Athlinks, ChronoTrack Acquire App Builder Platform for Complete Mobile Race Experience

December 27th, 2016

Louisville, CO, December 27 – Athlinks, the world’s largest database of athletes and race results, and ChronoTrack, the world’s largest provider of timing hardware, software, and scoring technology, are proud to announce the acquisition of the “App Builder” platform from Root-2, LLC. Root-2 has developed the most progressive mobile app platform on the market and the acquisition is another move by Athlinks and ChronoTrack towards revolutionizing the way both athletes and organizers experience endurance events.

The newly-acquired technology allows Athlinks and ChronoTrack to offer a customized race day mobile experience for athletes that organizers can easily create for any event. The app is immediately available to race organizers working with ChronoTrack timers and offers race organizers the ability to launch branded, event-specific mobile experiences on both iPhone and Android without having to go through app store approval or write a single line of code.

“Race day in your pocket’ is the theme for our mobile roadmap in 2017”, said Troy Busot, VP of Products at Athlinks and ChronoTrack, “This acquisition allows us to deliver the perfect event-specific, mobile complement to Athlinks. It is a customizable product suite that enables new and powerful features for events to interact with athletes, spectators, and sponsors while adding real value by leveraging and adding to the Athlinks data platform. And, since ChronoTrack has the finest timers in the business providing technology support for their races, it made complete sense for us to structure this primarily around our Timing Partners.”

The fully-featured app enhances the race day experience through GPS tracking of athletes and expected finish times; a dynamic course and event map; branded photos and videos; registration and results; coupon capabilities; sponsorship content options; and SMS and social media updates.

More details about the acquisition and Athlinks’ plan to become the global destination for the endurance community will be announced at the ChronoTrack Timer Conference held on January 22-25, 2017. To learn more about the app, contact a ChronoTrack representative at 855-709-4555.

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About Athlinks:

Athlinks is the most comprehensive database of endurance race results and athlete histories in the world. The site boasts more than 220 million records from over 500,000 races. Via a free account, athletes can find upcoming events, claim and track their complete race histories, connect with other athletes, compare common times and access millions of “live” results and photos each weekend as they happen. Over 3.5 million new entries are added to the site each month from running, biking, triathlon, and other endurance events around the globe.

About ChronoTrack:

ChronoTrack is a trusted provider of race solutions for timing partners and race organizers. ChronoTrack supports 25 of the 30 largest races in the U.S. Its comprehensive solution offers events a modular approach to accessing registration, on-site registration, race check in, scoring, live results, mobile results, athlete updates, on-site results, athlete photography and video finishes. This, coupled with its timing equipment and services from ChronoTrack’s network of certified timing partners provides the most complete race management solution for races in the market. To learn more, visit www.ChronoTrack.com.

ChronoTrack

Athlinks, ChronoTrack Acquire App Builder Platform for Complete Mobile Race Experience

Contact Info

Laurie Pani
5037021250
lpani@chronotrack.com
http://www.chronotrack.com/

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