Peloton To Bring Live Sports To Its Fitness Devices
October 18, 2023
Everyone wants live sports these days — and one of the biggest players in the at-home fitness industry is stepping onto the court in a major way.
Peloton will soon offer live NBA and WNBA games from compatible devices via its new entertainment hub, marking the first time it has paired any live sports broadcasts with its product.
Members with an out-of-market NBA League Pass subscription package will have access to live and on-demand NBA games and content while working out on the company’s bikes, treadmills, and rowers. FOS