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Peloton Instructors Look To Become Next Wave of Bankable Athletes

September 10, 2020

Peloton has successfully ridden the pandemic to new heights, using that popularity to promote a new category of potential stars: the instructors. Peloton instructor Tunde Oyeneyin, whose spinning classes have as many as 20,000 participants, has signed with Wasserman, the agency’s first deal with a subscription-based fitness instructor. Read more on Front Office Sports.