Article One Continues to Challenge Performance Eyewear Standards, Adds Three Dynamic Styles to ACTIVE Collection
April 6, 2023
FLINT, Mich. (April 6, 2023) /ENDURANCE SPORTSWIRE/ Article One, independent creators of handcrafted eyewear for performance and prescription frames, is proud to announce the addition of three distinct styles to its award-winning ACTIVE Collection, bringing its athletic transfer category to 12 models. In line with its ethos to challenge traditional performance eyewear aesthetics, the new Avalon, Bancroft and Hoffman sunglasses appear as lifestyle frames, but are engineered with innovative, technical features active communities need.
“While innovation in performance eyewear continues to grow, the industry has stalled in providing unique looks you might see from design houses or fashion-focused lines. This niche space, between performance and style, is where we excel,” said Article One Founder Wes Stoody. “We want to surprise athletes and active individuals with our technical build and premium materials. These new styles will continue to advance elevated design in the performance class and celebrate an artisanal approach.”
The new Avalon, Bancroft and Hoffman frames include the technical features of Article One’s entire ACTIVE Collection, engineered with hexetate – a patented acrylic resin that allows for improved flexibility, enhanced shape memory and added durability – and constructed with CR39 polarized lenses with backside anti-reflective coating to block 100% of UVA/UVB rays and prevent road glare. The frames also boast the brand’s signature adjustable nose pads, rubber temple tips and spring hinges.
Each style has three frame options ranging from the classic tortoise, modern crystal and several patterns that create depth and texture. Paired with a wide range of polarized and nonpolarized lenses in eye-catching colors like pink ombre, gold, deep blue, gray and black, the three pieces offer distinctive and dynamic looks for shoppers.
Article One’s entire 12-piece ACTIVE Collection, including the three new styles, can be found on articleoneeyewear.com.
Please direct media inquiries to New Local PR Founder and Director Anna Avery at firstname.lastname@example.org.
About Article One Products
Founded in 2016, Article One is an independent eyewear company based in Flint, Michigan. As champions of craftsmanship, it offers both athleisure and opticals frames handmade by independent artisans from all over the world. The award-winning brand produces purpose-driven products with complete transparency and spotlights the creatives that craft each frame. Article One supports independent optical, prioritizes giving back to its community and innovative, thoughtful, durable design.