December 19, 2024

“Made in Italy, just like us”: Selle Italia acquires Vittoria cycling shoes

Selle Italia has acquired Vittoria cycling shoes – joining Selle San Marco and idmatch as part of the Asolo, Italy-set Selle Italia group. Biella, Italy-based Vittoria has been developing and manufacturing cycling shoes for almost 50 years. Founded in the Seventies by Celestino Vercelli, Vittoria has become a household name...

December 19, 2024

Oura Hits $5.2B Valuation

Oura has completed a $200 million Series D funding round, raising the smart ring maker’s valuation to $5.2 billion. The round saw participation from Fidelity Management & Research Company and Dexcom, which will fuel Oura’s plans to expand its product offerings, explore additional acquisitions and invest further in AI. Dexcom — a leader...

December 19, 2024

New Year, New You: IRONMAN Announces 2025 Commitment Day Aimed at Encouraging Athletes to Find Their IRONMAN or IRONMAN 70.3 Finish Line

TAMPA, Fla. (Dec. 19, 2024) /ENDURANCE SPORTSWIRE/ - IRONMAN® Commitment Day is returning in 2025, kicking off on January 1 and encouraging athletes to pledge to the goal of completing an IRONMAN and or an IRONMAN® 70.3® triathlon. The toughest part of the journey is committing, and 2025 IRONMAN Commitment...

December 19, 2024

Reviewed: Sumarpo Race Wetsuit

December 19, 2024 /ENDURANCE SPORTSWIRE/ - Rating: ★★★★☆ Best For: Competitive triathletes, Confident open-water swimmers, Sleek, Fast, and Affordable Notable Features: Slip Skin technology, Yamamoto SCS coating, 5mm leg buoyancy, flattering fit If you’re looking for a wetsuit that performs as well as it looks, the Sumarpo Race Wetsuit might...

December 19, 2024

Adventure Enablers Reflects on an Exceptional 2024 and Gears Up for an Exciting 2025

Front Royal, Va. /Adventure Enablers (December 19, 2024) /ENDURANCE SPORTSWIR/ - Adventure Enablers and Enabled Tracking express heartfelt gratitude to all their partners and supporters for an incredible year in 2024. The enthusiasm and trust have been instrumental in expanding our mission to bring unparalleled visibility and engagement to endurance...

December 19, 2024

Movemint Introduces SMS Texting for Organizers

/ENDURANCE SPORTSWIRE/ -The new texting tool is designed to make event communication even easier Movemint is excited to announce a new SMS texting feature. Texting is available alongside Movemint’s suite of email marketing tools in a unified Communications Hub. Texting is perfect for event updates, day-of reminders, and post-event results...

December 19, 2024

Avalon Benefit 50 Mile/50K Run Sells Out Ahead of 2025 Event

AVALON, Calif. (December 19, 2024) /ENDURANCE SPORTSWIRE/ – The Avalon Benefit 50 Mile/50K Run, produced by Spectrum Sports Management, is returning for its annual event on Jan. 11, 2025. The 2025 event sold out its 1,000 registrations almost 3 months ahead of the event date, a month earlier than the previous...

December 18, 2024

GT Bicycles Pausing New Product Releases, Reducing Workforce

GT Bicycles, which separated from Cycling Sports Group/Cannondale to a stand-alone Pon Holdings brand last year with its own design team, will pause releasing new products while streamlining operations. GT Managing Director Jason Schiers told BRAIN on Tuesday there will be layoffs before the end of the year but the...

December 18, 2024

What new tariffs could mean to the bike industry

Tariffs are coming, but exactly how they will be imposed, and what they could accomplish, is open to discussion. BRAIN

December 18, 2024

Double Bridge Run filling up quick!

Pensacola, FL (Dec. 18, 2024) /ENDURANCE SPORTSWIRE/ - Runner registration is filling up fast for the 2025 Pensacola Double Bridge Run presented by Publix. The race, limited to 4,000 runners, is a local favorite that draws runners from all over the U.S. Dubbed “the race with a view,” the Pensacola...