IRONMAN Extends Agreement with Sportstats for North American IRONMAN and IRONMAN 70.3 and Rock ‘n’ Roll Marathon Series Events

December 17th, 2018

IRONMAN Extends Agreement with Sportstats for North American IRONMAN and IRONMAN 70.3 and Rock ‘n’ Roll Marathon Series Events

Long-term partnership ensures accurate and quality timing for IRONMAN and Rock ‘n’ Roll Marathon Series events

TAMPA, Fla. (Dec. 17, 2018) IRONMAN, a Wanda Sports Holdings company, announced an extension today naming one of the world’s most trusted timing associations, Sportstats, as the time-keeper for the majority of North American events. The multi-year agreement continues the significant relationship that has already benefited hundreds of thousands of IRONMAN® and IRONMAN 70.3® triathletes, and now the thousands of runners who participate in the Rock ‘n’ Roll Marathon Series®.

Sportstats has been timing IRONMAN events since 1997, beginning with IRONMAN Canada, and has also provided their services for the IRONMAN World Championship in Kailua-Kona, Hawai`i since 2004. With IRONMAN’s acquisition of the Rock ‘n’ Roll Marathon Series in 2017, Sportstats is also providing timing services for all Rock ‘n’ Roll Marathon Series events in the US and Canada, allowing runners to use updated technology, including new timing chips on bibs. 

“We are proud to continue this long-standing partnership with Sportstats as they have played a critical role in offering our athletes an exceptional race experience,” said Shane Facteau, Chief Operating Officer of IRONMAN. “We look forward to the continued evolution of this relationship as our event portfolio expands and technology evolves.”

Sportstats has also worked closely with IRONMAN to introduce Real-Time Race Tracking™ (, the cutting-edge app designer behind the innovative LIVE result technology. The new applications have allowed for a more accurate and reliable tracking experience for IRONMAN and Rock ‘n’ Roll Marathon Series events. Since the start of this year, the IRONMAN and Rock ‘n’ Roll Marathon Series Tracker Apps have been downloaded nearly 600,000 times and proven to be tremendously successful and well received. With live tracking, real-time results, and instant notifications, IRONMAN Tracker allows users to fully engage with an event and its competitors from the palms of their hands.

“IRONMAN is a global company and prestigious sports brand, and Sportstats remains committed to accurately recording and posting all of their athletes’ finishing times,” said Marc Roy, CEO of Sportstats, IRONMAN triathlete, and longtime participant in the sport. “At Sportstats, we realize that athletes demand accurate LIVE timing, especially in an event as important as IRONMAN triathlon or Rock ‘n’ Roll Series Marathon, and we’re proud to uphold the high standards that they demand.”

Sportstats also times IRONMAN events in South America, Thailand, Philippines and Mexico, among many other areas around the globe. With the opening of Sportstats offices in Grand Rapids, Michigan and Clermont, Florida, the extension ensures the company’s presence at IRONMAN and Rock ‘n’ Roll Marathon Series events across North America. In all, Sportstats will be providing timing services for over 1,000 events yearly. 

“We recognize that IRONMAN and participation in triathlon and running are expanding around the world, and we know that the US is always going to be a huge market,” Roy continued. “Sportstats is a global leader in timing for running and IRONMAN events, and we know the North American market for IRONMAN will only grow over the coming years. It’s a good day for IRONMAN and a good day for Sportstats. We are proud to time thousands of triathletes and runners across the many fantastic North American events.”   

For more information on Sportstats visit

For more information on the IRONMAN brand and global event series, visit Media may contact 

About Sportstats

SportStats, founded in 1991, provides timing to every major Canadian marathon and is the official timing company for all IRONMAN® and Rock ‘n’ Roll Marathon Series® events in North America. They will be providing timing services for 1,000 events in 2018, and the company recently opened offices in Florida, Michigan and Salt Lake City.


As part of Wanda Sports Holdings, the IRONMAN Group operates a global portfolio of events that includes the IRONMAN® Triathlon Series, the IRONMAN® 70.3® Triathlon Series, 5150™ Triathlon Series, the Rock ‘n’ Roll Marathon Series®, Iron Girl®, IRONKIDS®, International Triathlon Union World Triathlon Series races, road cycling events including the UCI Velothon® Series, mountain bike races including the Absa Cape Epic®, premier marathons including the Standard Chartered Singapore Marathon, trail running like Ultra-Trail Australia™, and other multisport races. IRONMAN’s events, together with all other Wanda Sports Holdings events, provide more than a million participants annually the benefits of endurance sports through the company’s vast offerings. The iconic IRONMAN® Series of events is the largest participation sports platform in the world. Since the inception of the IRONMAN® brand in 1978, athletes have proven that ANYTHING IS POSSIBLE® by crossing finish lines at the world’s most challenging endurance races. Beginning as a single race, IRONMAN has grown to become a global sensation with more than 230 events across 53 countries. For more information, visit 

About Wanda Sports Holdings

Wanda Sports Holdings is the world’s leading sports business entity, founded to capture the opportunities in the global sports industry and to contribute to the prosperous international sports landscape – in three key areas: 1) Spectator Sports (media and marketing business), 2) Participation Sports (active lifestyle business), 3) Services (digital, production and service business). Wanda Sports Holding incorporates the international sports marketing company Infront Sports & Media, the iconic endurance brand IRONMAN, and Wanda Sports China. The headquarters are in Guangzhou, China.


IRONMAN Extends Agreement with Sportstats for North American IRONMAN and IRONMAN 70.3 and Rock ‘n’ Roll Marathon Series Events

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Dan Berglund

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