Triathlon Stars Gather At Glitzy London Premiere Of Every Second Counts

February 10, 2022

/ENDURANCE SPORTSWIRE/ -The stars of triathlon turned out in London last night for the glitzy premiere of Super League’s new four-part documentary series Every Second Counts.

Olympic gold medallists and Super League Triathlon (SLT) 2021 champions Georgia Taylor-Brown and Alex Yee were joined on the black carpet by the great and the good of the triathlon world at the private cinema of the 5-star Ham Yard Hotel for the screening.

After a Q&A hosted by former World Duathlon champion and SLT presenter Annie Emmerson, attention turned to the big screen and the world exclusive first airings of Episodes 1 and 2.

Every Second Counts is a groundbreaking documentary series from Super League Triathlon, told over four immersive episodes giving exclusive behind the access to the best athletes in the world as they battle for the Championship Series title over four back-to-back races in four different countries. With life changing amounts of prize money on offer, prestige and the chance to perform in front of huge global TV audiences, the stakes are high with drama at every turn.

Every Second Counts tells the stories of the best athletes in the world and puts the sport in front of a mainstream sporting audience in a way that has not been seen in triathlon before.

The four episodes will be officially released over the coming weeks and will initially be exclusive to Super League Triathlon’s YouTube channel before wider international broadcast:

  • Episode 1: The Golden Quartet – Tuesday, February 15
  • Episode 2: The Travelling Circus – Tuesday, February 22
  • Episode 3: The Future of Triathlon – Tuesday, March 1
  • Episode 4: All To Play For – Tuesday, March 8


Download premiere images: https://we.tl/t-gFt7ldBqhj

Please note: We will be issuing a release next week that will include the direct link to Episode 1 and are happy for interview requests to discuss the series


YouTube trailer for Every Second Counts: https://youtu.be/UhOkJkNkhNM

YouTube premiere link for Episode 1: https://youtu.be/PqfnsCz4Kkg

Media contact

Adam Leitch
Head of Communications

About Super League Triathlon

Super League Triathlon (SLT) is the world’s premier swim-bike-run Series, pitching the very best athletes against each other in quick and exciting race formats in fantastic destinations across the globe.

The Championship Series takes place from August-November with the best triathletes on the planet doing battle over game-changing formats which are redefining the sport for a modern audience.

Super League’s Arena Games Triathlon is a dynamic new esports format which blends in real life and virtual racing to deliver an immersive viewing experience via a unique partnership with Zwift. It will crown official triathlon esports World Champions thanks to its ground-breaking partnership with World Triathlon.

For more information visit superleaguetriathlon.com