Partners with Inaugural Escape Triathlon Series

May 17th, 2017

TUCSON, AZ (May 17, 2017) — has partnered with IMG, Premier Event Management (PEM) and its inaugural Escape Triathlon Series to provide in-kind contributions. The Escape Triathlon Series is made up of five notable races across North America and offers participants the chance to qualify for the 2018 Escape from Alcatraz Triathlon.

IMG is the global leader in sports, events, media, and fashion, and has a longstanding history putting on top-notch sporting events. The recent announcement of the race series establishes IMG’s footprint in the triathlon industry and demonstrates their commitment to multisport. PEM, a leading endurance sport event producer and organizer, has collaborated with IMG to produce the five qualifying races for the Escape Triathlon Series.

The race series will attract veteran and beginner triathletes by featuring memorable and challenging short courses, competing in attractive locations across the U.S., against top professionals from a variety of countries. The Escape Triathlon Series consists of the following races:

  • Philadelphia Escape Triathlon — June 24-25
  • Des Moines Escape Triathlon — September 2-3
  • Nation’s Triathlon – September 10
  • Lake Geneva Escape Triathlon – September 23
  • New Orleans Escape Triathlon – October 1

Each race serves as a qualifier for the 2018 Escape from Alcatraz Triathlon for the top three finishers in every age group, with a complimentary race entry awarded to first place in each age group. The race series boasts a leaderboard and an attractive prize purse totaling $180,000.

TriSports Sponsorship Coordinator Pam Kallio said, “We are excited to be partners with industry leaders like IMG, PEM and the Escape Triathlon Series. This series will deliver high caliber race experiences to all participants. We are thrilled to be joining them from the start as this will quickly become a must-do race series. This is the first step in our partnership and we look forward to future collaborations with the Escape Triathlon Series.”


About the Escape from Alcatraz Triathlon
Since its first race in 1981, the Escape from Alcatraz Triathlon has encouraged top professional and amateur triathletes to attempt the impossible – escape from Alcatraz Island. Two thousand triathletes from around the globe take over the streets and waters of San Francisco each year to embark on a grueling 1.5 mile swim from Alcatraz Island to the shoreline of Marina Green, an 18 mile twisting bike ride through the Presidio, and an eight mile trail run out to Baker Beach and up the infamous 400-plus step Sand Ladder. This challenging course has been a bucket list race for triathletes for more than 37 years. 

About is the premiere triathlon, swim, bike, and run retailer. The company began out of the home of Seton and Debbie Claggett in April 2000. Seventeen years and two moves later, occupies 32,000 square feet of retail, warehouse, and office space. is dedicated to the growth of triathlon through its partnerships with races, clubs, teams, and athletes. The company is devoted to the industry’s development through participation as a founding member of Triathlon Business International. The company is committed to maintaining an environmentally-friendly business and is actively involved in the local Arizona community, as well as global charities. has been recognized nationally and internationally for its continued excellence as a retailer, employer, and sustainable business.

About Premier Event Management

Premier Event Management (PEM) is America’s preeminent organizer and race director for multi-sport and endurance racing events from coast to coast. Established in 1993, PEM owns and manages more than 25 of the most widely recognized triathlon, running, cycling and endurance events in the world. In addition to the production of wholly owned events, New Orleans-based PEM also provides all services required for new or established events, from consulting services to complete turnkey productions. Partners with Inaugural Escape Triathlon Series

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Stefanie Peterson

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