Record Numbers in 2016 Help Reach Milestone
April 4, 2016– The CNO Financial Indianapolis Monumental Marathon ‘Run For A Cause’ program has experienced rapid growth since inception in 2011. Starting with just 3 charity partners in the inaugural year, the program grew to 23 organizations in 2016 and is continuing to add new partners. In addition, funds raised by the program have grown from $95,000 in 2012 to over $280,000 in 2015. In 2016, the donation total surpassed a record-breaking $370,000, reaching the million dollar mark.
Through the ‘Run For a Cause’ program, participants in the CNO Financial Indianapolis Monumental Marathon are able to fundraise for their favorite charity as they train and complete their race. As an official charity partner, organizations are able to offer exclusive benefits to those participants who chose to be affiliated with them. Beyond Monumental partners with everydayhero to streamline this process. everydayhero’s integration makes it simple for participants to select from a database of registered 501(c)3 registered charities, set a fundraising goal, create their own fundraising page on which friends and family can donate, and to track their fundraising progress. everydayhero is part of the Blackbaud family which works in over 60 countries and supports more than 30,000 customers.
“Every year our ‘Run For a Cause’ program helps bring another level of motivation and purpose to our event,” said Jed Cornforth, Executive Director of Beyond Monumental, “Our participants are goal-oriented, socially-conscious people. Through their drive and incredible supporters, they continue to achieve new heights in our donation totals and are likely to do so again in 2017.”
Beyond Monumental is currently accepting new charity partners to become part of the “Run For A Cause Program” for their 2017 events. With the addition of the Indy Half Marathon at Fort Ben on October 7, there are more opportunities for engaging with participants than ever before.
The current list of Beyond Monumental Run for A Cause partners includes: ALZ Stars (Alzheimer’s Association), Arthritis Foundation, Back on My Feet, Children’s Tumor Foundation, Fairbanks, JDRF, Joseph Maley Foundation, Joy’s House, Move for Hunger, NeuroHope, Overdose-Lifeline, Riley Children’s Foundation, Second Helpings, St. Jude Heros, Super Kids: Mission Zero, Inc., Team Monumental Kids, Team World Vision, and Kurt Vonnegut Memorial Library.
This announcement is the fourth of ten in a series that Beyond Monumental will release in anticipation of the tenth anniversary of the CNO Financial Indianapolis Monumental Marathon. Announcements will be made on the fourth of each month in the organizational newsletter.
About Beyond Monumental
Beyond Monumental is a 501 (c)3 that provides the Indianapolis community with a complement of activities built around their premiere event that promotes healthy living & fitness for all ages (both runners and walkers.) Beyond Monumental gives back to the Indianapolis community by supporting youth programming that reinforces healthy lifestyles for young people, with an emphasis on working with urban students and Indianapolis Public Schools, donating more than $875,000 in eight years. The CNO Financial Indianapolis Monumental Marathon is a top 20 marathon in the US and is nationally recognized by Runners’ World as one of “Ten Great Marathons for First Timers”. The 10th annual running is scheduled for Nov. 4, 2017.