La Famiglia DelGrosso to Sponsor Multirace Events
October 9, 2019
Tipton, PA – October 9th, 2019—La Famiglia DelGrosso, in a sponsorship agreement with MultiRace of Miami, FL, invites athletes to join the family at four major endurance races in the final months of 2019. DelGrosso Foods, America’s oldest family-owned producer of pasta sauce, will promote La Famiglia DelGrosso ultra-premium pasta sauces at the following MultiRace events: The Trilogy Bonus Race (October 12th); Miami Man/USAT Multisport National Championships (November 10-11); Tri Key West (December 7th) and the Key Biscayne Half Marathon (December 10th). The combined races expect to attract over 6,300 athletes to the starting line.
As part of the promotion, DelGrosso Foods will offer athletes the chance to win an Olympic distance race entry and a case of their award-winning pasta sauces. The contest will be hosted on the MultiRace Facebook page with one winner each for Miami Man and Tri Key West. DelGrosso will also placeinserts into athlete goodie bags for all four races, which include coupons for La Famiglia DelGrosso pasta sauces and frozen meatballs, as well as a special collection of “training season recipes” for swim, bike and run workouts.
Michael DelGrosso, a third generation family member and avid triathlete, says that endurance events offer a unique and attractive venue to promote La Famiglia DelGrosso. “Triathletes and other endurance athletes seek clean, high-quality foods. They educate themselves and pay attention to nutrition labels. Since Florida is our largest market for La Famiglia DelGrosso ultra-premium pasta sauces, it made sense to partner with an organization like MultiRace that not only puts on world-class races, but also gives us outstanding exposure to share our products with athletes in our target market.”
About DelGrosso Foods: DelGrosso Foods of Tipton, PA is America’s oldest major family-owned producer of pasta sauce, tracing its origins to 1914 and an old-world immigrant’s secret recipe. La Famiglia DelGrosso ultra-premium pasta sauces are made with whole peeled imported Italian plum tomatoes and the finest, freshest ingredients available. La Famiglia DelGrosso has been featured Men’s Health, Women’s Health, Natural Health, Every Day With Rachael Ray, Gourmet, NBC’S TODAY show, ABC’s The View, Food Network’s Unwrapped, and A&E’s Food Quest. www.delgrossosauce.com
About MultiRace: Established in 2002, MultiRace is the largest multiple-sport event management company in the state of Florida, managing more than 30 endurance events annually. MultiRace is a start-to-finish leader in producing innovative, challenging and exciting triathlon, duathlon and running events that empower racers to achieve their personal best. Likewise, the company is focused on creating spectator-friendly events that are an enjoyable experience for all who come and support the racers and want to see great athletes in action. www.multirace.com
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