IRONMAN Announces Addition of IRONMAN 70.3 Triathlon in Peru

September 6th, 2016

IRONMAN 70.3 Peru to take place on April 23, 2017; General Registration to open September 12, 2016

TAMPA, Fla. (September 6, 2016) – IRONMAN, a Wanda Sports Holding company, announced today the addition of the IRONMAN®70.3® Peru triathlon, the eleventh IRONMAN 70.3 race in South America and the first in Peru. IRONMAN 70.3 Peru will take place on April 23, 2017 in the iconic capital city of Lima. The race venue is minutes away from downtown Lima, on the scenic coastal highway of Costa Verde.

“We are excited to add Peru to our global IRONMAN 70.3 Series,” said Joanna Jordan, Managing Director of Latin America for IRONMAN. “Lima is a sensational venue, with all the ingredients to become a classic race for our growing community of triathletes.”

IRONMAN 70.3 Peru begins with a 1.2-mile (1.9K) swim in the calm waters of Agua Dulce beach in the Pacific Ocean. Water temperature on the date of the event is expected to be between 66-70 degrees Fahrenheit (19-21 Celsius). From transition, located in the Agua Dulce beach, participants will take on a fast 56-mile course (90K), featuring a few small rolling hills along the beach circuit road “Costa Verde”. There, participants will complete two loops of the M-shaped course, over wide roads that will be opened exclusively for bikes, featuring exceptional views of the beach and Lima’s skyline. Finally, the running course consists of a 13.1-mile (21.1K) one-loop out-and-back route over the beachfront path. Offering views of Lima’s beautiful beaches, the fast course is mostly flat and finishes at Agua Dulce.

“Lima is an unbeatable location to host an IRONMAN 70.3 event and we are certain that it will become a bucket-list event for triathletes worldwide”, said Marialuz Arellano, representative of Andesports, licensee for this new event and IRONMAN 70.3 Ecuador. “We are thrilled with the continuation of a strong partnership with IRONMAN and a result of the sustained growth of the sport in South America.”

“We will have the unique opportunity to compete on a very fast course, right in the heart of Lima,” added Daniel De Montreuil, a multiple IRONMAN and IRONMAN 70.3 finisher and co-producer of the event. “It is an honor to welcome triathletes from all over the world to Peru. Our country has so much to offer.”

Peru is home to 12 Unesco World Heritage Sites, including Nazca Lines, Machu Picchu, Cusco and the Historic Downtown of Lima, located only 20 minutes away from the event venue. Lima is a vibrant city, filled with a rich history and an exciting offering of museums, beaches and some of the best cuisine in the world. A busy hub for international flights, Jorge Chavez Airport connects Lima with direct flights to many major cities in North and South America, as well as Europe.

IRONMAN 70.3 Peru offers a $15,000 USD professional prize purse and 35 age-group qualifying slots to the 2017 IRONMAN 70.3 World Championship in Chattanooga Tennessee.

General registration for IRONMAN 70.3 Peru will open at noon local time on September 12, 2016 at For more information on the IRONMAN brand and global event series, visit Athlete inquiries may be directed to 



A Wanda Sports Holdings company, IRONMAN operates a global portfolio of events that includes the IRONMAN® Triathlon Series, the IRONMAN® 70.3® Triathlon Series, 5150™ Triathlon Series, Iron Girl®, IRONKIDS®, six of nine International Triathlon Union World Triathlon Series races, road cycling events including the UCI Velothon Majors Series, mountain bike races, premier marathons and other multisport races. IRONMAN’s events, together with all other Wanda Sports Holdings events, provide more than 680,000 participants annually the benefits of endurance sports through the company’s vast offerings. The iconic IRONMAN® Series of events is the largest participation sports platform in the world. Since the inception of the IRONMAN® brand in 1978, athletes have proven that ANYTHING IS POSSIBLE® by crossing finish lines at the world’s most challenging endurance races. Beginning as a single race, IRONMAN has grown to become a global sensation with more than 260 events across 42 countries. For more information, visit

About Wanda Sports Holding

Wanda Sports Holding is the world’s leading sports business entity, founded to capture the opportunities in the global sports industry and to contribute to the prosperous international sports landscape – in three key areas: 1) Spectator Sports (media & marketing business), 2) Participation Sports (active lifestyle business), 3) Services (digital, production and service business). Led by President & CEO Philippe Blatter, Wanda Sports Holding incorporates the international sports marketing company Infront Sports & Media, the iconic endurance brand IRONMAN, and Wanda Sports China. The headquarters are in Guangzhou, China.

2701 North Rocky Point Dr. | Suite 1250
Tampa, FL 33607
(P) 813.868.5940 | (F) 813.868.5930


Contact Info

Dan Berglund

Share This Article


Submit Your Press Release

Get your news delivered to thousands of media contacts and industry insiders in the running, cycling and triathlon industries now.


Join ESW Today!