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August 28, 2019
Trust Performance Broadens Global Distribution Network
(Salt Lake City, UT – August 28, 2019)- Trust Performance, industry innovators in suspension technology, today announced the addition of three new distribution partners in Japan, Spain, and Israel. Diatec, Ltd. will oversee the distribution of Trust Performance suspension in Japan, Bikecomp, SL will handle distribution throughout Spain, and Bike...
August 27, 2019
Desaru Coast Malaysia To Host Inaugural Desaru Coast Multisport Festival Presented By IRONMAN
KUALA LUMPUR / TAMPA, Fla. (27 August 2019) – IRONMAN, a Wanda Sports Group company, today announced its event expansion in Asia with a brand-new multisport festival in Desaru Coast, Malaysia. Desaru Coast Multisport Festival presented by IRONMAN will be held from 17-19 April 2020; the festival is the first...
August 27, 2019
Second Annual Strade Bianche Cycling Event to Benefit Davis Phinney Foundation, Community Cycles
Boulder, Colo. — The feel-good ride of Labor Day weekend, bringing a taste of Tuscany to Boulder with a celebration of food, wine and cycling, is back and better than ever. The Strade Bianche Boulder, sponsored by the Strade Bianche Cafe, will benefit the Davis Phinney Foundation and Cyclists 4...
August 27, 2019
Successful First Year of SBT GRVL in the Books
STEAMBOAT SPRINGS, Colo. (Aug. 27, 2019) – The town of Steamboat Springs uniquely melds Colorado mountain town culture with the ambiance and warmth that only a ranching community can offer. Couple that unique atmosphere with the region’s physical attributes, like altitude and hundreds of miles of scenic, gravel county roads. With...
August 27, 2019
INFINIT Nutrition Unveils New Flavor of GO FAR Endurance Fuel
Cincinnati, OH, August 27, 2019 — INFINIT Performance Nutrition is excited to announce a new preset formula offering to its line of all-natural, all-in-one nutrition solutions. :GO FAR, the company’s cornerstone endurance fuel and hydration product, which has historically come in a single flavor, will now be available in refreshing...
August 27, 2019
The Sufferfest Releases Two New 30-Minute Workouts for Time-Crunched Cyclists
August 27, 2019- The Sufferfest, a comprehensive training app for cyclists and triathletes, today announced the release of two new 30-minute workouts videos: Joyride and The Cure. Adding to The Sufferfest library of over 70 structured workouts, these two high-intensity interval sessions feature exclusive footage from the Tour de France, Tour...
August 27, 2019
The Pro’s Closet and Competitive Cyclist Partner to Launch a Trade-Up Program
(Boulder, CO – August 27, 2019) - The Pro’s Closet, the world’s largest and most trusted brand in pre-owned cycling, has announced the launch of an innovative Trade-Up program with leading online retailer Competitive Cyclist. The Trade-Up program enables Competitive Cyclist customers to receive a rebate on a new bike...
August 27, 2019
Major League Triathlon and Vail-Summit Orthopaedics & Neurosurgery Announce Partnership
(Charlotte, NC) - Major League Triathlon is proud to announce an exclusive partnership with Vail Summit Orthopaedics & Neurosurgery for 970 AvonFest. Vail Summit Orthopaedics & Neurosurgery will become the official Sports Medicine partner of Major League Triathlon and 970 AvonFest. MLT and Vail Summit Orthopaedics & Neurosurgery have teamed up...
August 26, 2019
Ignite Breaks into Topicals, Announces CBD Pain Relief Cream and Roll-On
LOS ANGELES, CA (June 26, 2019) --Ignite International, Ltd. has announced the launch of a new line of CBD products, this time focusing on topical formulas that can be applied directly to the skin for quick and easy relief. The new line-up features CBD Pain Relief Cream, designed to reduce...
August 26, 2019
Nearly 9,000 Triathletes Participate in Life Time Chicago Triathlon, World’s Largest Multisport Weekend
CHICAGO - This weekend, 8,904 triathletes representing 48 states and 22 countries gathered in Chicago to compete in the 37th annual Life Time Chicago Triathlon, owned and produced by Life Time. Though rough waters forced organizers to cancel the swim leg of the race for safety reasons, replacing it with...
August 26, 2019
Experience 2019 Vuelta a España As VIP Spectator with Sports Tours International
MANCHESTER, UK, Aug. 26, 2019– The trio of the world’s most exciting professional bicycle competitions wraps up for the 2019 season with the 74th edition of Vuelta a España spinning through three, late-summer weeks. This third Grand Tour scheduled Aug. 24-Sept. 15 in Spain follows the season starter, Giro d...
August 26, 2019
17th Annual Jack’s Generic Triathlon Sees Sizzling Times
AUSTIN, Texas, August 26, 2019 - The 17th annual Jack’s Generic Triathlon (JGT) took place this past Sunday, August 25th, at Walter E. Long Metropolitan Park in northeast Austin. More than 700 triathletes from all over Texas and 11 states registered for this beloved Central Texas triathlon. Hundreds of spectators...
