FasCat Coaching Announces Gravel Team for 2020

March 6, 2020

(Boulder, CO March 6th, 2020) – FasCat Coaching today announced a new ‘professional’ gravel team. All the riders are FasCat Coaches and all the Coaches are former professional-level road and mountain bike racers.

Jake Rytlewski, Isaiah Newkirk, Jackson Long and Frank Overton will be traveling to six gravel events in 2020 to walk the walk (race) and visit with the gravel community in each expo to share their training, racing and coaching knowledge all in the name of FasCat’s mission: to help athletes ride their bikes faster.

The 2020 event schedule includes The Mid-South, the Belgian Waffle Ride, Dirty Kanza, Crusher in the Tushar, Steamboat Gravel and Rebecca’s Private Idaho. Visit the FasCat tent in each of these expos to meet the team, see the team gravel bike and learn more about equipment choices, nutrition, training and coaching.

The FasCat Gravel Team also announces seven brand partnerships to outfit and supply the team:

Excel Sports
Cervelo Bicycles
GU Energy
HED Wheels

The FasCat Gravel Team is a continuation of the founder Frank Overton’s involvement in the gravel scene ever since he won the amateur Crusher in the Tushar in 2013. “I am extremely proud to launch our gravel team and represent FasCat Coaching with each of our brand partners at these gravel events. The FasCat Coaches and I will have an Apple Genius Bar-like expo set up to meet past, present and future athletes we coach and who follow our training plans. We’ll talk with event participants, represent our brand partners and then go walk the walk the next day on the course. And hopefully, high five and share a beer with everyone at the finish line.”

The FasCat Gravel Team will offer training plan purchase incentives in the expo and a chance to learn more about their simple, easy to follow and affordable six-week $49 training plans that include discounts to each brand partner above through Excel Sports.

“Excel Sports is excited to support the FasCat Gravel Team and the growing gravel community.  We’ve already seen a number of new customers and increase in sales from FasCat athletes and training plan customers.” said Ira Haimann, owner of ExcelSports.

About FasCat Coaching

Frank Overton started FasCat in 2002 based on his racing career, a graduate degree in physiology and the emerging sports science power-based training field.  Plus frequent communication between the coach and the athlete.  In 2010 FasCat opened a 1500 square foot Performance Cycling Center in North Boulder with retail powermeter sales, indoor cycling, physiological testing, bike fits, and camps. Ten years later FasCat is launching a gravel team to bring their mission to these gravel events.

FasCat provides one-on-one individual coaching to athletes of all abilities all over the world and sells simple, easy to follow, and affordable six-week training plans for the self-coached athlete. FasCat supports their community and brand partners through a popular podcast, a private athlete forum, and a bountiful “Training Tip Tuesday” email newsletter.

For more information about FasCat Coaching, visit www.FasCatCoaching.com

About the Gravel Team

To meet the gravel team, their brand partners, train like the team and learn how you can partner with the FasCat Gravel Team please visit  https://fascatcoaching.com/gravel-team/

Media Contact
Frank Overton | Owner & CEO, FasCat Coaching | 720.406.7444 | frank@fascatcoaching.com