Showcased News

February 16, 2026

CELSIUS Las Vegas World’s Largest Running Party Returns To Las Vegas Strip & Downtown This Weekend, Feb. 21 & 22

WHAT: Known as the World’s Largest Running Party, the CELSIUS Rock ‘n’ Roll Running Series Las Vegas will once again take over the entertainment capital of the world, inviting athletes, fans and party enthusiasts to take to the Las Vegas Strip with running distances for everyone - half marathon, 10K...

February 16, 2026

Wrangler Introduces Its First-Ever Denims Made With Dyneema® – The World’s Strongest Fiber™.

GREENVILLE, NC (February 16, 2026) /ENDURANCE SPORTSWIRE/ – Dyneema®, owned by Avient Corporation, an innovator of materials solutions, is bringing a new level of lightweight durability to performance denim. Wrangler has launched two styles of its women’s Riding Jeans that fuse authentic Western heritage with Dyneema® fibers - 15x stronger...

February 16, 2026

Tough Mudder and Spartan Race UK Announce Cannaray As Official Wellness Partner In New Three-Year Agreement

London, UK (February 16, 2026) /ENDURANCE SPORTSWIRE/ - Tough Mudder and Spartan Race UK have announced a new three-year partnership with Cannaray, naming the wellness brand as the Official Wellness Partner for both properties across the UK from 2026 through 2028. The partnership will see Cannaray activate at all Tough Mudder...

February 16, 2026

Movemint Teases Early Beta Exploring the Future of Endurance Sponsorship

San Francisco, CA (February 16, 2026) /ENDURANCE SPORTSWIRE/ – Movemint, the platform built to power endurance events, has announced a limited beta program designed to reimagine how brands and event organizers show up in endurance sport — and is inviting a select group of partners to apply. The beta is...

February 15, 2026

The Bay Ride Partners with Bike Monkey for 12th Annual Charity Cycling Event

SAN FRANCISCO, CA  /ENDURANCE SPORTSWIRE/ - LiveTheBay.org has partnered with Bike Monkey, a leading cycling event production company, to produce the 12th Annual Bay Ride on August 29, 2026. The collaboration brings two decades of professional event expertise to the Bay Area's premier charity ride, where 100% of proceeds directly fund...

February 15, 2026

Record Numbers Brave the Rain: 26,000 Participants Conquer the Capital’s Record-Breaking Cancer Research UK London Winter Run

LONDON - Sunday 15 February /ENDURANCE SPORTSWIRE/ - London transformed into a winter wonderland this morning as 26,000 winter enthusiasts took to the closed streets of the capital for the 2026 Cancer Research UK London Winter Run - the UK's biggest 10K and one of the most visually spectacular events...

February 13, 2026

EXEC: Asics Corp. Completes Strong 2025 on Back of Lifestyle Categories

Asics Corporation released its 2025 full-year earnings report on Friday, February 13, indicating that the year demonstrated the company’s continued strong growth momentum. The company saw all categories and regions post increases for the year, but that momentum was not necessarily balanced across the portfolio, either from a sales trend,...

February 13, 2026

Honolulu Marathon Generates $532 Million Economic Impact, Supporting Over 5,000 Jobs Across Hawaiʻi

HONOLULU (February 13, 2026) /ENDURANCE SPORTSWIRE/ — The 2025 Honolulu Marathon generated more than $532 million in total economic output, supported over 5,000 jobs, and produced more than $32 million in state and local tax revenue, according to a newly released Economic Impact Report available at research.honolulumarathon.org. The 2025 event welcomed 42,793 registered...

February 13, 2026

UltraRunning Launches 2026 Old School Race Calendar

Bend, OR (February 13, 2026) /ENDURANCE SPORTSWIRE/ – UltraRunning Magazine is proud to announce the 2026 Old School Ultras race calendar. These events have been added to a collection of legendary races that have stood the test of time and represent the ethos of ultrarunning. After receiving applications from across North...

February 13, 2026

Gatorade partners with Big Apple Triathlon for NYC Event

February 13, 2026 /ENDURANCE SPORTSWIRE/ - Big Apple Triathlon is proud to announce that Gatorade has signed on to be the official on course hydration partner during the October 10 event that will take place in New York City. “As athletes prepare for race day, we are excited to partner with...