Beat Zaugg says he’s still CEO of Scott Sports

April 1, 2024

Industry veteran Beat Zaugg, who has been an owner of Scott Sports since 1998, says he remains the brand’s CEO, a minority shareholder and chairman of its parent company board, despite a news release Friday saying that the board had fired him.

“This announcement was made to destabilize the company and its employees,” Zaugg told BRAIN on Monday; he said the announcement had been made via a PR agency that works for Scott’s majority shareholder — Korea’s Youngone — not Scott Sports.

He said the dispute arose from a “culture clash” between Youngone and the company. Brain