March 4, 2026

OOFOS Introduces Essentials PLUS: Infused with More. So You Can Do More.

Braintree, MA (March 4, 2026) /ENDURANCE SPORTSWIRE/ — OOFOS today announces the launch of its new Essentials PLUS line, a modern evolution of its most iconic silhouettes engineered with more OOfoam™, enhanced stability, and a refined lifestyle aesthetic. Designed for people in motion doing more each day, Essentials PLUS builds...

March 4, 2026

Electrolit Turns Up the Chill with Launch of New Cherry Ice Flavor, Now Nationwide

Houston, TX /ENDURANCE SPORTSWIRE/ - Electrolit – the scientifically formulated, premium hydration beverage – is expanding its flavor offering with the nationwide launch of a new 21-oz ready-to-drink Cherry Ice. Cherry Ice delivers a crisp cherry taste with a refreshing, icy finish and is balanced with 1,670 mg of electrolytes to...

March 4, 2026

Mexico’s Canel’s-Java back at Gran Premio New York City 2026

NEW YORK CITY (March 4, 2026) /ENDURANCE SPORTSWIRE/ – Canel’s–Java has confirmed it will return to the third edition of Gran Premio New York City on May 17, 2026. The Mexican Continental team remains a key contender in the GPNYC and is expected to play a prominent role in this...

March 4, 2026

DEKA, The Global Fitness Racing Brand Announces Launch Of Corporate Wellness Initiative: DEKA IGNITE

Manchester (March 4, 2026) /ENDURANCE SPORTSWIRE/ - DEKA, the decathlon of functional fitness and hybrid racing from the creators of Spartan™, is thrilled to announce its official launch of DEKA IGNITE, a groundbreaking team-based fitness challenge designed to transform workplace culture through functional fitness. The inaugural event is set to...

March 3, 2026

On Holding Outperforms Q4 Expectations, Exceeds Sales of 3B Swiss Francs for Year

On Holding continued to run hotter than Wall Street expected in the fourth quarter as the Zurich-based running brand posted sales and profits that exceeded expectations. But revenue guidance came in below expectations for 2026 and drew a lukewarm response from analysts, driving the stock down on Tuesday, albeit on...

March 3, 2026

Sprint finish at GFNY Salinas

New York City /ENDURANCE SPORTSWIRE/ - The coastal city of Salinas hosted the inaugural edition of GFNY Ecuador Salinas this past Sunday. The race featured a 110.8 km course with 878 m of climbing and drew strong participation from both national and international riders. Riders rolled out at 7:00 am...

March 3, 2026

New Course Record and Olympic Trials Qualifier Highlight 47th Annual Kaiser Permanente Napa Valley Marathon

NAPA, CA /ENDURANCE SPORTSWIRE/ - The Kaiser Permanente Napa Valley Marathon and Half Marathon returned on Sunday, March 1 for its 47th edition, welcoming more than 6,700 runners from 48 states and 26 countries for a sold-out race weekend along the iconic Silverado Trail. Race weekend began with a two-day...

March 3, 2026

STOKE Shoes Built for “Real Feet” Lands in 450+ Stores After Breakout Launch

Georges Mills, New Hampshire. (March 3, 2026) /ENDURANCE SPORTSWIRE/ – Less than 90 days after launching online, STOKE Shoes, serving the 65 million men with wide feet in America who are largely ignored by the athletic footwear world, is moving from startup to nationwide retail rollout. Beginning March 1, the...

March 3, 2026

Benson Boone Joins Caliwater as Investor and New Face of the Brand

Los Angeles, CA /ENDURANCE SPORTSWIRE/ - Caliwater, the functional cactus water brand co-founded by Vanessa Hudgens and Oliver Trevena, today announced that Benson Boone has joined the company as a new investor and one of the faces of the brand, marking a major step forward as Caliwater continues to shape how...

March 3, 2026

Alpha Win Racing Goes International Following Announcement of Tamarindo Triathlon in Costa Rica, Set for November 15, 2026 — Tamarindo, Costa Rica

Tamarindo, Costa Rica (March 3, 2026) /ENDURANCE SPORTSWIRE/ — Alpha Win Racing today announced its first international event, the Tamarindo Triathlon, an inaugural destination race set for Sunday, November 15, 2026. An opening kickoff Two-Day Sale is running for the lowest price on registrations. The event will offer Open, Sprint,...