February 11, 2026

Challenge Family Joins The Triathlon World Tour Through Acquisition By Professional Triathletes Organisation

London, UK (February 11, 2026) /ENDURANCE SPORTSWIRE/ - The Professional Triathletes Organisation (PTO) announced today it has acquired a majority shareholding in Challenge Family from Y11 Sport & Media, to make it a key part of the newly announced Triathlon World Tour. “This acquisition and investment into Challenge Family is...

February 11, 2026

ASICS Los Angeles Marathon Welcomes SHOKZ as the Official Headphones Partner

LOS ANGELES, Calif. (February 11, 2026) /ENDURANCE SPORTSWIRE/ – SHOKZ has been announced as an Official Sponsor and Official Headphones of the ASICS Los Angeles Marathon & LA 5K ahead of the 41st annual event. At the Los Angeles Marathon Lifestyle Expo, runners will have the opportunity to try on...

February 11, 2026

The 49th San Francisco Marathon & China Airlines Renew Partnership

SAN FRANCISCO, CA (February 11, 2026) /ENDURANCE SPORTSWIRE/ – The San Francisco Marathon is thrilled to announce that China Airlines has renewed its partnership for the 2026 and 2027 race seasons. Building on a successful collaboration that began in 2024, China Airlines will now step into a premier role as...

February 11, 2026

Nearly 1,500 Athletes Take to Daytona Beach for a Sold-out CLASH Endurance Half-Marathon & 5K

Daytona Beach, FL (February 11, 2026) /ENDURANCE SPORTSWIRE/ – Cool temperatures and sunny skies greeted participants ranging in age from eight to 85 this past Saturday, Feb. 7th at the Daytona Beach Half-Marathon and 5K powered by CLASH Endurance. With record-breaking participation for 2026, walkers and seasoned runners alike lined...

February 10, 2026

Pay the Athletes 85%, Save the League: Inside Grand Slam Track’s bankruptcy plan

Grand Slam Track is definitely not dead yet. In a bid to salvage the professional track league and return in the future, Michael Johnson’s Grand Slam Track filed a reorganization plan Monday that prioritizes athlete payouts while offering pennies on the dollar to nearly everyone else owed money. The plan, filed in the...

February 10, 2026

Winter Olympians’ Medals Keep Breaking, But There’s a Fix

It must sting a little to reach the pinnacle of achievement in your sport only to have the symbol of that achievement promptly fall apart. That’s exactly what’s been happening to multiple athletes at the 2026 Milano Cortina Winter Olympic Games. A defect in the awards’ design has led to multiple...

February 10, 2026

Wiley X Appoints Cory Uehlein as Vice President of Marketing & Digital

Frisco, Texas (Feb 10, 2026) /ENDURANCE SPORTSWIRE/ - Wiley X, a global leader in premium protective eyewear, today announced the appointment of Cory Uehlein as Vice President of Marketing & Digital. In this role, Uehlein will lead Wiley X’s comprehensive marketing and digital strategy, driving brand growth, digital engagement, and...

February 10, 2026

Global performances mixed in 2025 as Shimano reports 3% growth in bike division

As the global industry adjusted to market inventories and other realities, regional results varied widely for Shimano last year. The Japanese component giant’s full-year 2025 sales in its bike division totaled 355 billion yen ($2.3 billion), up 2.7% from 2024. The company said sales of complete bikes in North America...

February 10, 2026

Nominations Open for the Best Running Stores of 2026 Awards Program

PORTLAND, Maine (February 10, 2026) /ENDURANCE SPORTSWIRE/ – The Running Event (TRE), North America’s premier run specialty retail conference and trade show, is now accepting nominations for the 2026 Best Running Stores awards program. This yearly program celebrates U.S.-based run specialty stores who are leaders in both the running industry and their communities;...

February 10, 2026

DEKA, The Global Fitness Racing Brand Announces Eexpansion Into Switzerland

GENEVA (February 10, 2026) /ENDURANCE SPORTSWIRE/ - DEKA, the decathlon of functional fitness and hybrid racing from the creators of Spartan™, is thrilled to announce its official launch in Switzerland. Under the expert leadership of the Gorilla Corporation team, DEKA Switzerland joins a rapidly growing global network, including established markets...