August 24, 2019
Stage 2 Bonus Cash Lap Makes History
The $10,000 raised during the bonus cash lap Friday during the Colorado Classic® presented by VF Corporation is believed to far exceed any cash lap in women’s pro cycling history and possibly exceeds any single payout for a sprint lap in pro cycling in general. Each stage of this year’s Classic...
August 23, 2019
Mikaela Shiffrin talks gender equality and cycling vs. skiing
Avon, Colo — Besides their legs of steel, pro cyclists and pro skiers have more in common than you’d think, as noted by the world’s best skier: Olympic and World Champion Mikaela Shiffrin. Before the 2019 Colorado Classic® presented by VF Corporation rolled onto Shiffrin’s home turf in Avon for Stage 2 presented...
August 23, 2019
Zwift confirmed as official supplier to UCI 2019 Road World Championships in Yorkshire
AUGUST 23 - Zwift, the global online training and racing platform for athletes has today been confirmed as an Official Supplier to the UCI Road World Championships in Yorkshire, continuing a long history of partnerships. The deal will see Zwift launch the Official virtual UCI Road World Championships course with a...
August 22, 2019
Colorado Classic® presented by VF Corporation Announces Bikes for Good Initiatives
(DENVER, CO—August 22, 2019) - The Colorado Classic® presented by VF Corporation has announced the ‘Bikes for Good’ initiatives that are taking place in conjunction with this year’s race. This year’s ‘Bikes for Good’ efforts include teaming with Wish for Wheels, Bicycle Colorado, and the Colorado Girl Scouts. Through the Colorado...
August 22, 2019
The Outbound’s Pursuit Series Partners With KOA as Presenting Sponsor
San Francisco, Calif., Aug. 22, 2019-- The Outbound’s Pursuit Series adventure camps offer an inclusive, immersive, and adventurous approach to learning outdoor skills and activities. Thanks to partnerships with brands and organizations who share the same ethos of improving access to the outdoors, The Outbound’s Pursuit Series is able to...
August 22, 2019
Zwift Appoints Mike Mccarthy to Spearhead Running Expansion
Zwift, the global online training and racing platform for athletes today announces the appointment of Mike McCarthy as VP of Running at Zwift. McCarthy has been with Zwift since 2014 and moves across from his role as VP of Business Development at Zwift. A former Individual Pursuit World Champion on...
August 22, 2019
CAKE Begins Shipping Its First Street Legal Bike: the Kalk& (and)
(New York, NY – August 22, 2019) – CAKE, the Swedish manufacturer of lightweight electric off-road performance motorcycles, announces that the brand’s first street legal bike, the Kalk&, developed to combine off-road performance with urban clean, quiet and efficient commuting, is now shipping to customers across North America and Europe....
August 22, 2019
Paradise Sports Management announces INTERProtección as Title sponsor for GFNY Mexico events
MEXICO CITY, Aug 22, 2019 – Paradise Sports Management announces partnership with INTERProtección as Title sponsor of GFNY Cozumel and GFNY Monterrey. Owner and operator of GFNY Mexico Events, Paradise Sports Management, announced this week a partnership with INTERProteccionas Title sponsor of their premier cycling events, GFNY Cozumel and GFNY...
August 20, 2019
Colorado Classic® presented by VF Corporation Kicks Off This Thursday
(DENVER, CO—August 20, 2019) - It’s almost here, the 2019 Colorado Classic presented by VF Corporation, morphed for the first time ever into a women’s-only, UCI 2.1-classified, four-day stage race. The event is one of only thirteen 2.1 category women’s races around the world (enabling competitors to earn UCI points...
August 19, 2019
Race Adds Excitement to Purse with Bonus Cash Lap Prizes Each Stage of Race
(DENVER, CO—August 19, 2019) - The Colorado Classic® presented by VF Corporation is giving its pro racers the chance to win a whole lot of cash by bringing a fan and rider favorite addition to the race -- the Bonus Cash Lap. The race is aiming to exceed $5,000 each...
August 19, 2019
woom OFF: woom’s Ultralight Mountain Bike for Kids Has Arrived
Austin, TX August 19, 2019 – woom, the leading high-quality, lightweight kids bike brand in Europe and North America today announces their latest innovation, the woom OFF. For two years, woom’s acclaimed team in Vienna, Austria has worked to develop the ideal bike for trail adventures with the family, whether...
August 19, 2019
Jack’s Generic Triathlon Builds 17th Edition for Hundreds of Triathletes
AUSTIN, Texas, August 19, 2019 - High Five Events, one of the largest privately owned event production companies in the United States, continues their 2019 triathlon season with the 17th annual Jack’s Generic Triathlon. The event will take place on Sunday, August 25th, at Walter E. Long Metropolitan Park in...
August 17, 2019
Colorado Classic® presented by VF Corporation Announces Fan Zones for 2019 Race
(DENVER, CO—August 17, 2019) - To watch some of the best women cyclists in the world compete in the Aug. 22-25 Colorado Classic® presented by VF Corporation, fans will want to make their way to one or more of the 14 Fan Zones in Steamboat Springs, Avon, Golden and Denver,...
