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Water bottle branding perpetuates eating disorder culture in endurance sport

August 7, 2020

Cycling company Rapha, a premier brand in the sport known for cool and minimalist gear, has athletes abuzz when a water bottle of theirs with a worrisome message has been circulating Twitter over the past week. Runners aren’t happy with the message, which encourages fueling exercise with water and a single slice of watermelon. Read more on Canadian Running.