCE SPORTSWIRE/ - With demand continuing to surge for the 2026 Cancer Research UK London Winter Run, organisers have confirmed that more than 24,000 places have already been snapped up, leaving just 1,500 places (5%) remaining ahead of the final public release. Runners can now...
January 7, 2026
MYLAPS Announces Long-Term BibTag Agreement with ProLiveSport
Haarlem/Cappelle-Brouck (January 7, 2026) /ENDURANCE SPORTSWIRE/ - MYLAPS today announced that ProLiveSport, a key player in sports timing in France, has strengthened its long-standing strategic relationship with MYLAPS by signing a multi-year agreement to use BibTag technology for their mass events. MYLAPS, a Garmin® company, is the pioneer of automatic...
January 7, 2026
USA Triathlon’s Endurance Exchange Conference Kicks Off This Week In Orlando
COLORADO SPRINGS, Colo. /ENDURANCE SPORTSWIRE/ - USA Triathlon’s highly anticipated Endurance Exchange conference is set to begin this Friday, Jan. 9 in Orlando, Florida, bringing together endurance sports professionals, coaches, race directors, club leaders, athletes, and industry partners for three days of learning, networking, and community building at the Caribe...
January 7, 2026
The Beach Boys 5k & Wellness Day Coming to Santa Monica On May 16, 2026: The Endless Summer Lives On
Santa Monica, CA (January 7, 2026) /ENDURANCE SPORTSWIRE/ - For more than 60 years, The Beach Boys have personified and shared the California Dream and Endless Summer spirit embodied in their timeless classics such as "Surfin’ U.S.A.," "I Get Around," "Wouldn't It Be Nice,” “Fun, Fun, Fun,” “Surfer Girl,” and...
January 6, 2026
TransRockies Race Series Expands North American Footprint with New Cycling Destinations for 2026
Calgary, AB (January 6, 2026) /ENDURANCE SPORTSWIRE/— The TransRockies Race Series, one of North America’s most trusted names in endurance event production, is expanding its cycling footprint with three new marquee U.S. events and an elevated calendar for 2026. From the desert mesas of Colorado to the high-alpine trails of...
January 6, 2026
Magic Race Swag Redefines the Finish Line_ Turning Race Gear into a Viral Marketing Engine
DONGGUAN (January 6, 2026) /ENDURANCE SPORTSWIRE/ – In a strategic move to address the growing challenge of participant retention and sponsorship value, the team behind the innovative X T-shirt and X Medals brands has announced a comprehensive consolidation and rebrand. Introducing Magic Race Swag, the industry’s first "Interactive Experience Partner"...
January 6, 2026
STOKE Footwear Launches To Celebrate The 65 Million All-American Guys Forgotten By Athletic Footwear
New Hampshire (January 6, 2025) /ENDURANCE SPORTSWIRE/ - Today marks the official launch of STOKE Footwear, a new casual-lifestyle brand founded by footwear veteran Rick Blackshaw, built to serve the 65 million all-American guys overlooked by today’s athletic footwear giants. The brand’s website is now live at stokeshoes.com, and STOKE...
