TAG ID partners with MYLAPS to offer top-tier sports timing

May 15, 2024

SANTIAGO (May, 2024) /ENDURANCE SPORTSWIRE/ – TAG ID and MYLAPS are pleased to announce a long-term agreement, introducing the most accurate timing technology to sports events across Chile.

TAG ID, a company specializing in sports timing, accurately times mass sporting events nationwide. The recent Santiago Marathon, their flagship event, witnessed a remarkable turnout of 29,695 runners navigating the streets of the Chilean capital, marking the debut of MYLAPS BibTag technology at this iconic event.

BibTag technology – the best-in-class in sports timing

MYLAPS, founded in 1982, is the inventor of automatic sports timing and continues to develop technology that is used all over the world, from the Olympics, major marathons, and NASCAR to countless local races. To offer best-in-class timing services, TAG ID decided to partner with MYLAPS to use BibTag technology for mass events. This is the standard timing system for mass events with affordable chips and the highest read-rates in the industry. The newly introduced BibTag Smart Decoder was developed to make the life of timers easier, with improved usability and optimal performance. The MYLAPS ThinTag is 75% thinner than regular tags resulting in less waste and shipment space, positively impacting carbon emissions.

Partnership with global leader in sports timing

‘We are thrilled to work together with the industry leader in sports timing’, says Alfonso Muñoz, founder of TAG ID. ‘Having already experienced the accuracy of BibTag technology at the Santiago Marathon, we’re confident in its reliability for future events. We look forward to working together with MYLAPS in the coming years.

Creating the ultimate sports experience for all

Camiel Slaats, CEO at MYLAPS, expresses, “At MYLAPS, our goal is to deliver the ultimate sports experience for athletes, spectators, and events alike. It’s great to see the shared passion for sports with TAG ID. We’re thrilled that TAG ID has selected our technology to provide best-in-class timing experiences for mass events in Chile. We look forward to our collaboration in the years ahead.”

About TAG ID

Since its founding in 2012, TAGID has proven to be an indispensable ally for large-scale sporting events in Chile. While it is recognized for its outstanding participation in the Santiago Marathon, the largest sporting event in the country with an annual attendance of more than 35,000 athletes, TAGID’s footprint extends to other prestigious events such as the Pucón Ironman and the Viña del Mar Marathon. Its commitment to precision electronic timekeeping and its ability to adapt to various sports disciplines have cemented TAGID as a trusted partner, contributing to success and excellence across a diverse spectrum of competitions in Chile.

About MYLAPS Sports Technology

At MYLAPS we support racers, athletes, and events in creating their ultimate sports experience. Every year we capture the performance of over 20 million people all over the world. We develop accurate, reliable, and easy-to-use technology to turn data into insights, progress, and fun. Founded in 1982, we have revolutionized the world of sports timing with groundbreaking innovations and set the standard ever since. Our products and platforms are used at professional events like the Olympics and INDYCAR to countless local events around the corner.

More info

If you have any questions or need High Resolution images, please contact Krijn Snuif (Marketing Manager at MYLAPS), krijn.snuif@mylaps.com or +31 (0)6 29 72 18 59.